About us
SalesOStin: Elevating Sales Through Technology and Innovation 🌟
Join us for SalesOStin, a cutting-edge event series focused on the latest trends, strategies, and innovations in Sales Technology across industries. Big Sister AI hosts these regular gatherings to empower sales professionals with actionable insights and forward-thinking approaches.
What to expect:
✅ Expert speakers sharing industry-leading practices
✅ In-depth discussions on effective sales growth strategies
✅ Networking opportunities with top sales professionals
💡 Our events feature:
- Interactive sessions to identify winning sales tactics
- Cross-industry perspectives on sales technology applications
👥 Who should attend:
- Entrepreneurs and business leaders focused on growth
- RevOps and Sales Ops professionals
- VPs of Sales and Heads of Sales
Join us to stay ahead in the rapidly evolving world of sales technology. Let's innovate, strategize, and grow together! 🙌
Upcoming events
4
💎 Sales OStin: Engineering the Sales Engine with a Human Face
Capital Factory, 701 Brazos street, 1st floor, Austin, TX, USScaling beyond founder-led sales is a natural evolution — a shift from individual "heroic efforts" toward a repeatable infrastructure built on trust. To grow sustainably without burning yourself or your team out, the goal is to transition from being the primary closer to the Lead Architect of a Sales Engine: a system designed to serve people first and solve real problems, rather than just "selling."
👉 RSVP: https://luma.com/oluvfg8q
🎙️ Speaker: Gaines Gibson
GTM Architect & Strategic Revenue Driver
Gaines treats sales as a high-precision engineering discipline. Having built revenue machines for global icons and high-growth startups, he specializes in the critical transition where sales shifts from an intuitive art to a measurable system.🦄 The Unicorn Blueprint: Gaines was an early driver at CrowdStrike, helping build the high-velocity outbound engine that propelled them to global leadership. Recently, Gaines and his team architected the Enterprise Sales Motion for Arduino, proving that even for legendary engineering brands, a finely tuned "human-centric engine" drives global adoption.
👨💻 The "Human" Engineer: With 6+ years as a Youth Pastor, Gaines brings a perspective rarely seen in the tech world: "Sales is not a dirty word—it’s a form of service." He believes that true scaling happens when your engine is built on helping others, focusing on active listening, genuine curiosity, and solving the client's problem as priority #1.
🛠 We will tackle the real "Sales Pains":
- ✅ The "Great Product" Paradox: Why amazing products fail to sell and how to bridge the GTM gap through service.
- ✅ Scaling without Burnout: How to build a system that grows while preserving your energy and your team’s humanity.
- ✅ Architecture over "Selling": Creating a system where people want to buy because you are solving their problems, not "pushing" a product.
- ✅ Cutting Through the Noise: How to break through AI-generated spam by being the most human person in the room.
🔥 Interactive: The Live Sales Engine Audit
We are moving from theory to practice. Gaines & Valentyn will conduct a Live Audit of 1-2 real business cases from the audience. We will deconstruct a real pipeline, identify the friction points, and provide an engineering roadmap to help you scale while staying true to your values.🎤 Moderator: Valentyn Yaromenko
CEO of White Sales & Big Sister AI, a systems expert who has scaled sales organizations internationally and now focuses on AI-driven sales quality and performance measurement.📋 Agenda:
- 6:00 – 6:40 PM: Open Doors. Networking, drinks, and snacks.
- 6:40 – 7:00 PM: Organizers’ Welcome Speech.
- 7:00 – 7:30 PM: Engineering the Sales Engine with a Human Face by Gaines Gibson.
- 7:30 – 8:10 PM: Live Audit Session. Strategy & Diagnostics with Gaines & Valentyn.
- 8:10 – 8:40 PM: Q&A & Community Networking.
🚗 Parking
Validation available at the Omni Hotel garage (enter after 5:00 PM) for $8 at the front desk.🤝 Hosts and Sponsors:
- Big Sister AI – an AI-powered sales performance & skills tracker for growing teams.
- Connectd — A digital growth ecosystem that streamlines investment readiness and matches founders with high-impact advisors and board members.
- Station Austin — Thank you to Station Austin for sponsoring Sales OStin. Station Austin is the center of gravity for entrepreneurs in Texas. They bring together the best entrepreneurs in the state and connect them with their first investors, employees, mentors, and customers. To sign up for a Station Austin membership, click here.
Build the system. Solve the problem. Scale the business.
1 attendee
🧪 Sales OStin: Pre-SXSW Exchange
Capital Factory, 701 Brazos St, 16th Floor, Austin, TX, USSXSW is right around the corner, and for a Sales professional, it’s the ultimate "hunting season." But without a plan, it's just noise. We are Sales OStin, gathering the brightest GTM minds in town to show the world that Austin is the epicenter of sales growth. This Lab is a high-energy "Asks & Offers" session to help you win the festival.
👉 RSVP: https://luma.com/i0hl3kdi
🎙️ Community-Driven Session: No formal speakers — the room is the expert. Facilitated by Valentyn Yaromenko, we will focus on tactical collaboration and peer-to-peer solving of pipeline bottlenecks.
We'll discuss:
✅ SXSW Strategy: How to filter the noise and find high-value targets.
✅ The "Asks & Offers" Exchange: Find partners, investors, or clients before the madness begins.
✅ Pipeline Fixes: Instant feedback on your current sales obstacles.
Perfect for: Founders and Sales Pros looking to maximize their SXSW ROI.
📋 Agenda:- 6:00 – 6:30 PM: Networking: Pre-festival connections.
