Customer Experience

**Welcome to our May UX Beers in Mechelen!** This time, we will host our event on Tuesday the 26th of May at [Buffl](https://buffl.be) in Mechelen. [Ariad](https://www.ariadgroup.com/) and [Creative Skills](https://www.creativeskills.be/) sponsor our events. Follow the event online? We stream live via [Youtube](https://www.youtube.com/watch?v=EBqyTDAyQBw) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- \#\#\# UX TALKS **Talk 1: Research Reinvented** [Michiel Willekens](https://www.linkedin.com/in/michiel-willekens/), Productmanager @ BUFFL and [Seppe Stroo](https://www.linkedin.com/in/seppe-stroo-843b82128/), Founding partner @ BUFFL In this presentation, BUFFL will demonstrate how rethinking research can drive real business results through a pragmatic case study. You’ll discover how to translate business objectives into the right customer questions and how to act on those insights immediately to accelerate growth and sales. By bringing the live voice of thousands of (potential) customers into the decision-making process, organizations can ask the right questions at the right time and turn insights into measurable business impact: from increased sales and customer loyalty/experience to stronger brand awareness and more effective activation strategies. **Talk 2: Synthetic Personas – real insights or digital illusions?** [Kate Foszcz](https://www.linkedin.com/in/katarzyna-foszcz/?locale=en), AI Product designer @ Ebay Can synthetic personas help us make better business decisions, or are we just interviewing very convincing imaginary friends? In this talk, Kate will explore where synthetic personas can actually bring value, from testing assumptions to speeding up research, and where they can quietly mislead us with biased, overconfident, or poorly grounded answers. Expect a practical look at how to design these systems responsibly, when to trust them, and when to go back to real humans. \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- \#\#\# SCHEDULE 18:00 - Doors open. Drinks & snacks 19.00 - 19.15 - Introduction to UX Belgium Meetup, announcements 19.15 - 19:45 - Talk #1 19:45 -20:15 - BREAK 20:15 - 20:45 - Talk #2 20:45 - 21:30 - Socialize \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- \#\#\# SLACK CHANNEL We have our own UX Belgium slack channel. [Come join us and say hi!](https://join.slack.com/t/ux-belgium/shared_invite/zt-1bjpnuiog-T4Di4flXYPWgbT9KrZ53CA) \*\*\* \#\#\# YOUTUBE CHANNEL All our livestreams and talks are recorded and available on our [UX Belgium youtube channel](https://www.youtube.com/channel/UCno7V18T-EglYXprgrUZQ7A). \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- \#\#\# ABOUT UX BELGIUM UX Belgium is a growing community of User Experience (UX) professionals in and around Belgium. Look for these types of events: UX Beers Periodically, we gather at a different agency or venue to drink beers, network and listen to speakers on various themes in the world of UX and digital design. UX Antwerp: Each last Tuesday of the month UX Brussels: Each second Tuesday of the month, 4x per year UX Workshops Now and then we organize events to dive deeper into specific skills and techniques in UX. These are smaller, hands-on workshops designed to boost your UX toolbox. \*\*\* The UX Belgium Meetup Team

