
What we’re about
Our mission is to maximize business opportunities for our members through networking and relationship building with local Microsoft offices. It is a great way to join with other professionals to impact the future of our industry. Chapter membership fosters personal relationships that lead to mutual business opportunities. Whether you are a Gold, Silver or Registered partner, the large number of member companies provides a rich array of non-competing services. This offers member companies without direct Microsoft Partner Account Management a great avenue to work more closely with their local Microsoft office.
**PLEASE REGISTER AT LINK** IAMCP
Celebrate, Network, and Unwind!
đź“… Date: May 27, 2025
đź•’ Time: 4:30 PM to 7:30 PM PT
📍 Location: Merage Jewish Community Center Orange County, 1 Federation Way, Irvine, CA 92603
Join Us for an Unforgettable Evening of Conversation and Connection!
The Southern California Chapter of the International Association of Microsoft Channel Partners (IAMCP SoCal) invites you to a social event with two of our favorite partner organizations: The Women in Technology (WIT) Network SoCal and the Private Directors Association (PDA) Southern California!
✨ Celebrate: Toast our associations’ achievements and the impactful collaborations we’ve fostered.
✨ Network: Connect with industry leaders and technology professionals in an informal, festive setting.
✨ Unwind: Step away from the hustle and enjoy a relaxing evening with new friends and colleagues.
Event Highlights
- Welcome Reception: Kick off the evening with a cocktail reception, giving you the chance to mingle with fellow members and make new connections.
- Panel Discussion: “NextGen AI: Powered by Women, Driven by innovation” - Celebrating the Women Shaping Tomorrow’s Technology & Redefining AI through the Lens of Female Leadership.
- Panelists: Stacy Beach, Helane Cohen, Deana Cotrone, Anna Nesterova, and Ashlee Duenas (moderator)
- Networking Opportunities: Whether you’re looking to forge new relationships or reconnect with old friends, the casual atmosphere will serve you well.
- Celebration of Success: Join us as we celebrate this unique community of partners.
Due to the size of the venue, we are limiting registrations to 35. Secure your spot today and be part of this exclusive gathering. We look forward to seeing you!
Stacy Beach, Executive Business Consultant, TPx
Stacy is a dynamic Business & Strategy Executive with 10+ years of experience driving growth, innovation, and strategic transformation across diverse industries. In her current role as Executive Business Consultant at TPx, she helps organizations align technology solutions with business objectives, build impactful partnerships, and implement actionable strategies that deliver measurable results. Stacy holds a leadership position on the Executive Leadership Committee of Executive Connections, where she fosters executive engagement and cultivates a thriving network of business professionals. As the Treasurer for The WIT Network SoCal, Stacy is a passionate advocate for advancing women in technology and leadership.
Widely recognized for her energy, strategic mindset, and relationship-driven approach, Stacy transforms complex ideas into meaningful outcomes. Her academic foundation in Finance, Marketing, Real Estate, and Law—earned at California State University, Long Beach— provides her with a well-rounded perspective on business innovation and sustainable growth.

| Helane Cohen, Founder and Strengths-Based Leadership & Culture Strategist, Blend ConsultingHelane is a dynamic CliftonStrengths coach, facilitator, and founder of Blend Consulting, dedicated to helping individuals and organizations unlock their potential. With nearly 14 years at Microsoft, she held leadership roles in communications, partner solutions, and compliance, shaping high-performance teams and strategies.
As a certified Gallup CliftonStrengths coach and founding member of the SoCal CliftonStrengths group, Helane specializes in strengths-driven leadership, team development, and organizational culture transformation. Her creative approach ensures that every session is engaging, tailored, and impactful, even in times of change.
She is passionate about mentorship, diversity, and creating workplaces where teams thrive, fostering innovation, collaboration, and lasting success. |
|

| Deana Cotrone, Director, Strategic Growth & Partnerships, DreamWork SolutionsDeana comes from a tenured background in technology staffing & services consulting for over a decade supporting clients & candidates across the US and has consistently been in the 1% of top producers year over year across the entire staffing industry. She’s built large $15mm+ client portfolios in Chicago, LA, opened and built a brand new market/office in Las Vegas during her time with Insight Global, Orange County, and has now opened up her own business – a certified woman and minority owned talent management & recruiting company, DreamWork Solutions!
Deana specializes in the following areas: Cloud Computing (AWS, MSFT, GCP), Data & Analytics, AI/ML, Cybersecurity, Infrastructure, Application Development, Engineering, Project/Program Management, Product Management, Business Analysis, Process Engineering. She can also support clients looking for support hiring for roles in finance, accounting, sales, marketing, and administration.

| Anna Nesterova, President, AVA Medical Ltd.Anna Nesterova, founder of AVA Medical Consulting, is a commercialization and strategy specialist in medical technology and medical device industries. With her background in medicine, biomedical technology and business, she has successfully guided both startups and established companies in navigating the complex healthcare landscape in Canada and the US.
As a sought-after speaker, consultant, and educator, Anna shares her insights on innovation, sales, and go-to-market strategies, helping organizations bring impactful medical solutions to patients. Her expertise and passion for shaping the future of healthcare make her a trusted leader in the industry.

