Looker User Group (hybrid) #5 - Feb2025

Our next Looker User Group coming up February 28, 4:00 pm SG time🔥🔥🔥. Before the session, we'll be able to join TGIF at the Google Cloud office for some drinks and chit-chat🍕🍻.

You don't wanna miss this one out so be sure to place it in your calendar!

Google form for Registration: https://forms.gle/pyMvwryFmTrSrBJg7
(necessary to receive Calendar Invite!)

Contact me on +6593420109 (whatsapp) in case of questions

Event Time: February 28, 2025, 4:00 - 6:30 PM SGT

Agenda Singapore Time:

• 4:00 pm - 4:30 pm SGT : Networking & TGIF @GCP 🍕🍻
• 4:30 pm - 6:30 pm SGT: Looker User group Sessions (TBA)

See you there!

Speakers
Kick-off
Exclusive message from Sean Zinsmeister
Description: Insights on developments on AI and Looker directly from the Director of Outbound Product Management and Developer Relationships for Cloud BI (Looker)

Session#1: Fireside Chat with CloudVerse AI Founder: Building Data Products with Looker Embedded Analytics
Description: Join us for an insightful fireside chat with the Founder & CEO of CloudVerse AI, a leading multi-cloud FinOps platform. Learn about the journey of building a data product using Looker embedded analytics. The session will cover real-world experiences, challenges, and data monetization strategies for success. A quick product demo will follow the chat.
Speaker: Chaand Deshwal is the CEO and Founder of CloudVerse AI. His extensive industry experience; Managing Partner Data Science, AI & Analytics, Global Head of Professional Services and many other roles at IBM as well as managing director at Avanade, helped him understand a keen understanding of the need to optimize cloud spending and ROI. This ultimately resulted in the founding of CloudVerse.AI

Session#2: Optimizing Affiliate Partner Performance & Fraud Detection with Looker
Description: Affiliate marketing is a key growth channel for businesses, but how can we ensure we're working with the right partners? In this session, we'll showcase how Looker enables data-driven decision-making by evaluating partner performance, trustworthiness, and fraud detection. We'll walk through our approach to scoring partners, visualizing anomalies, and automating alerts, helping businesses optimize their partnerships and maximize revenue. Expect a live demo of our Looker dashboards in action!
Speaker: Kedar Kulkarni is a business and strategy leader at Puretech Digital, where he focuses on data-driven marketing, performance optimization, and marketing automation. With extensive experience in search marketing, paid media, analytics, and customer engagement, he helps brands leverage insights and technology to enhance their digital presence.

Session#3: Customer Analytics in Healthcare powered by Looker by leveraging data to drive business decisions
Description: In this session, Spurthi will walk us through real-world use cases of Looker in healthcare, including competitor comparison, targeting and segmentation, demand and sales forecasting, inventory and sales reporting, and telesales optimization. As healthcare companies strive to improve efficiency and customer engagement, data-driven strategies are becoming more critical than ever.
Speaker Bio: Spurthi is a seasoned data leader with 15 years of experience spanning consulting, data analytics, and data science. She has worked across multiple industries, including pharma, banking, and mining, helping organizations leverage data to drive strategic decision-making. Currently serving as Head of Data Analytics, she focuses on empowering teams with advanced analytics tools like Looker to unlock valuable customer and market insights.

Demo: Optimizing Looker Deployment with Felix the Field Agent (Looker Hackathon Runner Up 2025)
Description: In this demo you'll learn on how to utilize the freely available Hackathon Runner up Submission for improved performance and cost reduction, called Felix the Field Agent. Judges comments "Incredibly useful concepts and execution, real value for users" This is a slightly more technical talk targeting Data Analysts, Data Engineers, and Looker Administrators. Feel free to bring questions on how to join a future Hackathon
Speaker: Ken Luu is a Looker Expert with the Joon Solutions team, and of the members of the Hackathon team. He's helped companies ranging from dozen employees to 20 k + enterprises use Looker and GCP more effectively. Ken is a passionate techy and tinkerer. He loves building things and making them work in a way that makes sense.