Effective brand communications through lean storytelling by Wix.com's Eric Mason

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http://photos3.meetupstatic.com/photos/event/7/d/d/4/event_252752212.jpegLean Content FTW!
Wix.com's Director of Communications, U.S., Eric Mason began his journey into the communication field as an all-american athlete and corporate product spokesperson by co-founding and growing one of the largest regional triathlon teams in America called Tri-Team Peninsula. Throughout his career, he has sharpened and used his skills and experience to build brands through authentic storytelling.
The athlete in Eric knows the best way to produce engaging pieces of communication is to become a lean, mean content producing machine through his favorite style of delivery: storytelling. With 35+million Wix.com users, he's got a lot of stories to tell. How does he effectively market a brand through lean stories? Find out by attending this Meetup!
Check out this Lean Content Meetup at Scoop.it HQ and gain:
Valuable insight on how Eric uses Lean Content methodologies to tell the stories of 35+ million Wix.com users Examples of Lean Content wins from Eric's career experience including at Wix.com Tips and tools on ways to implement Lean Content on your startup's or client's communication strategy Local connections interested in learning more about Lean Content Your $10 fee includes pizza, beer, good times and great content!

Effective brand communications through lean storytelling by Wix.com's Eric Mason