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You're Awesome! Here's how to "Catch a Virus"...

From: Charlie O.
Sent on: Sunday, April 28, 2013 11:55 PM


A BIG thank you to all who came out for the relaunch of New York Viral Media (@nyviralmedia) at  Catching a Virus: Monetizing Viral Media in Real-Time last week!

Below are takeaways, photos and relevant links from the  panel including info shared generously by our guest speakers.



  1. Ben Relles (Head of Programming, YouTube) -- The YouTube Playbook (a compilation of important tips, best practices, and strategies to help you build your audience on YouTube):
  2. Brandon Martinez (co-Founder & CEO, INDMUSIC) - marketed and monetized "Harlem Shake" viral videos) -- Harlem Shake, The Making & Monetizing of the Latest YouTube Dance Craze (via Billboard Magazine), Music, media and the Republic of Korea Have a Lot Riding on Psy’s Horse and Dwindling Ad Sales: Who Will Survive YouTube's Future? (via Pando Daily). EMAIL:  [address removed] TWITTER: @awesomeosity
  3. David Berkowitz (VP Emerging Media, 360i) -- How Oreo Won the Super Bowl!  Contact Info:
  4. Ryan Cordell (father of the kids who launched the hit viral media campaign "Two Girls and a Puppy" that received over 1 million "Likes" in under seven hours and Asst. Professor of English and Viral Media at Northeastern University). PRESENTATION: Viral Media 150 Years Before the Like Button. Learn more about his work HERE.


We can't thank our guest speakers and masters of viral media enough for sharing their valuable insights and info:

Guest Speakers

The success of this event was due in no small part to our awesome sponsors who  enthusiastically supported this event:  The 7th Chamber (award-winning, global "content seed" agency) and OfferPop (Facebook and Twitter social marketing platform). Visit their websites to see how they are innovating the viral media space:


Feel free to contact us with any questions or suggestions. There are five events on our calendar so check them out and RSVP. Follow updates on Twitter at @nyviralmedia.

We look forward to seeing you at our next event!

All the best,

Charlie Oliver
Amy Vernon

(a Served Fresh Media, Internet Media Labs event)

Our Sponsors

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