- 6:30 – 6:45 PM: Opening Remarks: Maximizing the SXSW ecosystem.
- 6:45 – 7:45 PM: Exchange Session / QA: Tactical collaboration & pipeline triggers.
- 7:45 – 8:30 PM: Interactive Pitching / Networking: Asks & Offers for the festival.
🎤 Moderator ✅ Valentyn Yaromenko, Founder and CEO of Big Sister AI and WhiteSales. He built Ukraine's largest sales consulting company and develops AI-driven tools at Big Sister AI to enhance sales team performance.
🚗 Parking Capital Factory Austin offers parking validations between 5 and 9:30 PM. Use the coupon from the front desk for $8 parking.
🤝 Hosts and sponsors:- **Big Sister AI** – an AI-powered sales performance & skills tracker for growing teams.
- **Connectd** — A digital growth ecosystem that streamlines investment readiness and matches founders with high-impact advisors and board members.
- Station Austin — Thank you to Station Austin for sponsoring Sales OStin. Station Austin is the center of gravity for entrepreneurs in Texas. They bring together the best entrepreneurs in the state and connect them with their first investors, employees, mentors, and customers. To sign up for a Station Austin membership, click here.
Build the system. Solve the problem. Scale the business.
1 attendee
🧠 Sales OStin: The Science of Scaling
Capital Factory, 701 Brazos St, 16th Floor, Austin, TX, USMoving from founder-led sales to a repeatable machine is where most startups fail. It requires a transition from "intuition" to "science." We are Sales OStin, a community dedicated to building predictable revenue machines. We’re here to show that Austin scales faster and smarter than anywhere else.
👉 RSVP: https://luma.com/9dm7ipro🎙️ Speaker: Seasoned VP of Sales (To be announced)
We'll discuss:
✅ The Scaling Playbook: Documenting the "magic" so others can repeat it.
✅ Hiring for Growth: How to identify "A-players" who can thrive in a scaling environment.
✅ Sales Infrastructure: The tools and processes required for rapid expansion.Perfect for: Early-stage Founders and Sales Managers moving into leadership.
📋 Agenda:- 6:00 – 6:30 PM: Networking: Meet scale-up leaders.
- 6:30 – 6:45 PM: Opening Remarks: The blueprint for growth in 2026.
- 6:45 – 7:45 PM: Speaker Session / QA: Building the repeatable revenue engine.
- 7:45 – 8:30 PM: Interactive Pitching / Networking: Pitch your scaling challenges & products.
🎤 Moderator ✅ Valentyn Yaromenko, Founder and CEO of Big Sister AI and WhiteSales. He built Ukraine's largest sales consulting company and develops AI-driven tools at Big Sister AI to enhance sales team performance.
🚗 Parking Capital Factory Austin offers parking validations between 5 and 9:30 PM. Use the coupon from the front desk for $8 parking.
🤝 Hosts and sponsors:
1) Big Sister AI — Sales Score Tracker.
Big Sister helps US SMBs solve the challenge of measuring and boosting sales productivity by providing an AI-powered Sales Score Tracker that evaluates skills in calls, meetings, emails, and CRM interactions and offers personalized advice to enhance performance. To explore DEMO, click here.2) Capital Factory: the center of gravity for entrepreneurs in Texas.
They meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers. To sign up for a Capital Factory coworking membership, click here.1 attendee
🎉✨ Sales OStin Holiday Party & 2026 Wrap-up
Capital Factory, 701 Brazos St, 16th Floor, Austin, TX, USThe work is (almost) done. It’s time to celebrate the wins, learn from the losses, and toast to the community. We are Sales OStin, the heartbeat of Austin's GTM scene. Join us for our final celebration of 2026, where we summarize a year of growth and look forward to 2027.
👉 RSVP: https://luma.com/307y5ona
🎙️ Lightning Talks: Short, 5-minute "lessons learned" from top community members about their biggest sales breakthrough of 2026.
We'll discuss:
✅ 2026 Retrospective: What actually worked this year?
✅ The 2027 Outlook: Emerging trends to watch.
✅ Community Success Stories: Highlighting big wins from our members.Perfect for: The entire Sales OStin community.
📋 Agenda:- 6:00 – 6:30 PM: Networking: Holiday drinks & festive networking.
- 6:30 – 6:45 PM: Opening Remarks: 2026 Recap & 2027 Preview.
- 6:45 – 7:45 PM: Lightning Talks / QA: Biggest lessons of 2026.
- 7:45 – 8:30 PM: Interactive Pitching / Networking: Pitch your 2027 vision & asks.
🎤 Moderator ✅ Valentyn Yaromenko, Founder and CEO of Big Sister AI and WhiteSales. He built Ukraine's largest sales consulting company and develops AI-driven tools at Big Sister AI to enhance sales team performance.
🚗 Parking Capital Factory Austin offers parking validations between 5 and 9:30 PM. Use the coupon from the front desk for $8 parking.
🤝 Hosts and sponsors:
1) Big Sister AI — Sales Score Tracker.
Big Sister helps US SMBs solve the challenge of measuring and boosting sales productivity by providing an AI-powered Sales Score Tracker that evaluates skills in calls, meetings, emails, and CRM interactions and offers personalized advice to enhance performance. To explore DEMO, click here.
2) Capital Factory: the center of gravity for entrepreneurs in Texas.
They meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers. To sign up for a Capital Factory coworking membership, click here.1 attendee
Past events
7
Group links
Organizers
Members
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