| Ashlee Duenas, Director, Business Development, MW PartnersAshlee is a seasoned professional with a rich background in business development, IT solutions, and philanthropy. Currently serving as the Director of Business Development at MW Partners, a National Staffing & Services Company, Ashlee has been contributing to the company's success since 2021. In this role, she has demonstrated her skills in technology solutions, IT recruitment, solution selling, and professional services, showcasing a track record of excellence.
She is currently the Vice President for the International Association of Microsoft Channel Partners for Southern California and is the current Philanthropy Chair for The WIT Network SoCal.
Before her experience in Staffing and Project Services, Ashlee worked with Microsoft for over 8 years and specialized in people leadership, operations, and account management. |
Upcoming events (1)
See all- IAMCP SoCal - NextGen AI: Powered by Women, Driven by InnovationMerage Jewish Community Center of Orange County, Irvine, CA
**PLEASE REGISTER AT LINK** IAMCP
Celebrate, Network, and Unwind!
đź“… Date: May 27, 2025
đź•’ Time: 4:30 PM to 7:30 PM PT
📍 Location: Merage Jewish Community Center Orange County, 1 Federation Way, Irvine, CA 92603
Join Us for an Unforgettable Evening of Conversation and Connection!
The Southern California Chapter of the International Association of Microsoft Channel Partners (IAMCP SoCal) invites you to a social event with two of our favorite partner organizations: The Women in Technology (WIT) Network SoCal and the Private Directors Association (PDA) Southern California!
✨ Celebrate: Toast our associations’ achievements and the impactful collaborations we’ve fostered.
✨ Network: Connect with industry leaders and technology professionals in an informal, festive setting.
✨ Unwind: Step away from the hustle and enjoy a relaxing evening with new friends and colleagues.
Event Highlights- Welcome Reception: Kick off the evening with a cocktail reception, giving you the chance to mingle with fellow members and make new connections.
- Panel Discussion: “NextGen AI: Powered by Women, Driven by innovation” - Celebrating the Women Shaping Tomorrow’s Technology & Redefining AI through the Lens of Female Leadership.
- Panelists: Stacy Beach, Helane Cohen, Deana Cotrone, Anna Nesterova, and Ashlee Duenas (moderator)
- Networking Opportunities: Whether you’re looking to forge new relationships or reconnect with old friends, the casual atmosphere will serve you well.
- Celebration of Success: Join us as we celebrate this unique community of partners.
Due to the size of the venue, we are limiting registrations to 35. Secure your spot today and be part of this exclusive gathering. We look forward to seeing you!
Stacy Beach, Executive Business Consultant, TPx
Stacy is a dynamic Business & Strategy Executive with 10+ years of experience driving growth, innovation, and strategic transformation across diverse industries. In her current role as Executive Business Consultant at TPx, she helps organizations align technology solutions with business objectives, build impactful partnerships, and implement actionable strategies that deliver measurable results. Stacy holds a leadership position on the Executive Leadership Committee of Executive Connections, where she fosters executive engagement and cultivates a thriving network of business professionals. As the Treasurer for The WIT Network SoCal, Stacy is a passionate advocate for advancing women in technology and leadership.
Widely recognized for her energy, strategic mindset, and relationship-driven approach, Stacy transforms complex ideas into meaningful outcomes. Her academic foundation in Finance, Marketing, Real Estate, and Law—earned at California State University, Long Beach— provides her with a well-rounded perspective on business innovation and sustainable growth.

| Helane Cohen, Founder and Strengths-Based Leadership & Culture Strategist, Blend ConsultingHelane is a dynamic CliftonStrengths coach, facilitator, and founder of Blend Consulting, dedicated to helping individuals and organizations unlock their potential. With nearly 14 years at Microsoft, she held leadership roles in communications, partner solutions, and compliance, shaping high-performance teams and strategies.
As a certified Gallup CliftonStrengths coach and founding member of the SoCal CliftonStrengths group, Helane specializes in strengths-driven leadership, team development, and organizational culture transformation. Her creative approach ensures that every session is engaging, tailored, and impactful, even in times of change.
She is passionate about mentorship, diversity, and creating workplaces where teams thrive, fostering innovation, collaboration, and lasting success. |
|
| Deana Cotrone, Director, Strategic Growth & Partnerships, DreamWork SolutionsDeana comes from a tenured background in technology staffing & services consulting for over a decade supporting clients & candidates across the US and has consistently been in the 1% of top producers year over year across the entire staffing industry. She’s built large $15mm+ client portfolios in Chicago, LA, opened and built a brand new market/office in Las Vegas during her time with Insight Global, Orange County, and has now opened up her own business – a certified woman and minority owned talent management & recruiting company, DreamWork Solutions!
Deana specializes in the following areas: Cloud Computing (AWS, MSFT, GCP), Data & Analytics, AI/ML, Cybersecurity, Infrastructure, Application Development, Engineering, Project/Program Management, Product Management, Business Analysis, Process Engineering. She can also support clients looking for support hiring for roles in finance, accounting, sales, marketing, and administration.

| Anna Nesterova, President, AVA Medical Ltd.Anna Nesterova, founder of AVA Medical Consulting, is a commercialization and strategy specialist in medical technology and medical device industries. With her background in medicine, biomedical technology and business, she has successfully guided both startups and established companies in navigating the complex healthcare landscape in Canada and the US.
As a sought-after speaker, consultant, and educator, Anna shares her insights on innovation, sales, and go-to-market strategies, helping organizations bring impactful medical solutions to patients. Her expertise and passion for shaping the future of healthcare make her a trusted leader in the industry.

| Ashlee Duenas, Director, Business Development, MW PartnersAshlee is a seasoned professional with a rich background in business development, IT solutions, and philanthropy. Currently serving as the Director of Business Development at MW Partners, a National Staffing & Services Company, Ashlee has been contributing to the company's success since 2021. In this role, she has demonstrated her skills in technology solutions, IT recruitment, solution selling, and professional services, showcasing a track record of excellence.
She is currently the Vice President for the International Association of Microsoft Channel Partners for Southern California and is the current Philanthropy Chair for The WIT Network SoCal.
Before her experience in Staffing and Project Services, Ashlee worked with Microsoft for over 8 years and specialized in people leadership, operations, and account management. |