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How Nielsen Leverages Data & Machine Learning for Real-Time Analytics

Brian Bulkowski, CTO & Co-Founder, Aerospike

Free beer & drinks, swag, junk-food and lots more!

A Database Month event

In this session, you will learn how Nielsen obtains adaptive audience intelligence via front-edge architecture and innovative technical choices that have led to the success of the Nielsen Marketing Cloud.

We will discuss:

• The online machine learning stack used at Nielsen Cloud

• How ML can achieve predictive personalization

• Technical lessons-learned that can be applied to any digital transformation project

Brian Bulkowski, CTO & Co-Founder of Aerospike, has a background of 25 years in the Silicon Valley as a team leader, architect, and senior manager entirely in the area of large-scale server infrastructures (commodity routers at Novell, video servers at Starlight Networks, large-scale broadband at Liberate, and distributed computation at Aggregate Knowledge).

Brian founded Aerospike after learning first hand, the scaling limitations of sharded MySQL systems at Aggregate Knowledge. As director of performance at this media intelligence SaaS company, Brian led the team in building and operating a clustered recommendation engine.

Prior to Aggregate Knowledge, Brian was a founding member of the digital TV team at Navio Communications and chief architect of Cable Solutions at Liberate Technologies where he built the high-performance embedded networking stack and the Internet-scale broadcast server infrastructure. Before Liberate, Brian was a lead engineer at Novell, where he was responsible for the AppleTalk stack for Netware 3 and 4.

Swag giveaway + food/drinks at 6:30pm
Power-Networking at 6:35pm 
Presentation starts at 6:40pm

Did you know that Techie Youth is the ONE-AND-ONLY organization providing career-opportunities to New York's foster-kids (kids without parents) and at-risk youth? Techie Youth is a 501c3 non-profit charity of NYC providing free technology-training to prepare at-risk youth for an IT-profession. Please look at to learn how you can help New York foster-kids.

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  • Mitch A.

    Thanks for hosting this event. This wasn't just a demo - it had some good conceptual things to share from the field about the workings of their machine learning implementation.

    January 10

  • Debra M

    Re: Data Integration Study- $200

    Good Afternoon:

    We are inviting a select few individuals to participate in a very important research interview for Data Scientists/Data Architects in which we are interested in hearing your opinions about Data Integration.

     The interview will take place via WebEx Software in January. It will last an hour and will pay $200 by check.

    The study is purely opinion based and confidential and at no times will we attempt to sell you anything.

    If you may be interested, please contact Debra at[masked] or provide a phone number I can reach you at.

    Thanks for your time and we hope to hear from you.


    Debra Manna
    Probe Research[masked]

    December 23

  • d

    This was my first event, it was really nice to see other marketing enthusiasts!

    1 · December 19

  • Eric David B.

    Event video is posted online

    Subscribe on Youtube to get notified when Database Month videos are added!

    December 19

    • d

      Thank you

      1 · December 19

  • A former member
    A former member

    Second time seeing Aerospike present, and again really enjoyed the content provided and non-salesy presentation. Just good fun learning!

    2 · December 15

  • H

    Hi, will there be a video recording of this?

    1 · December 15

  • Randy C.

    What platform/language will this be focused on?

    December 14

  • Sam


    I got a question regarding this Meetup. I'm interested in possibly learning SQL as a skill to add onto my current healthcare quality job and as a career skill, but am unsure if this meetup is necessarily just geared to always PowerPoint presentations by guest speakers from major tech companies or is the group meant to provide a platform for networking / actually learning SQL?


    1 · December 7

    • Vishal

      Go to Learn it in 6 hours

      December 10

    • Kirk I.


      December 10

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