FCIP - Mar 21 (ONLINE): Intro to GA4
Details
If you've found yourself digging through Google Analytics data within the last six months, then you know a very important date is coming ... very soon.
On July 1, 2023, Universal Analytics' day in the sun will come to an end—and we'll usher in the dawn of GA4.
And we have a few questions. ⬇️
- What is the difference between Universal Analytics and GA4?
- Can we compare metrics between the two after July 1?
- How will this switch impact our business?
- What else should we expect?
Join us on Tues, March 21, as Nico Brooks of Two Octobers provides us with an Intro to GA4, answering our most pressing questions about what lies ahead.
The presentation will start at 6:00pm with Q&A to follow. RSVP today!
MORE ABOUT OUR SPEAKER:
Nico Brooks has been working in digital analytics for more than 20 years, and with Google Analytics in particular since its inception in 2005.
Nico heads the analytics practice at Denver agency Two Octobers, where he trains staff and clients in analytics and has overseen the migration to GA4 for dozens of businesses.
Nico also helped build Two Octobers’ apprenticeship program and evangelizes apprenticeship as a path to a stronger and more equitable economy.
In his spare time, Nico hosts the Denver Marketing Analytics meetup and loves running on trails.
Learn more about Nico and Two Octobers at: twooctobers.com
🎯 Want to get a head start on GA4? Check out the recent posts on Two Octobers' blog!
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ZOOM DETAILS:
You can get the LIVE STREAMING LINK in 3 ways:
- It will be emailed to you as soon as you RSVP via Meetup.
- We will also email the Zoom link to all registered attendees after 2pm on the day of the Meetup
- After you RSVP you will see the link on this Meetup event page itself (only visible to registered attendees).
If you'd like to attend virtually, RSVP is required.