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A Mini Conference That Is All About the Experience.
Whether you are a designer, developer or you have an amazing idea for a startup, you'll benefit by learning how to strategize design, organize information, conduct product tests, apply lean startup methodologies, prototype, build easy-to-use products and more!
Learn it all from Nick Myers (Cooper), Jennifer McCormick (500 Startups), Jonathan Smiley (Co-founder of Zurb), Megan ORorke (General Assembly) and Mary Lukanuski (Blurb.com).
9:10-9:50am
"The Elements of Product Success"
Nick Myers, Managing Director of Visual Design and Branding at Cooper
All software, whether it's for consumers or workers, needs to meet the ever growing demands people have in today’s world. Greater user expectations and influence are forcing companies to create and deliver better products, but not every organization has a rich heritage in software creation like tech giants Apple and Google.
Most companies need to be more customer-focused, become design specialists, and transform their cultures as they shift to become both software makers and innovators. Myers, a 16 year specialist in design and head of design services at Cooper, will share the elements of product success that companies need to possess and be market leaders: user insight, design, and organization. Myers will share principles and techniques that successful innovative companies use to truly understand their customers. He’ll also discuss the methods effective designers use to support their customers and create breakthrough ideas and delightful experiences. And he’ll finish by sharing the magic formula organizations need to deliver ground-breaking experiences to market.
10:00-10:40am
"UX Toolbelt: Research and Prototyping in an Open 3D Printing World"
Megan O'Rorke, UX Researcher and Teacher at General Assembly
Continuously maintaining leadership in a market is like a game of thrones. Megan will discuss techniques and tools from her experience at Sony and start ups to identify blind spots, false trails and keep the team focused on delivering valuable solutions.
10:50-11:40am
"Everyone Sucks at Feedback"
Jonathan Smiley, Partner and Design Lead at Zurb
Getting feedback can be awful, but it’s necessary for great design work. When given and asked for correctly, it can be awesome. Feedback helps you iterate on your process so you can design great products faster, hone in on specific interactions and push past roadblocks. In this talk, we delve into the strategies and tactics of soliciting great feedback, how to take it and discuss how to give valuable feedback to others.
11:40-12:30pm
Lunch – We've got it covered for you.
12:30-1:10pm
"Lean UX: Create Experiences Not Deliverables"
Mary Lukanuski, Director of User Experience at Blurb.com
Step away from the waterfall cycle of design deliverables and into creating products. Mary will present the fundamentals of Lean UX: What it is and what it isn't. How to create successful products by creating a cross functional team, a cycle of think/make/check and maintain the big picture vision.
1:20-2:00pm
"User Research To-Go (Mobile)"
Jennifer Mccormick, Founder of User Lens & UX Mentor at 500 Startups
A practical framework and ideas for integrating user research into any stage of the mobile app development process.
