Product Unleashed: Demystifying UX Double Bill

## Details

Demystifying UX: Double Bill

With Heather Korczynski (IBM) + Chris How (Clearleft)

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Event description:
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User experience practices don't have to just be for designers...in this event, we're aiming to lift the bonnet on some techniques that can help up your knowledge in this area of product whatever your role! 🏎️ 🔥

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Event Format:
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This is a hybrid event, offering the option to come along in person or join us from anywhere online!

For online, register here: https://us06web.zoom.us/meeting/register/tZYqdOmurzgjE9bjRuZsaUR4oQvsZijjH4T5

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Our speakers:
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Heather Korczynski:
UX Lead CloudPak for Network Automation IBM

Heather is a curious and empathetic designer who has spent six years advocating for various user types across multiple industries. A firm believer in collaboration and education, she believes we all have a Story™ to tell.

About the talk:

What is UX Storytelling and how to make it your secret weapon

As technology and software grow, we are constantly creating deeper empathy and understanding within our products. As the insights form, the picture we paint to our teams, shareholders, and users becomes more detailed over time.

How can we create captivating stories that keep people interested but also cover the important technical details of our product?

How do we ensure that our presentations are more than just graphs, charts, and bullet points?

And the real question – how can we humanise our users to the point where they are characters in their own story?

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Chris How
Head of Experience Design at Clearleft

Chris facilitates teams to collaborate in the design of elegant user-focussed solutions that add value to organisations and their customers. He works with clients to set digital strategies and embed a culture of innovation around products and service delivery.

About the talk:

Conversations with customers

Creating and delivering successful products is hard. One proven way to minimise project risk and maximise product innovation is to really understand your users.

In this presentation, Chris will cover tips on how to increase your contact time with users to improve and enhance products.

He’ll cover some practical ways for how to:

• Get product insights with a low-to-no research budget
• Reach your users and what to ask them
• Develop the habit of ongoing user research
• Share your findings to help shape your product

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About your hosts:

Product Unleashed is brought to you by your hosts John Griffin and Dominic Port.

The duo has worked on the design of products of all shapes and sizes, and brings their energy and enthusiasm to this unique meetup, packed with great guests and knowledge - for anyone interested in leveling up their game in the world of products.