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User testing is a crucial aspect of the product development process that often gets overlooked - or is incorporated too late to avoid the costs of building features that don't meet the right needs. The ability to quickly prototype and test key ideas early and often will help you to determine the overall value and usability of features, and allows you to build the right thing the first time.

Key Takeaways
-- The importance of user testing in the product design phase
-- The various methodologies of prototyping
-- How to conduct user testing sessions
-- Avoiding common pitfalls of user testing and prototyping
-- Incorporating testing feedback into the product

Meet the Speaker: Rachel Fairbanks

https://docs.google.com/uc?id=0B0RHVHiYBR7uZ2VHLVFwYXV6RGc

Rachel is a Product Manager at Viacom, where she works with brands such as MTV, Comedy Central, and Nickelodeon to create modern, intuitive tools for curating content and powering experiences across websites, mobile apps, and streaming devices such as Apple TV and Roku.

Previously she was a Product Manager at NBCUniversal, where she worked with teams across content, consumer experience, and backend services to create consistent, scalable products and applications for entertainment brands. Prior to that, she spent several years working with tech startups on everything from website development and digital strategy to social media marketing.

View the Speaker's LinkedIn (https://www.linkedin.com/in/rachelfairbanks/)

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