Content Marketing Berlin
Connect through content marketing meetups

A Talk on Career & Personal Insights with Torsten Waack van Wasen
Thu, Oct 29, 9:00 AM**CEO of GERRY WEBER, Managing Director at Internetstores, COO of Marc Cain, Operating Partner in private equity: on paper, Torsten’s career looks like a classic success story.** But that’s not the story he is coming to Visionary Voices to tell. Instead, he will talk about what rarely makes it onto a CV: decisions that didn’t work out, unexpected detours, moments of doubt — and why some of his biggest mistakes became some of his most valuable experiences. His path to senior leadership was anything but conventional. Rather than starting out in finance or business, Torsten began his career in communications and marketing. He will take us back to the marketing world of the 1980s and reflect on just how much the way we work has changed since then. What have we gained — and what might we have lost along the way? Does everything we call progress actually move us forward? And what role do the latest digital tools and AI play in all of this? After decades in international business and senior leadership, his perspective ultimately leads to a much more personal question — one that no CV can answer: What truly matters in the end? Which experiences and values stay with us? How does our understanding of success change over the course of a career? And what can we learn from the moments that didn’t go according to plan? An invitation to look beyond titles, positions, and polished success stories — and discover a more personal and reflective perspective on a remarkable career.

Finom Conf - Trends & Plans
Wed, Oct 28, 9:00 AMOne day to get ready for all of 2027! \-\-\- We're working again with Finom on another legendary event; this time they host a conference at the Kino International. Please be aware: This event is by approval only on [https://finomconf.de/](https://finomconf.de/) \-\-\- For people who run their own business – whether that's a company, a freelance practice, or an idea that's about to become one. Think about next year with purpose, instead of between meetings. Speakers: * Kai GONDLACH - Academic Futurist and Bestselling Author * Jonas DEICHMANN \- IRONMAN World Record Holder \| Resilience Expert * Ksenia BARTON \- Head of Marketing \| TikTok Europe * Jonnie MAYER \- Strategic Growth\, YouTube Lead \| Google * Sebastian STORCH \- Startup Segment Leader \| Amazon Web Services * Milena GLIMBOVSKI \- Founder\, Original Unverpackt \| Co\-Founder\, Ein guter Plan * Nils PUHLMANN \- Scaleup Growth Expert \| Google * Kristjan KAAR \- Serial Founder\, Chief Product Officer \| Finom * Filip and Felix RAUH \- Race Drivers & Founders \| RauhRacing * Melchior NEUMANN \- Co\-Founder\, Kontist \| CTO\, Neuplaner \-\-\- Learn more at finomconf.de - and let's go there together! I created a private group in our marketing WhatsApp community so we can go there as a group. Once you're accepted RSVP here, and you will get the link.

How to Build AI Products for a Changing Market
Tue, Oct 20, 4:00 PMEvery bet you make in AI has a shelf life measured in months, not years. What you’re right about today, you may have to rethink by next quarter. For our **first community meetup at [Superhuman](https://superhuman.com/)'s new Berlin hub at Das Center**, we’re excited to welcome Ailian Gan, Head of Agents at Superhuman, to share what she’s learned from building AI products in a market that keeps changing. **✅ To attend the event**, please **register** **on Luma**: https://luma.com/uiiujjn1 💬 **About the talk** Building AI products means getting comfortable with change. New capabilities emerge, user expectations shift, and the assumptions behind your roadmap don’t stay true for long. Superhuman knows this firsthand. The company has grown from Grammarly’s AI writing assistant into a multi-product suite of apps and agents for productivity—all in a market that continues to evolve. Drawing on her experience building AI products at Superhuman, Ailian will share how she thinks about **spotting emerging user needs, deciding when to build before the opportunity is obvious, and using what you learn after launch to decide what comes next.** It’s about learning to build this way on purpose—making product decisions when the signals are incomplete, opinions compete, and understanding that what works today may not work tomorrow. 🎙️ **About the speaker:** **[Ailian Gan](https://www.linkedin.com/in/ailiangan/?utm_source=luma)** i*s Head of Agents at Superhuman. She leads teams building proactive AI agents that work across millions of apps and websites, helping people write, plan, research, organize, and move work forward. Ailian has deep product experience building AI-powered products for communication and productivity. She is also a founding board member of Women Defining AI, a nonprofit focused on closing the gender gap in AI through community-based learning. Originally from Singapore, Ailian spent more than a decade in Silicon Valley before recently relocating to Berlin.* ⏱️ **Agenda** **18:00–18:30** — Doors open \| Drinks and light bites **18:30–19:30** — Talk and Q&A with Ailian Gan **19:30–20:30** — Food, drinks, and networking 👋 **Registration and attendance** This meetup is designed for **experienced product managers, engineers, and engineering leaders interested in building AI products** in a fast-changing market. Capacity is limited, and confirmations will be prioritized for professionals with relevant experience in this area. **✅ To attend the event**, please **register** **on Luma**: https://luma.com/uiiujjn1 Please note that **only guests with a confirmed Luma registration will be admitted**. Due to limited capacity, we won’t be able to accommodate attendees who haven't registered. 📍 **Location** We’ll meet at Superhuman’s new Berlin hub at Das Center, Potsdamer Platz. Once a cinema in the former Sony Center, the space has been transformed into a modern hub for AI development. It’s also opening its doors for meetups and events, bringing people from Berlin’s tech community together to exchange ideas and connect.

