Marry the House, Date the Rate! 2/1 Buydown Strategies for Buyers & Sellers Q+A

Join Us for a brief Q&A on Fairway's 'Date the Rate' Program! A Strategy that helps BOTH buyers and sellers combat rising rates.

------------------------------------------What Is Date the Rate?--------------------------------------
We’re starting to see a few homes sit for a minute, in fact there were 1,500 price reductions last week.
This is where we can help – bringing back an old program called a 2/1 buydown…aka 'Date the Rate'.
This program is a temporary buydown that drops a buyers rate by 2% the first year and 1% the second year. MASSIVE monthly payment savings for the buyer.
Instead of dropping the list price, use this strategy as a win win for both buyer and seller.
#DateTheRate #MarryTheHouse
------------------------------------------Realtor Advantages--------------------------------------
• Differentiate yourself by using this strategy on listing presentations

• Offer this option rather than price reductions for listings that are remaining on the market longer
• Allows for higher purchase prices:
o Higher commissions
o Decreased impact to appraisals/values in neighborhood going forward

------------------------------------------Seller Advantages--------------------------------------
• Less impact to net proceeds (higher net proceeds-greater buyer impact by lowering monthly payment with buy down vs. price reduction and often carries a lower cost-win win)

• Increased buyer pool due to comfort level with lower payment as offset to higher purchase price and increased rates
• Offer opportunity to first time home buyers (emotional feel good without financial downside)

------------------------------------------Buyer Advantages-----------------------------------------
• More affordable payment for the first few years

• Offset expenses associated with new home ownership (moving/upgrades/repairs)
• Future increases to income will allow payments to become more comfortable over time
• Possible option for future refinance-use remaining buy down funds to offset refinance expense
• We still qualify on the full rate, so we’re not setting the buyer up for a future failure

------------------------------------------Details--------------------------------------------
3pm MST, Tuesday 6/28
Zoom link: [https://fairwaymc.zoom.us/j/93932478738](https://l.facebook.com/l.php?u=https%3A%2F%2Ffairwaymc.zoom.us%2Fj%2F93932478738%3Ffbclid%3DIwAR2LzQbTDbtB-IBeyCGQAboEebqrBuZrPhFPtPXPVRYl3zhWPvc-AATnDTY&h=AT2HVZZ2giEAizZCmH4XDp9CmAzcYliDgId2MavcuKh5vGQ75VGrJImyH3ZclkGVel3SYkxTej2NgSE_AZ8DHZf5ursx7K0lEi4vciTmsOI6apOnx8TcDleZmYG_dSlmKw&tn=q&c[0]=AT3dkl3QjFGRIl22E-O_ZElBEN00XkPcYm945ba_z5-XcsdAs8xUgSQfy2slSDXyYy4-SisZJHhaUNL6zCoVWtVFjyj8Njt4RS-dTxENGRhOCqFZ_LJd9k2wGe28oYefFXwbeqXcONByrL4G4OMSIXLp)