Career Hedging in Marketing: Who’s Doing It, Why, and Should You?
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Seventy-five percent of marketers say they're satisfied with their job, according to the latest research from CMI. But 71% say they’re actively or moderately interested in leaving within the year.
And one in five is already freelancing on the side. But with many making less than $1,000 annually from it, they're not moonlighting for money. They're keeping their options open.
Welcome to the age of career hedging.
Are your team members hedging to exercise underused skills and broaden their networks? Or are they biding their time as disengaged tenants while looking for a new home? And is it time for you to try it?
In this talk, CMI’s VP of Editorial, Kim Moutsos, and Research Director Lisa Beets will explain what the research shows and share a new tool to help you assess and address your team members’ flight risk before they head for the door.
