Tom Cheesewright: Futurism Applied


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What is futurism for? Why do large companies employ and engage futurists? How do you get paid to be a futurist full time? Tom Cheesewright became a full time Applied Futurist in 2012 and today works with global brands like Bacardi, Cisco, Kellogg's, LG, Nikon and Sony Pictures, as well as explaining technology and tomorrow across TV and radio. Find out why people call him, what sort of projects he works on, and why he thinks the UK needs a thousand more full-time futurists.
About Tom Cheesewright: Tom is a frequent presence on TV and radio, appearing across the BBC from the Breakfast sofa to Newsround and World Business Report, and as a regular contributor to 5live and Radio 4. He has shared his thoughts on the future with Channel 4′s Sunday Brunch, Channel 5's Saturday Breakfast, Sky News, the Guardian, Evening Standard, Entrepreneur Magazine, Stuff and MSN. He has consulted on TV shows for Channel 4, including In The Future, and Phil Spencer's Home Hero.
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Tom Cheesewright: Futurism Applied