Join us for an insightful discussion & brainstorming session on leveraging the jobs to be done framework (JTBD) to develop use cases around Generative Artificial Intelligence applications to solve user pain points.
Are you a SWE 👩🏻💻, designer 🎨, marketer 📢 who has built or is looking to build POC's/ incorporate GenAI into your existing products & workflows? If so come and say hi! This is ideal for professionals, entrepreneurs, and enthusiasts interested in AI, product development, and innovation. Bring your laptops if you do want to join into the Figma board (Not mandatory of course :P )
Brief Agenda
1. Overview of the different schools of thought that derive from the JTBD framework.
2. Leveraging the framework in the context of Gen AI and discovery of user needs.
3. Further techniques and strategies to incorporate framework as part of constant discovery sessions in product development.