Generative AI and the Future of Content Marketing

We’re delighted to be reintroducing Content Conversations since the Covid-19 pandemic. We once again plan to organise periodic events bringing you the important topics and issues in content marketing.

Our first post-Covid event is on Generative AI and the Future of Content Marketing

The landscape of content marketing is on the verge of a transformation through the introduction of generative AI tools like ChatGPT, Midjourney, Dall-E, Stable Diffusion, and Adobe Firefly.

Additionally, the emergence of AI tools and third-party services built on top of these platforms specifically for content marketing means we can now create compelling content with ease.

These tools are poised to revolutionise how brands and marketers develop content for their campaigns.

This exciting and bold new world presents numerous opportunities, but it also calls for a cautious approach that takes ethical considerations into account. We invite you to join us for an engaging and interactive discussion with esteemed panellists.

Together, we will explore the following topics:

• Unveiling the potential opportunities offered by generative AI in content marketing
• Integrating generative AI seamlessly into your content workflow
• Navigating copyright concerns that may arise when utilising generative AI
• Examining the ethical implications associated with the use of generative AI in campaigns

Speakers/panellists:

• Simon Kearney, CEO, Click2View
• Joshua Wong and Lin-Hui Low, founders, Hypotenuse AI
• Yvonne Januschka, VP APAC for Shutterstock

Don't forget to submit to us your questions that you would like covered by our panellists.

--
About Content Conversations and the CMA Asia

Content Conversations is now under the management of the Content Marketing Association Asia, a non-profit organisation dedicated to offering comprehensive support to the content marketing industry.

To keep up-to-date with CMA Asia, we invite you to subscribe to our newsletter. By doing so, you will stay informed about upcoming events, international awards, training opportunities, industry research, and the latest news.

Furthermore, the newsletter will provide you with valuable information on how to join as a member and actively engage with our vibrant community.

Please contact us at info@the-cma.com if you have any further questions.