Our Event: One of the most difficult aspects of starting or running a business in healthcare is getting your model right. Even once established, regulatory and market forces drive model shifts that few other industries face with such regularity. People say our industry is slow to change - and often in ways that are not adaptive. Most of our creativity and energy are poured into reacting to the changing landscape we operate in. In this event we will explore a few of the best new ideas and models in the space and work out some of the challenges in a fun, interactive session led by Michelle Zimmerman, Chief Innovation Officer at Alphacare (http://alphacare.com/) and formerly at Aetna. To apply to present your new model and talk about it, please click here (https://medstartrmentors.wufoo.com/forms/apply-to-speak-at-the-h2nyc-business-models-event/).
You may recall Michelle from our Surviving and Thriving under the ACA (http://www.meetup.com/health20nyc/events/148199872/) Panel earlier this year.
Michelle will present on current healthcare business models and the challenges facing start-ups looking to navigate healthcare's evolving stakeholder landscape. Among items to be discussed: a walk through the ecosystem (payers, providers, consumers, etc.), how each was motivated prior to the ACA, how they are motivated post ACA (e.g., value-based reimbursement, high deductible plans), and the opportunities for entrepreneurs to meet these stakeholders' needs. This will be accompanied by practical advice on how to think about defining, scaling, and promoting your business.
Selected healthcare entrepreneurs - including Epion (http://epionhealth.com/), CityMD (http://www.citymd.com/), Truveris (https://www.truveris.com), and SarahCare (http://sarahcare.com/) - will next present new ideas on navigating this ecosystem's complexities. The goal is not only to learn about the new models, but to help conceptualize and refine next iterations that will make them even more successful, with advice from both Michelle and the expert H2NYC crowd. We hope that the session will help entrepreneurs define or refine their business models through productive dialogue or help folks just looking to understand the evolving landscape of healthcare stakeholders.
We are very pleased to announce the support of Smart Design (http://smartdesignworldwide.com/) as the host and sponsor of this event.
6:30 - 7:00 Networking: Meet, Tweet and Greet (Hashtag #H2NYC)
7:00 - 7:10 Welcome, Introductions and Opening Remarks
7:10 - 8:25 Program
8:25 to 8:30 Wrap-up, Closing Remarks, Program Announcements
8:30 - 9:00 More networking
And for those of you eager to continue the conversation, the after party follows at The Half King (http://www.thehalfking.com/) at West 23rd Street, just west of 10th Avenue.
Michelle Zimmerman currently holds the position of Chief Innovation Officer at AlphaCare (http://alphacare.com/) of New York, a new health plan that offers Medicaid Managed Long Term Care, Medicare, and Dual-Eligible products. Prior to AlphaCare, Michelle spent time at Aetna (Healthagen Division) where she was a founding member of its business innovations team and successfully oversaw the creation of 3 new healthcare companies.
Before Aetna, Michelle was a management consultant at the Boston Consulting Group and, prior this this, practiced corporate law at Paul Weiss Rifkind Wharton & Garrison, a New York law firm. She is the co-author of a book chapter on health policy and an adviser to numerous healthcare start-ups. Michelle received her JD, MBA, and Honors Bachelor degrees from the University of Toronto and is a member of the New York State Bar.
Epion Health: Joe Blewitt, Chief Executive Officer
CityMD: K. Calvin Hwang, Chief Experience Officer
Truveris: A.J. Loiacono, Co-founder and EVP
Sarahcare Senior Care Solutions: Adam Griff, Co-Founder
Apply to be one of the presenting companies here: http://medstartrmentors.wufoo.com/forms/apply-to-speak-at-h2nyc/
Thank you, as always, for being members of the H2NYC community. With your help, we can do great things in healthcare.
-Alex, Meryl, Jack, Mimi, Jenna, & Jeff
About our host:
Smart Design (http://smartdesignworldwide.com/) is a design and innovation consultancy. We work across the physical and digital to design meaningful products, services, and experiences that have an enduring impact on organizations and people. Founded in 1980, Smart has studios in New York, San Francisco and Barcelona, and clients all over the world. To learn more, join us on Twitter @SmartDesign (http://twitter.com/SmartDesign) and visit us at smartdesignworldwide.com (http://smartdesignworldwide.com/).