**TechTalk - AI voor jouw KMO: van buzzword naar business case** → **Ferdinand Casier ([Agoria](https://www.agoria.be/nl))** licht het StartAI-traject toe: wat houdt het in, voor wie is het, en hoe schrijf je je in? → **Jonas Douwen van [Orakel Group](https://orakel.com/nl-be),** een toonaangevende internationale producent en leverancier van evenement materialen, deelt zijn ervaring met het StartAI-traject → **Ixor** toont aan de hand van een concrete use case welke vervolgstappen mogelijk zijn na het traject **Wat is Start AI?** [StartAI](https://www.ixor.be/start-ai) is een initiatief van het Vlaams Industriepartnerschap, gedragen door Agoria en VLAIO. Je krijgt als KMO een individueel begeleidingstraject van 3 dagen met een ervaren AI-expert. Samen identificeer je de meest haalbare AI- en data-opportuniteiten voor jouw bedrijf, en krijg je een concreet actieplan mee. Het traject wordt grotendeels gesubsidieerd door de Vlaamse overheid. ‍ **Wat neem je mee naar huis?** → Een helder beeld van wat AI concreet voor jouw KMO kan betekenen → Inzicht in het StartAI-traject en hoe je je kandidaat stelt → Een eerlijk verhaal van een KMO die het traject doorliep → Concrete handvaten om morgen mee aan de slag te gaan **Datum** Dinsdag 26/05/26 **Locatie** [Ixor, Schuttersvest 75, 2800 Mechelen](https://www.google.com/maps?sca_esv=3d16839f334d68f5&rlz=1C5CHFA_enBE1133BE1133&sxsrf=ANbL-n41HRp_bji2meG1ikVLAPIz93Cunw:1769513461367&kgmid=/g/1pxwt4kls&shem=bdsle,ptotple,shrtsdl&shndl=30&kgs=61800e9c5aeb0c1b&um=1&ie=UTF-8&fb=1&gl=be&sa=X&geocode=KcOEjoHS5cNHMa9y5riKRn8U&daddr=Schuttersvest+75,+2800+Mechelen) **Timing** *Welkom vanaf* \- 18:00 *TechTalk* van 18:30 tot 19:30 *Netwerken en vragen* tot 20u30

Les **Odoo Academy** sont des séries de formations gratuites d'une journée où les participants peuvent apprendre directement de nos experts expérimentés. Si vous souhaitez utiliser Odoo en tant que WMS (Système de Gestion d'Entrepôt) pour votre entreprise, cette journée gratuite de formation est faite pour vous! Le temps d'une journée, **vous apprendrez à configurer vos flux d’inventaire dans Odoo**, une plateforme de gestion d'entreprise tout-en-un. Inscrivez vous gratuitement sur notre site: https://www.odoo.com/r/1Nv **—---------------------------------------------------------------------------** **Les informations pratiques :** **Où?** Odoo LLN - Rue du Laid Burniat, 5 à LLN **Quand ?** Le mardi 26 mai 2026 de 9h à 17h **Inscription?** https://www.odoo.com/r/OFd **Prix ?** Gratuit ! Au plaisir de vous y voir nombreux et de vous rencontrer !

(If you are interested in hosting, we would love to hear from you. Please write a quick message to Dan at ‪+44 7715705005‬ and let's chat. Are you someone who is local (or a westerner who has lived in the city for a while, understand the local culture and speak the local language) and are confident when meeting new people of different backgrounds and cultures? We’re looking for a lively friendly host to manage some of our weekly Fastfriends meetups in your city. As a host, your role would be to: ✨ Welcome members and make them feel comfortable ✨ Encourage conversations and help people connect \- direct and manage our fastfriending socialising format ✨ Keep the energy positive and the fast friending event flowing smoothly \- manage the event relationship with the venue What is in it for you? \- this is a volunteer role but we give you an expense allowance to cover some of your expenses\. \- ⁠you get exposure to the local and international community and can make a positive contribution \- ⁠you get experience with meeting new people\,running social events and managing groups\. We would love to hear from you. Please write a quick message to Dan at ‪+44 7715705005‬ and let's chat.

(If you are interested in hosting, we would love to hear from you. Please write a quick message to Dan at ‪+44 7715705005‬ and let's chat. Are you someone who is local (or a westerner who has lived in the city for a while, understand the local culture and speak the local language) and are confident when meeting new people of different backgrounds and cultures? We’re looking for a lively friendly host to manage some of our weekly Fastfriends meetups in your city. As a host, your role would be to: ✨ Welcome members and make them feel comfortable ✨ Encourage conversations and help people connect \- direct and manage our fastfriending socialising format ✨ Keep the energy positive and the fast friending event flowing smoothly \- manage the event relationship with the venue What is in it for you? \- this is a volunteer role but we give you an expense allowance to cover some of your expenses\. \- ⁠you get exposure to the local and international community and can make a positive contribution \- ⁠you get experience with meeting new people\,running social events and managing groups\. We would love to hear from you. Please write a quick message to Dan at ‪+44 7715705005‬ and let's chat.

