Web Advertising

The reality is that you need to work to bring people to your website. In this workshop we will cover organic (non-paid) search engine strategies as well as paid options that can help attract visitors to your website.

• Among the items to discuss are:
• defining relevant keywords to target
• the importance of website content
• building inbound links to your website
• paid advertising with FaceBook
  *paid advertising with Google AdWords

Reg. fee - $40
Presented by Derek Allard, Gravity Switch
You may register online at www.msbdc.org/wmass/training.html or call 413.737.6712.