DAMA SA Data Management

Despite impressive benchmark scores and polished demos, many AI agents fail when deployed into real-world, continuous environments.

Why? Because traditional evaluation methods measure isolated performance—not systemic resilience.

In this webinar, we unpack the growing gap between “demo-grade” intelligence and “system-grade” assurance. Drawing on emerging research and enterprise case studies, we explore the hidden failure mode known as the snowball effect, where small early-stage errors cascade into large-scale system breakdowns over time.

At the core of this discussion is a new way of thinking about risk in agentic systems, including the Cascading Risk Priority Number:
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This model highlights how upstream failures amplify downstream impact—shifting the key question from “Did the agent complete the task?” to “Did the agent degrade the system?”

We will also introduce practical governance approaches, including:

• Behavioral Entropy and the need to manage distributions of outcomes, not single outputs
• The BME Metric Suite for measuring system-level reliability
• The T0–T5 Safety Switch framework for real-time intervention and control
• The critical distinction between Harness Engineering and true Agentic Engineering

Whether you are deploying AI in regulated industries or scaling autonomous workflows, this session will challenge conventional thinking and provide a roadmap for building AI systems that don’t just perform—but endure.

Key takeaway: Success in AI is no longer about model accuracy—it’s about whether your system can survive its own intelligence.

Are you interested in the DAMA CDMP Certification... But not completely sure what it is all about, or how to get it? Whether you're just starting your data management journey or looking to advance your career, this session is for you.

We'll cover everything you need to know about the CDMP certification process, certification levels, exam tips for success, effective study plans, and career pathing assessments.

Don't miss out on this fantastic opportunity to boost your data management credentials and set yourself up for success.

Secure your spot now and take the first step towards becoming a CDMP-certified professional! 🎓

Email Debbie social@modelwaresystems.com for more information

Are you interested in the DAMA CDMP Certification... But not completely sure what it is all about, or how to get it? Whether you're just starting your data management journey or looking to advance your career, this session is for you.

We'll cover everything you need to know about the CDMP certification process, certification levels, exam tips for success, effective study plans, and career pathing assessments.

Don't miss out on this fantastic opportunity to boost your data management credentials and set yourself up for success.

Secure your spot now and take the first step towards becoming a CDMP-certified professional! 🎓

Email Debbie social@modelwaresystems.com for more information

What happens when artificial intelligence becomes so polished, so persuasive, and so effortless that we stop questioning it?

In this thought-provoking session, based on his book Promptism, Sune Selsbæk-Reitz explores a subtle but powerful cultural shift: our growing tendency to treat machine-generated language as if it were knowledge. As tools like ChatGPT produce fluent and confident responses, it becomes increasingly easy to mistake coherence for truth.

The session introduces the concept of promptism — the quiet habit of accepting AI-generated language without critical reflection. It unpacks how this “fluency trap” shapes our perception of credibility, often masking gaps, inaccuracies, or fabricated information.

Moving beyond the technology itself, Sune examines how generative AI is reshaping the way we think, read, and make decisions. As AI becomes embedded in workplaces, education, and everyday life, the real challenge is no longer speed or efficiency — but preserving judgment, skepticism, and intellectual responsibility.

Rather than offering superficial productivity tips, this webinar calls for a new kind of literacy — one grounded in critical thinking, ethical awareness, and a deeper understanding of the limits of machine intelligence.

Blending philosophy, cultural insight, and practical relevance, this session is ideal for professionals navigating the evolving intersection of data, AI, and decision-making.
In a world filled with confident machine-made answers, Promptism is a powerful reminder: the ability to question, interpret, and doubt remains fundamentally human.

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About the Speaker

Sune Selsbæk-Reitz is a Danish Data & AI strategist, writer, and technology philosopher. With a Master’s degree in History and a minor in Philosophy, he brings a unique interdisciplinary lens to the AI landscape.

Over the past decade, Sune has worked extensively in data and artificial intelligence, focusing on the ethical and cultural implications of emerging technologies. He is the creator of the Deontological Design framework and author of the Substack Footnotes and Friction, where he explores themes of AI, responsibility, and the evolving nature of knowledge.