Hey Everyone! 👋 **Location:** \- On\-site: INDUSTRIEMUSEUM Minnemeers 10 9000 Gent \- Online: TBA **Practicalities for the evening on Tuesday, May 26th:** \- 18:00: Doors Open\, snacks & drinks \- 19:00: Speaker Talks \- 20:30: Networking & Drinks **Transport:** * **Parking:** Paid parking at Dok Noord * **Arriving by Train:** Minnemeers 10 in Gent is an easy **10 minute walk** from Dampoort Gent Station. **Note:** As this is an invite‑only event, you may be asked to show your calendar invite upon arrival. **Welcome to edition 15 of the Generative AI Belgium Meetup! 🚀** This time, we look at how AI is changing the Way We Work. For a long time, work was built around a simple exchange: time for money. You showed up, spent hours on tasks, and value was measured by effort, output, and expertise. Generative AI is starting to question that model. AI agents are no longer just tools for writing better emails. They are entering workflows, taking over tasks, writing code, coordinating information, and becoming part of how teams operate. Tools like Claude Cowork & Microsoft Copilot are already omnipresent in our daily work and expectations to use them are rising quickly. At the same time, robotics is making the story physical again. Machines are not only thinking with us behind a screen. They are starting to move through factories, labs, hospitals, warehouses, and most importantly homes. This raises a new question: what happens when AI becomes both a colleague in your browser and a body in the room? In this edition, we are inviting: * Startups building the tools, agents, and workflows that make this future happen * Researchers exploring human-machine interfaces and robotics * A broader discussion on what a “union of the future” could look like when work is shared between people, software agents, and machines Let's see what meaningful work, when intelligence becomes abundant. Join us on May 26th! **Line-up:** 🤙 Tom Pluym (Wonderful) — on why cracking enterprise AI demands a new type of engineer 🤖 Ruben Janssens (Ghent University) — on socially interactive robots as the next frontier of human-machine collaboration 🛡️Jarno Goossens (Aikido Security) - on what happens when security becomes the default and software starts securing itself Big thanks to Stad Gent for hosting us and to our sponsors: In The Pocket, BruCON, Red Hat, Collibra, Plainsight & Volta Ventures for supporting the community.

Do you like keeping your French up to date? Or do you want to help the ones that need some help here? If so, this meet up activity might be something for you :) Let's meet in order to have conversations in French together! * How to find us? - This meetup will take place at an easy to find venue, which is very close to subway station Gare Central and nearly to Grande place Brussels In this venue, it's possible to eat a little something - or to just have some drinks. we are in the hotel there is the big table , If you want speak with a few people you can change your chair or your place. For those who already speak a bit of French - ANYONE that can take part in the Meet up without having to ask "What does this mean?" all the time, is MORE than welcome! (And yes, pretending to understand it all and "Nodd and smile IS allowed :) ) Because reading and listening are very good teachers too... In fact anything that doesn't slow down practicing the language goes :) Or in more strict words: this Meet up is not the best place to go to for absolute beginners If you can not find call please Olivier 0476600552 or Mehrdad 0486652242 [https://www.google.com/maps/place/Rue+du+March%C3%A9+Aux+Herbes+100,+1000+Bruxelles/@50.8466178,4.3551211,3a,28.7y,35.83h,95.4t/data=!3m6!1e1!3m4!1spHFBcXTJGMiNd7y_1PFAgg!2e0!7i16384!8i8192!4m5!3m4!1s0x47c3c47f9e11971f:0x7c45bfb50b08362a!8m2!3d50.8467965!4d4.3553835](https://www.google.com/maps/place/Rue+du+March%C3%A9+Aux+Herbes+100,+1000+Bruxelles/@50.8466178,4.3551211,3a,28.7y,35.83h,95.4t/data=!3m6!1e1!3m4!1spHFBcXTJGMiNd7y_1PFAgg!2e0!7i16384!8i8192!4m5!3m4!1s0x47c3c47f9e11971f:0x7c45bfb50b08362a!8m2!3d50.8467965!4d4.3553835) Address is Rue du Marché Aux Herbes 100 Enjoy the Meetup!

