About us

Welcome to GRID!

GRID Madison is a real estate community built by investors for investors. We are a group of real people doing real deals.

Our core mission is to connect to, learn from, and collaborate with like-minded people interested in building wealth and creating impact through real estate.

We welcome investors of all experience levels. We are life-long learners and believe everyone has value to share.

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How it works

We meet once a month, 12 months a year, on the same day, week, and time of the month. Each month we cover a different investing topic in the Lifecycle of an Investor—ranging from wholesaling to rehabbing to becoming a bank through private lending.

Our meetings are not sales pitches. They are opportunities for us to dive deep into a real estate topic, connect with local experts in our marketplace, and build long-term relationships with other doers and deal-makers.

All of our events are 100% FREE.

Learn more about us at gridinvestor.com

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Join the GRID Facebook Community online 8K+
https://www.facebook.com/groups/gridinvestor

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Did you miss it?
Watch all GRID event playback on YouTube

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Subscribe to the GRID Madison Investor List

Sign up for free to receive updates on investor events, local deals, and helpful investing tips and resources. 100% free. Unsubscribe anytime.
https://www.gridinvestor.com/groups/grid-madison

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Your GRID Leadership

GRID Madison is led by John Schneider, Imani Jones, and Michelle Carolla.

About the leaders:

Meet John Schneider

John is an experienced entrepreneur with a trong background in real estate and remodeling.
He brings a well-rounded skill set across negotiation, sales, property management, and relocation.

With a foundation in business, management, and marketing from the University of Wisconsin–Eau Claire, John combines hands-on industry experience with a sharp business development mindset, making him a strong operator and leader in the Madison market.

Meet Imani Jones

Imani is a commercial real estate broker and investor specializing in off-market deal discovery and investment sales.

He works across multifamily, mixed-use, and value-add commercial assets, connecting high-quality opportunities directly to serious buyers.

His network includes 1031 exchange investors, private equity groups, family offices, syndicators, and experienced operators actively deploying capital.
Imani brings a strong pulse on the private market and a clear edge in sourcing deals others never see.

Meet Michelle Carolla

Before real estate, Michelle built her career as a TV journalist, where she developed a talent for listening closely, asking the right questions, and breaking down complex information.

Today, she brings that same clarity and communication to her clients, guiding them through important financial decisions with confidence.

Known for her professionalism and energy, Michelle combines market expertise with a media-savvy approach to marketing, helping properties stand out and clients feel fully supported every step of the way.

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Living a Midwest Life Team

Smart solutions. Creative strategy. Real estate done differently.

A real estate team that does more than buy and sell—we design, build, remodel, and invest. Serving the Madison, WI Metropolitan area, we help home sellers, buyers, and investors achieve their goals with a creative, hands-on, and value-driven approach

Sellers
We offer flexible solutions tailored to your goals. Whether you want to list your property for top-dollar or prefer a seamless direct sale, we’ve got you covered. Our in-house design, remodeling and construction experts help elevate your home through strategic repairs, updates and staging—ensuring your property shines and sells for more.

Buyers
From first-time buyers to seasoned homeowners, we guide you through every step of your purchase. Our team also specializes in custom builds and modular homes, helping buyers create the home that perfectly fits their lifestyle and vision.

Investors
We’re investors ourselves, and we understand the power of smart real estate strategy. Whether you’re seeking off-market opportunities, turnkey rentals, flip projects, or guidance to start your first investment portfolio, we offer hands-on support backed by deep market expertise.

Why We’re Different