Content Types, Taxonomies and Nav Flows with Karen Hewell

As a content designer and strategist, Karen came to cohort 7 of the OOUX Masterclass with experience in content modeling, the process of organizing content types into a shared model for consistent, scalable content delivery (sound familiar?). Since completing her certification, Karen has continued to explore new ways to use OOUX-style modeling to enhance artifacts she was already using.

In this session, see examples of how Karen and some of her more enterprising colleagues have used the basic structure of the "classic" nav flow and adapted it for concepts like user intent, voice & tone, page types and facets. Plus, explore how to better enable your content creators (many of which are *not* UX writers) with OOUX-informed documentation and processes.

Karen Hewell is a content strategist and designer based in Phoenix, AZ. Before she became a professional word nerd, she was an ESL teacher and travel writer galavanting around southeast Asia. These days, you'll usually find Karen snuggled up on the couch watching documentaries with her sassy shih tzu, Mr. Pickles.