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You're Awesome! Here's how to "Catch a Virus"...

From: Charlie O.
Sent on: Sunday, April 28, 2013 11:55 PM

Hi,

A BIG thank you to all who came out for the relaunch of New York Viral Media (@nyviralmedia) at  Catching a Virus: Monetizing Viral Media in Real-Time last week!

Below are takeaways, photos and relevant links from the  panel including info shared generously by our guest speakers.

STORIFY: http://sfy.co/hIgL PHOTOS:  http://bit.ly/YfHpCo

TAKEAWAYS:

  1. Ben Relles (Head of Programming, YouTube) -- The YouTube Playbook (a compilation of important tips, best practices, and strategies to help you build your audience on YouTube):
  2. Brandon Martinez (co-Founder & CEO, INDMUSIC) - marketed and monetized "Harlem Shake" viral videos) -- Harlem Shake, The Making & Monetizing of the Latest YouTube Dance Craze (via Billboard Magazine), Music, media and the Republic of Korea Have a Lot Riding on Psy’s Horse and Dwindling Ad Sales: Who Will Survive YouTube's Future? (via Pando Daily). EMAIL:  [address removed] TWITTER: @awesomeosity
  3. David Berkowitz (VP Emerging Media, 360i) -- How Oreo Won the Super Bowl! http://blog.360i.com/social-marketing/how-oreo-won-the-social-media-bowl-with-a-single-piece-of-content.  Contact Info: www.about.me/dberkowitz
  4. Ryan Cordell (father of the kids who launched the hit viral media campaign "Two Girls and a Puppy" that received over 1 million "Likes" in under seven hours and Asst. Professor of English and Viral Media at Northeastern University). PRESENTATION: Viral Media 150 Years Before the Like Button. Learn more about his work HERE.

GRATITUDE:

We can't thank our guest speakers and masters of viral media enough for sharing their valuable insights and info:

Guest Speakers

The success of this event was due in no small part to our awesome sponsors who  enthusiastically supported this event:  The 7th Chamber (award-winning, global "content seed" agency) and OfferPop (Facebook and Twitter social marketing platform). Visit their websites to see how they are innovating the viral media space:

 

Feel free to contact us with any questions or suggestions. There are five events on our calendar so check them out and RSVP. Follow updates on Twitter at @nyviralmedia.

We look forward to seeing you at our next event!


All the best,

Charlie Oliver
Amy Vernon

(a Served Fresh Media, Internet Media Labs event)

Our Sponsors

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