Achieving Behavioral Personalization with XM Cloud Plus

AGENDA:
INTRODUCTION
ACHIEVING BEHAVIORAL PERSONALIZATION WITH XM CLOUD PLUS

Are you currently using XP and Pattern/Profile Cards? If yes, then I'll show you some cool ways to set up XM Cloud with Personalize for different behavioral personalization strategies in this session. We'll discuss a use case where you can achieve pattern card matching using XMC with Personalize. This will explore the different approaches I explored to implement the XP style capabilities in these composable products. Lastly, we'll take a glance at what Sitecore Search could add to the mix and how you could implement it to enhance these personalization capabilities. The takeaway from this session, is a blue print that developers could start using right away on how to use XM Cloud with Personalize using different approaches to achieve XP like Pattern/Profile cards.

DYLAN YOUNG
https://www.linkedin.com/in/dylanyoung