Presenting: PixelPay – Digital Payments for Coin Machines
Details
PixelPay (https://www.linkedin.com/company/pixelpay-app) — Co-Founder Hannah Michaud presenting — is a hardware and software platform that enables digital payments on coin-operated machines.
Millions of coin-operated machines still rely on cash, creating lost revenue and inconvenience for both operators and customers. PixelPay enables digital payments through a small internal retrofit device that connects to a QR code displayed on the machine. Users simply scan and pay instantly without requiring a traditional card reader.
Unlike most payment upgrades, PixelPay does not require cutting into the machine, making installation faster, cheaper, and compatible with both vintage and modern equipment. The goal is to modernize coin-operated machines without expensive hardware replacements.
Our target market is owners and operators of coin-operated machines in the U.S. who need low-cost digital payment upgrades and are willing to pay for higher revenue, easier maintenance, and better customer experience.
Our competition is traditional card reader systems, machine replacement, and cash-only operation. Our competitive advantage is noninvasive installation, lower cost hardware, QR-based payments, and compatibility with older machines.
The total market size in 2024 is the U.S. unattended retail and coin-operated machine market, and the total market revenue in 2024 is $10B+.
Top 3 challenges:
- Limited time since the founding team is working full-time jobs
- Scaling hardware manufacturing and supply chain
- Building distribution through machine operators and industry partners
Our PitchBoulder ask: We are looking for warm introductions to owners and operators of coin-operated machines of any kind, as well as recommendations for local PCB and cable manufacturers with fast turnaround times. We also welcome feedback on scaling a hardware startup while still operating part-time.
