About us
Sydney's Largest Search Engine Optimisation & Organic Search Meetup.
We are Sydney SEO Collective, a branch of the Melbourne SEO Collective discussing all things SEO.
We run monthly events where we discuss the latest trends in SEO (we even recognise the little guys such as DuckDuckGo) & do monthly presentations.
Hosted by Dejan Mladenovski (SEO Director at Shuffle Digital) & Regan McGregor (Airtasker)
Upcoming events
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Sydney SEO Collective - Jared Codling (Hacking AI - AEO to AI Ads)
Finder, Level 10 / 99 York St, Sydney, AUThe Sydney SEO Collective is back with our June 2026 meetup — and this one isn't for the faint-hearted.
This month, we're thrilled to welcome Jared Codling to the stage for a talk that gets into territory most people only whisper about: "Hacking AI - From AEO to AI Ads." Jared will walk through his live, tested methodology for manipulating ChatGPT results and running AI-generated ads at scale — sharing exactly what works, what doesn't, and which models he's actually using right now.
Most practitioners are using these AI tools without really understanding what's going on under the hood. Jared's going to change that. You'll walk away with a clearer picture of how these systems actually make decisions, what signals they respond to, and where the edges are — knowledge that's hard to find anywhere else right now.
Jared Codling is Executive VP of Digital Marketing at The Global Gaming League and a growth hacker that's taught over 50,000 students, advised countless startups, and built multiple 7 and 8 figure companies as a founder. He tests first and teaches second — so expect the unfiltered version.
https://www.linkedin.com/in/jared-codling-a54b8b24/
Make sure to RSVP and grab your ticket!
Keynote Presentation:
Hacking AI - From AEO to AI AdsSponsored By:
Finder
Prosperity MediaLocation:
Finder AU
Level 10, 99 York St, Sydney NSW 2000Hosts:
Regan McGregor - SEO Lead at Airtasker
Aaron Taylor - General Manager at Prosperity MediaRunning sheet:
6pm - 6.30pm - Arrive, Finder AU - Level 10, 99 York St, Sydney NSW 2000
6.30pm - Introduce SEO Collective, Speakers
6.30pm - 6. 45pm - SEO news, algorithm updates, SERP volatility
6.45 - 7.00pm - Intermission
7pm - 7.45pm - Keynote: Jared Codling - Hacking AI - From AEO to AI Ads
7.45pm - 8pm - Q & A Session
8.00pm - NetworkingSEO Collective Organisers:
Regan McGregor - https://www.linkedin.com/in/regan-mcgregor/
Aaron Taylor - https://www.linkedin.com/in/aarontaylorseo/
Dejan Mladenovski - https://www.linkedin.com/in/dejan-m/
Nik Ranger - https://www.linkedin.com/in/nik-ranger-06086a27/
Peter Macinkovic - https://www.linkedin.com/in/inkovic/
Peter Mead - https://www.linkedin.com/in/petermeadseo/
Paula Glynn - https://www.linkedin.com/in/paula-glynn/
Sally Mills - https://www.linkedin.com/in/sally--mills/SEO Collective Background:
SEO Collective is an extension of the Melbourne SEO Meetup, which started when the Brisbane SEO group first met up at the Ship Inn, Brisbane Southbank, 7th Nov 2008.The feedback we've had is that the Collective events have been a great way to meet others in the industry in a relaxed environment and share some tips and hints on what you might know that can help them become a better web marketer or developer. It's about asking those tough questions and getting group consensus on what is the possible implications or complications on a particular method or technique you're thinking of using.
We encourage a mix of business owners, web developers, affiliate marketers, SEM and SEO professionals as we all have small tips that will help you perform better online and play smarter.
SEO Collective is just a relaxed and informal session on digital and web marketing, come along and meet others in your community no matter if you're a business owner, consultant, in-house or part of a larger agency.
## RSVP now to claim your free ticket!
22 attendees
Past events
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