Digital Product Club: Story Telling

Use the power of stories to convince your audience of your ideas

Stakeholders who look at you in confusion? Potential customers who just won't understand your great product? Or a steering committee that can't be convinced?
In a working world characterised by ever-greater fragmentation and constant change, storytelling is increasingly becoming a valuable skill. Stories help us to understand complex projects by making connections and focusing on their meaning.

This meetup will introduce you to storytelling techniques to help you guide your audience through complex topics. If you're a good storyteller, you'll engage your audience and harness the power of good stories to boost the success of your project and product vision.

What you will learn:

• How to use the power of stories to get feedback on your product
• What the common narrative patterns are and how to use them
• How to use narrative techniques to explain complex problems in an understandable way
• Practical exercises

This session is ideal for you when you are working as a

• Product Owner
• Business Analyst
• UX Designer
• Project or Business Lead