What is the Role and Impact of AI on Marketing!?

I am excited to announce the first in a series of monthly meetups, with free food and drink, for SF Marketing Tech & Analytics!

What is the role and impact of AI on Marketing!?

We will be taking a deep dive into the role and impact of Machine Learning and AI, and the ways in which you as marketers can use these techniques in your daily lives to solve your pain points and increase your performance.

And what a panel we have!!

1. Nick Gaylord is a Senior Data Scientist and Engagement Lead at Change Healthcare, who operate the USA’s largest payment and administrative information exchange. Nick will be speaking about the broader strategic question of AI & ML adoption in business.

2. Michael Tich leads the Marketing Analytics team at Zynga, who are a world renowned social video gaming company. Mike will be speaking from a brand perspective about how Zynga have been using Machine Learning methods to acquire customers, increase conversion, and drive growth.

3. Ryan Pearce is a Founding Partner and Head of Growth at Omni Labs who are a market leading and future-facing marketing analytics and recommendation engine. Ryan will be speaking from a vendor perspective about how they are using Machine Learning and AI to maximize efficiency in marketing spend.

Itinerary will be:

6pm - please arrive between 6-6.15pm.
6.15pm - three talks of 20min with 5min questions each.
7.30pm - please feel free to join us at Trademark, a swanky new bar just around the corner to network and ask further questions.

This is a free-to-attend event, sponsored by Harnham and Omni Labs. (Thanks!)

Please RSVP if you intend to come so that we know much food and how many bottles of wine we should prepare for you! The beer taps won't run out...

Looking forward to seeing as many of you there as possible for what's going to be an incredibly informative and enjoyable evening.

Thanks!!
Ben