Build Your First Funnel
Sat, Oct 24, 11:00 AMAs a founder, having a great idea or product is only the beginning. The real challenge is turning interest into action and getting the right people to become your customers. **But how do you guide someone from discovering your business to actually buying what you offer?** Join us for a practical, hands-on session where we’ll explore how to build your funnel and create a clear path from attracting potential customers to converting them into paying customers. Whether you’re launching your first startup, validating an idea, or looking to improve how you acquire customers, this session will help you understand the fundamentals of building a funnel that works for your business. 💡 Understand what a funnel is and why it matters for your startup 🎯 Identify your target audience and the key stages of their customer journey 🛠️ Learn how to structure a simple funnel to attract, engage, and convert potential customers 📈 Explore practical strategies and tools to turn leads into paying customers 🚀 Start building a funnel you can test, improve, and use to grow your business Expect an interactive session filled with practical insights, real-world examples, and actionable steps you can apply straight to your startup. 🎤 About our Speaker Mussie Mussie helps founders and small and medium-sized enterprises (SMEs) develop effective marketing strategies to attract the right audience, generate leads, and grow their businesses. Based in Berlin, with his work at [Demand Engines](https://demandengines.net/) focuses on helping businesses build effective demand generation and customer acquisition strategies that support sustainable growth. With a focus on practical solutions and sustainable growth, Mussie helps founders understand how to reach potential customers, communicate their value, and build marketing systems that support their business goals. ***Whether you’re starting from scratch or looking to make your customer acquisition more effective, you’ll leave with a clearer understanding of how to build a funnel that supports your growth***. 💼 Come with an idea. Leave with a plan to turn interest into customers. 🔥

Fußball / Soccer / Football - Göschenpark (Wittenau/Reinickendorf)
Sun, Oct 18, 9:00 AMPlease contact me on WhatsApp if you’d like to join our group, as this group will soon be deleted from Meetup. 017684589930 Thanks, Marco We play every Sunday—year-round—and are looking for a few players who are willing to join regularly. Average age is around 27-50. We play on grass using poles as goals, which allows us to adjust the field and goal size depending on the number of players. Please arrive on time, as we need to divide the teams. Game starts 11:30 sharp. Wir spielen jeden Sonntag - ganzjährig - und suchen nach ein paar Spielern, die sich vorstellen können, regelmäßig dazuzukommen. Alter im Schnitt ca. 27-50. Wir spielen auf Rasen mit Stangen als Toren, wodurch wir die Platz- und Torgrösse flexibel a die Anzahl der Spieler anpassen können. Bitte pünktlich da sein, weil wir die Mannschaften aufteilen müssen. Das Spiel beginnt pünktlich um 11:30 Uhr.

Kirby CMS Berlin • 13
Wed, Oct 14, 5:00 PMIf you work with Kirby CMS let's meet up, get to know and learn from each other! This meetup will take place once again at the lovely Basics09 Office in Kreuzberg near Schlesisches Tor.
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