Self-Publishing 101 with Ruth Schwartz

Self-Publishing 101

Ruth will present a concise and powerful overview of the self-publishing process. Whether you’re a first-time author or looking to refine your self-publishing skills, this session will arm you with essential knowledge and actionable steps to kick-start your self-publishing journey. Led by an industry expert with years of experience, you’ll gain insights into the critical aspects of turning your manuscript into a professional, market-ready book.

Topics Covered:

• Introduction to Self-Publishing: Key differences between traditional publishing, hybrid publishing, and self-publishing; Overview of the self-publishing industry and its evolution
• Essential Steps Overview: A high-level walkthrough of the self-publishing process
• Choosing Your Platform: Introduction to major self-publishing platforms
• Marketing Basics: Overview of categories, keywords, and metadata
• By the end of Ruth’s presentation, you will have a solid understanding of the self-publishing landscape, the fundamental steps to getting started, and practical tips to avoid common pitfalls. This session is designed to provide a strong foundation, empowering you to take the first steps towards successful self-publishing.

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Ruth Schwartz is the founder and CEO of Wonderlady Books, helping self-publishing authors turn finished manuscripts into well-published books. Ruth brings over 50 years of book publishing, design and printing industry experience to every author's project and has worked on over 200 independently-published books since 2012 when print on demand technology enabled the current indie publishing revolution. And she is the co-founder of Respecting Our Elders, the award-winning, all-volunteer food program*.*
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Open to the Public
NVW Members: $5
Guests: $10
Students: Free with ID

Napa Valley Writers, a non-profit organization, is a branch of the California Writers Club and holds monthly meetings. For more information, contact [napavalleywriters@gmail.com](mailto:napavalleywriters@gmail.com)