Developing Product Roadmaps

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A good product roadmap is one of the most important and influential tool/map an organization can develop, publish, and continuously update. This can steer an entire organization when it comes to delivering on company strategy. This practical talk shows you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders, prioritize ideas and requests. This is relevant to designers, product managers/owner, business analyst, program manager, project manager, scrum master, lead developer, development manager, entrepreneur, or business owner, While lean and agile have gained a lot of interest, Product development be it for physical products, software products or services can benefit from using a variety of tools and techniques ranging from • Kano Analysis • Lead users • SPIN • Pugh Concept Selection • Taguchi Method • Four Fields Mapping • Rapid Impact Analysis (RIA) • Contextual Enquiry • Quality Function Deployment (QFD) • RACI • Project Classification • Product Innovators Guide (PIG) • Portfolio Coherance - Tools for Product Design and Product Interworking however products are not developed in isolation from customers or competitor products and because poducting them involve investment in tooling and their is a degree of heritage or legacy investment both from the company and user perspective, product roadmaps are an important aspect in designing products and maximising lifetime profits from your product portfolio.

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