Amplifying the impact of design or scaling your design team?
Details
When we think about amplifying the impact of design, the first thing that comes to mind is some of the big tech companies with incredibly large design teams. There are a lot of articles about how to effectively scale your design team, how X company has gone from 3 to 100 designers in X years… but is scaling always the answer?
Let's have a look at when it's a good time to scale your design team, but also, other ways to amplify the impact of design, before or while you are growing your team.
About Elena
Elena is a UX+ Product Design Leader passionate about building happy and high-performing design teams.
She has a Master’s in Human Computer Interaction, 10+ years of experience working in UX across Europe, USA and Australia, 5+ years leading UX teams, mentoring designers and researchers and delivering HCD workshops and training.
She has been recognised as Google expert in Product Design, regularly speaks at international conferences (UX Australia, UX New Zealand, Design Leadership, UX Thailand …) and enjoys mentoring start-up.