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You’ve seen pitches, product demos, and panel discussions…
​We’re willing to bet you have never experienced anything like this:

LIVE decision-maker cold-calling as part of a studio audience!
​The most efficient way to test product ideas with B2B decision makers at any level is cold-calling. Most popular methods of PMF discovery are suboptimal. Outbound email, LinkedIn messages, and ads are slow, expensive, and yield vague results. If you want to accelerate the PMF experimentation cycle, talking to ICPs directly yields the fastest feedback. TruePMF has developed a methodology to compress B2B PMF experiments from months to hours.
If you are a founder, product manager, or VC who wants to learn how to incorporate ICP cold-calling into your discovery stack, this event is for you. The mad scientists at TruePMF—Ilya Druzhnikov and Alex Lugosch—will demonstrate, in real-time, how to cold-call ICP's at any level, pitch your product, company, or feature, and get immediate, unfiltered feedback from real decision makers.

​Live ​Calling will begin promptly at 11:30 am. We are looking for two founder volunteers willing to have us pitch their product/company live with decision makers. If you'd like to have TruePMF pitch your company please be ready with an ICP you want to test. Everyone in attendance will have an opportunity to listen and learn.

​​Event Schedule
​​11:30am: First live calling session
​12:15pm: ​Second live calling session
​1:30pm: ​Q&A with food and drinks

A few rules to support this live calling event:

  • ​Please arrive on time to be seated by 11:30am
  • ​Late arrivals will be quietly escorted in
  • ​​When calling is happening, you must fall silent. Background noise is the fastest way to cause hang-ups.
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In-person session for founders, PMs, and VCs showing how ICP cold-calling tests product-market fit, delivering real-time feedback from decision-makers.

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