Founder Story: Veronica Shimanovskaya, Ephemereye - Journey & Lessons Learned

Join us as Veronica Shimanovskaya shares her startup journey and some key lessons learnt:
Don't assume the best
Don't assume the worst
People are the greatest asset

Ephemereye [ephemerˈaɪ] is founded in 2017 as a constantly updating video art gallery where artists can showcase their work in the natural frame of computer screen, and connect with others via Ephemereye Social. Where professional and aspiring, critics, venues, and collectors alike can engage in the contemporary discourse, and enjoy video-art-related news from around the globe. Our mission is to promote video art and open it to the public at large through shows and exhibitions in the off the beaten track venues. We are currently working on portfolio/gallery features and planning to launch a marketplace in 2022.

Veronica Shimanovskaya’s career began in architecture, but then she merged into the world of digital, UX and product design. She designed for financial (PwC, Fidelity, Bank of America, JPMorgan, John Hancock) educational (Cambridge University, Boston University), utilities (Enzen Global), entertainment (iCAST) and others. She is an exhibiting artist, curator, published poet and translator, has shown her work at the Venice Biennale, London Art Week, and more.

She studied art, architecture and theatre and has her MA and Doctorate degrees from the University of East London, University of Architecture and Civil Engineering and Harvard University respectively.