Once Upon a Speech: The Beginning, Middle, and End


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Imagine reading Little Red Riding Hood and the first thing that happens is the wolf runs away forever. It wouldn’t make sense, would it? That’s because every good story — and every good speech — needs a clear beginning, middle, and end.
Without this structure, a speech can feel rushed, disorganised, or confusing. The message doesn’t land, and the audience is left feeling like something was missing.
At its heart, speaking is a form of storytelling.
The beginning of a speech sets the tone — like the opening scene of a story. It should also introduce a clear contention, just as a story introduces its characters and context.
The middle, or the body, is where the main content is delivered — ideally in a way that flows naturally and builds on the introduction.
Finally, a strong ending brings the speech home. It should leave your audience with a sense of clarity or inspiration — a new idea, insight or perspective they can take away and apply for themselves.
Join us tonight at Port Melbourne Toastmasters as we explore how you can harness the power of structure — beginning, middle, and end — to create more powerful and memorable speeches.
Get ready for a session that can turn a good speech into a great one.
www.portmelbournetoastmasters.org
📅 When: 1st & 3rd Wednesdays of the month, 7:00 PM – 9:00 PM
📍 Where: Find directions here
Guests, Meetup Group members, and visiting Toastmasters attend for free. Secure your spot today!
Looking to overcome public speaking nerves and enhance your communication skills? This is the perfect place to grow in a supportive environment.


Once Upon a Speech: The Beginning, Middle, and End