Making the new Friends after work or in your vacation.

Improvisation is not just for comedians. It is a practical skill you use whenever life does not follow the script: during a meeting, a job interview, a difficult conversation, a presentation, a Q&A session or an unexpected challenge at work. On **Saturday 30 May**, Atomic Toastmasters invites you to a practical workshop designed to help you **think on your feet, stay calm under pressure and respond with more confidence**. The workshop will be hosted by **Nayara**, an aviation expert who knows from professional experience what it means to adapt quickly, communicate clearly and make decisions when circumstances change. During this two-hour session, you will practise simple and effective techniques to: * respond more naturally when you are put on the spot * structure your thoughts quickly * speak with clarity even when you have little time to prepare * become more comfortable with uncertainty * use improvisation as a communication skill, not as a performance trick This is a hands-on workshop. You will not only listen. You will practise, experiment and learn in a supportive environment. No previous Toastmasters experience is required. Guests, beginners and experienced speakers are all welcome. ## Practical information **Date:** Saturday 30 May **Doors open:** 09:45 **Workshop:** 10:00 – 12:00 **Location:** Shopping Linthout **Address:** Rue Bâtonnier Braffort 2, 1200 Brussels **Public transport:** Close to metro Merode **Parking:** Paid on-site parking available **Price:** 10 € ## Agenda **09:45 – 10:00 \| Arrival and welcome** Participants arrive, check in and meet the group. **10:00 – 10:10 \| Opening** Welcome by Atomic Toastmasters and introduction to the workshop. **10:10 – 10:25 \| Why improvisation matters** A short introduction to improvisation as a practical communication skill, with insights from aviation and real-life situations. **10:25 – 10:55 \| Thinking on your feet** Exercises to practise quick thinking, active listening and spontaneous responses. **10:55 – 11:10 \| Short break** **11:10 – 11:40 \| Speaking under pressure** Practical activities to help you stay calm, structure your message and respond with confidence. **11:40 – 11:55 \| Applying improvisation in daily life** How to use these techniques in meetings, interviews, presentations, conversations and Toastmasters sessions. **11:55 – 12:00 \| Closing** Final takeaways and next steps.

⚠️ **IMPORTANT: You must sign up and buy a ticket here to attend:** [https://groupvibe.com/](https://groupvibe.com/) **This is a curated, small-group meetup make new friends in Brussels.** Each meetup brings together 4–6 like-minded people for casual conversations over brunch. We use the Groupvibe platform to organize and ensure everyone’s a good fit. 👉 **To attend, you’ll need to complete registration via this link:** [https://groupvibe.com](https://groupvibe.com) Once you register, and **buy a ticket or become a Groupvibe member**, we’ll share the exact location and match you with your group. **Why this works:** \* Smaller groups make real conversations easier \* Matching helps avoid awkward dynamics **Note:** RSVPs here on Meetup don’t reflect total attendance. Many attendees register directly via our website. This meetup is organized by **Groupvibe**, a small team passionate about helping people form meaningful friendships offline.

