What we’re about
Lean startup is a startup methodology which aims to reduce the market risks and minimize capital requirements by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning.
Events are a mix of founder stories, lessons learned and Lean Startup thought leaders like Steve Blank, Eric Ries, Ash Maurya, Rob Fitzpatrick, Etienne Garbugli, and Sean Murphy.
Past events are at https://www.skmurphy.com/blog/lean-culture-videos/
Upcoming events
2
•OnlineBootstrapping Your Way from Services to Scalable Products
OnlineWhile venture capital gets a lot of focus, the vast majority of startups rely primarily on bootstrapping or other non-VC funding. Upwards of 80% of startups launch without venture capital support.
Bootstrapping funds might include personal savings or leveraging a services model to quickly generate revenue- sometimes referred to as "revenue before scale" Bootstrapped companies generate revenue early and deliberately, because revenue is their fuel. While a startup using a services model to quickly generate revenue might have the intent to develop into a product company, many lose their way and get stuck in a services mode with associated limits to growth.
In this discussion we will cover
- Different approaches to generating revenue from day one;
- Common pitfalls encountered in bootstrapping scenarios;
- Differences in value and growth between service-based companies and product companies;
- Discipline and techniques that help bypass pitfalls on the journey from solving customer problems to building and delivering product.
By the end of the session, attendee will have pragmatic approaches for bootstrapping and a high-level roadmap for moving from a services model to a product model.
Why do you care? Services models, while able to quickly generate revenue, have a lower potential than product companies for scale and high valuations.
About Ellen Grace Henson
Ellen Grace Henson is a strategic product management, marketing and technology consultant who has worked with companies in diverse markets to support a hardware and software products. She has provided her expertise to companies ranging from startups to those with billions in revenue. Ms. Henson, a graduate of MIT, started her career as a software engineer and technical manager. She brings her expertise in managing all aspects of a product’s lifecycle to Marketing Mechanics’ clients.
https://www.linkedin.com/in/ellengracehenson/1 attendee
Past events
147
Group links
Organizers
Members
3,085
