#11 Data . Design . Growth

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At this meetup, we will discuss data driven design and growth.

How cross-functional team works with data, and designers are collaborating with them to create the effective customer journey experience.

Startup business - A Better Florist, is invited as the speaker of the night.

Agenda:

• Introduction - Meera, Co-organiser of Design Bootcamp Asia, Hsiang Ling Low (https://www.linkedin.com/in/low-hsiang-ling-40ba18122/) at Spacemob

• Design for the bottom line - Lee Jun Wen (https://www.linkedin.com/in/leejunwen/), Chief Product & Growth Officer at A Better Florist

In his own blurb:
"Explore how to drive business growth and profitability through an adaptable design process that leverages: Actionable data analytics, purposeful qualitative research and experiment methodologies."

Speakers' bio:

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Lee Jun Wen

Junwen leads product management and growth at A Better Florist, Asia's fastest growing e-Commerce on-demand floral business.

His background in UX, economics, marketing and front-end development helps him drive business results through design.

He gets super-energised when exploring new ways to see the world of business. Marketing and front-end development helps him drive business results through design.