Stop Selling and Start Serving your Customers Needs

Colorado Technology Sales Professionals
Colorado Technology Sales Professionals
Public group
Location image of event venue


Anthony Franco, business leader, will discuss something at the core of our communities mission of professional development. "Become a better sales professional: stop talking about your product / service and start addressing and solving their business goals and financial goals."

Anthony founded Denver-based consulting firm, Effective, the world’s first and leading user experience and digital product development firm. Effective is responsible for the creation of hundreds of award-winning digital products for many of the world’s most recognizable brands. O’Reilly publish a book based exclusively on our philosophies and practices, titled “Effective UI: The Art of Building Great User Experiences in Software”

Anthony is the winner of:
74 Technology Awards
62 Design Awards
37 Innovation Awards
35 Marketing Awards
27 Mobile Awards
24 Business Awards

...not to mention:
- an advisor and board member of several startups
- run a little event space in Denver for startups & founders called the Soda Pop Garage
- LP in the Galvanize Venture Fund
- CEO at Comsero- a collaboration product company
- President of Sybil - an AI startup