UXNight: How to Organize & Present User Research

Tickets are on sale!
Register at uxnight28.eventbrite.com (http://uxnight28.eventbrite.com/)

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As UX designers, we must do research to produce great designs. Unfortunately, there are still many organizations that do not support or budget for it. Let's help clients understand the value of user research by explaining our findings with confidence and clarity.

Marieke McCloskey and Kendall Youngstrom, from UserTesting, have conducted research for over 1,000 projects per year. Lucky for us, they are teaming together to share their knowledge at UXNight. You will learn:

• How to gain the client's trust by presenting research in the most compelling way

• The benefits of qualitative research

• How to format a research report

• How to present your findings to the client, depending on their needs.

• How to use the information to improve design

• Apps & Tools used to document and assemble research

This talk will also include a case study on design mentoring!

Meet our speakers from UserTesting:

Marieke McCloskey
Director of Research

Marieke leads UserTesting’s Enterprise UX Research team. As a former User Experience Consultant at Nielsen Norman Group, she has trained thousands of professionals on UX research and design. She started her career as an Information Architect at the NFL after getting a graduate degree in Cognitive Science from Johns Hopkins. She is passionate about helping organizations at every stage of the design process build a competitive user experience.

Kendall Youngstrom
Research Team Manager

Kendall is a research manager at UserTesting. She is responsible for research design, collecting qualitative data, generating reports, making recommendations on the basis of the information gathered and communicating them with a variety of stakeholders. With a research background in social robotics and avionics, Kendall now makes the world a better place through UX. She is passionate about research and designing experiences that promote user empathy.

Get tickets at uxnight28.eventbrite.com (http://uxnight28.eventbrite.com/)

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Note: This event does not have speed mentoring.

Mentor night is now a separate event that happens every couple of months.