The Two Most Powerful Pricing Decisions for Any Product

OK, here’s the spoiler:
These two powerful decisions are:

1. always use value based pricing and
2. adopt price segmentation.

In this webinar, you will learn what, why, and some how on both of these. What these concepts truly mean. Why they are so powerful you should internalize them in your company regardless of company size. And a little bit of how to implement them.

About the speaker:
Mark Stiving, PhD, MBA, (https://impactpricing.com/) is a widely recognized pricing expert and marketing pro who teaches companies how to boost revenues and realize their true value. With 25+ years experience in price segmentation, pricing product portfolios and visionary pricing, Mark’s analytical skills provide specific direction—and quantifiable results.