THIS SATURDAY\, 30 MAY 2026 \| BXL MAIN EVENT \| 10:00 PM – 4:00 AM INTERNATIONAL PARTY – Madame Moustache \| 80’s 90’s 2000’s – Powered by Just A Night Facebook: [https://fb.me/e/8UQxGxZ0z](https://fb.me/e/8UQxGxZ0z) Skip the Line & Guarantee Pass: [https://www.partyfinder.com/en/event/16139](https://www.partyfinder.com/en/event/16139) Or tickets at the door +GREAT SUMMER TERRACE *** INTERNATIONAL PARTY BACK TO THE 80s 90s 2000s MADAME MOUSTACHE – Powered by Just A Night SPECIAL GUEST DJ: TBA XXL BRUSSELS PARTY \| INTERNATIONAL VIBES \| COSMOPOLITAN ENERGY *** **NEW : Speed Dating Option with Meet & Match [19:00–23:00] + PARTY** Registration and prepayment for the speed dating event are required! *** Just A Night is landing at Madame Moustache for an exceptional edition! A must-attend roaming concept in Brussels, Just A Night has been bringing together nightlife lovers for over 10 years: Artists, DJs, models, party people, globe-trotters, expats, and cool crowds from all backgrounds! This time, get ready to dance to the best old-school hits from the 80s to the 2000s — remixed like never before. Retro vibes & atmosphere. A musical journey to experience with friends, right in the heart of the city’s nightlife. AT MADAME MOUSTACHE, WE’RE TURNING UP THE HEAT 😉 *** INFO & BOOKINGS info@justanight.net +32 478 58 60 39 (bookings & birthdays) Facebook: [https://fb.me/e/8UQxGxZ0z](https://fb.me/e/8UQxGxZ0z) Madame Moustache 5-7 Quai au Bois à Brûler, 1000 Brussels

Hi everyone, This coffee morning event is @ **Schmet !!!**, on Saturday, is 30 May 2025, from 10:00 - 13:00. - Outside! Schmet is a new place and belongs to Château Moderne. It only opened a few months ago. 😃 It's right at Place Poelaert. This is their Instagram account. It's still very new. https://www.instagram.com/schmet.bxl/ 1. The **prime time** of the event is **10:30 - 12:30**. That's when most people will be there. 2. When you enter the place, you will see a long table that is set up for the event. 3. If you intend **to join past 12:00** (high noon), then there is no need to register. Just come and join! 4. **DON'T forget to cancel** if you can't join! 5. **Please, be respectful towards each other during the event. (And after ;))** **As always, feel free to follow us on INSTAGRAM!** https://instagram.com/weekendmorningcoffee?igshid=OGQ5ZDc2ODk2ZA== *** **THE STRUCTURE of THE EVENT:** * I post the event on Saturday/Sunday for the following Saturday. * I send out a reminder as an email or a comment on the event page on Thursday/Friday. * There is sometimes a waiting list. * **For everyone on the waiting,** please check your status and messages on Friday evening the latest. I message everyone on the waiting list on Friday. * **Please, move to "not going" AS SOON AS you know that you can't come anymore, that includes everyone who is on the waiting list.** **IMPORTANT:** * When you register yourself, be careful not to register accidentally a +1 guest (unless you bring a guest). It happens very often. * If you have any questions then, message me. *** **A MESSAGE FOR NEWCOMERS:** *In the three years of hosting this coffee group, I have met many people who struggle with anxieties when coming to an event for the first time. Sometimes, it took them more than one attempt before being able to join.* *Occasionally, people reach out to me before the event, and I have always been grateful for that as it offers the opportunity to communicate with each other and to find the best and most gentle way for that person to join the group.* *I would like to encourage everyone who struggles with this to contact me before. It would really be too bad if you can't join us, as it mostly gets better the second or third time you come.* *In addition to that, if you arrive and notice any signs of nervousness or fear, you can always let me know right then.* **THANK YOU AND SEE YOU ALL ON SATURDAY!** **LOCATION:** Schmet 2 Rue des Quatre Bras Brussels 1000 (right at Place Poelaert)

Socializing and Networking 🛜🆕 at PLUX on Thursday. Making new friends and drinking 🚰🎈🎉🚿🌊. Everybody Welocme, locals, expats or new 🆕 in town.

