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Neuroaesthetics: The Biological Basis for Creativity

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Jim H. and 2 others
Neuroaesthetics: The Biological Basis for Creativity

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Join us on October 7th to take a deep dive into neuroaesthetics with our own Paige Stonerock.

Neuroaesthetics is the science of how we perceive the world around us, conceptualize beauty or space and how we can use the these principles to compose an emotional story through design. For example:

  • We experience a feeling of comfort and peace when we see symmetrical images and monotonal images. Color is a subjective and highly contextual concept. We perceive color entirely dependent on its environment/context.

  • Knocking an image to unsymmmetrical/ unbalanced (and the concept of balance can vary culturally) can cause actual physical discord in an art viewers body.

  • Contrasting colors can trigger a rise is cortisol and incite physical fear in the beholder.

  • You can weave an emotional journey through manipulation of emotional cues in design.

Then in the second part of her talk, Paige will discuss the biological process of creation. Drawing/ visual art can be done entirely in a pre-language area of the brain. Plus- how we can use positive psychology and neuroscience to increase our creativity.

In the latest positive psychology, we recognize the act of creation as fundamental to our health and wellness as eating well and exercising. Every day, we must “eat, sleep, breathe, move, connect, and create!

We hope that you can join us in person for this talk about the biological basis of our creativity. We will be meeting in the Marburg room of Vanderslice Hall at the KCAI campus.

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If you are unable to attend in person we will stream the meeting on Zoom: https://us02web.zoom.us/j/86837498434?pwd=b3RkbUdiTmZiVFBLd1R3Vjd4aE4xZz09

Photo of KCDesignCore | Adobe Visual Design Community group
KCDesignCore | Adobe Visual Design Community
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