Welcome to our weekly event in the upstairs room of The Sister Café, rue Chair et Pain 3, one block from the Grand Place. Please get there early enough to order your drink at the bar first. Thank you! After introductions we will collect questions from the group participants, choose one by voting then discuss it for an hour. Then most of us stay for drinks and bizarre conversations. Past questions have been wide and not confined to academic philosophy: What is a genuine friend? Is social media turning us into emotional zombies? Do we lose some of the experience of things by defining them? Are we driven by sex? Is loneliness a personal failure? Is morality relative? **Crucially, be kind and respectful and generous** in your disagreements; remember how much you personally enjoy someone else proving you wrong before celebrating your cutting counterexamples.

Couldn't make Knowledge? Or want to debrief the dancing robots or Autonomous Workforce? Join us for a Knowledge '26 recap, insights sharing, a couple rounds of golf, and fun at Topgolf. As always, drinks and food will be provided. More details to come — mark your calendar, RSVP, and save your spot today!

## Candle Making Night at The Arcane Foundry \| Design Your Own Custom Candle **SPECIAL PROMOTION**: Buy 3 and get 1 Free! Step into The Arcane Foundry and create your own custom candle from start to finish. This is a laid back, hands-on experience where **you’ll blend fragrances, choose your vessel, and pour your own candle using 100% soy wax**. Whether you’re coming solo or with friends, it’s designed to be simple, creative, and a good time. We’ll walk you through the entire process, from picking your scents to choosing between a traditional cotton wick or a crackling wood wick. You can go with one fragrance or mix your own blend to create something completely unique**. No experience needed**, just show up and we’ll handle the rest. While your candle sets, feel free to hang out, play a game, explore the shop, or just relax and talk. Drinks and snacks are available, and the atmosphere leans into the **fantasy**, **dark academia**, and **gothic horror** vibe The Arcane Foundry is known for. Learn More: [Candle Making in Columbus, Ohio at The Arcane Foundry](https://thearcanefoundry.com/candle-making/) *** ### What to Expect: * Guided candle making experience * Choose your own vessel, wax, wick, and fragrance * 100% soy wax candles * Optional drinks and snacks * Time to relax while your candle cools *** ### Important Notes: * Please arrive on time so we can start together * Candles will need time to set before taking home * This is a beginner-friendly event *** ### RSVP Required Reserve your spot on Meetup to lock in your seat. **Candle Making** (includes vessel, your choice of wick, wax, scented oil, labels and lids) 5oz Glass Jars $15 8oz Candle Tins $25 12oz Glass Candles $35 12oz Amber Jars $40 16 oz Skull or Jack o Lantern Candle Mugs $65 (Limited Edition!) **All materials included. You just bring yourself (and your drink of choice).** **Payments accepted:** * Credit Card * Venmo: @Daclaud-Lee * Cashapp: $DaclaudL

Let’s meet and wander the galleries! General admission on Sundays is free.

Join us as we get together to see Paul Rudd in the latest comedy-drama-musical from John Carney, POWER BALLAD! The film follows a washed-up wedding singer, a fading boy band singer and a stolen hit song. Here’s a description, trailer and plan for this event: DESCRIPTION: Rick, a washed-up wedding singer, and Danny, a fading boy band star, bond over music and a late-night jam session. When Danny turns Rick's song into a hit, Rick sets out to reclaim the recognition he believes he deserves. Power Ballad is written/directed by John Carney, the master of the modern musical and creative mind behind Once, Begin Again and Sing Street! It stars Paul Rudd, Nick Jonas, Peter McDonald, Marcella Plunkett, Havana Rose Liu and Jack Reynor. BUZZ & ACCLAIM: The film premiered to rave reviews at this year’s Dublin International Film Festival where critics call it “a sure-fired crowd-pleaser” that “just might be the feel-good hit of the year!” Others say, “Paul Rudd delivers a career-best performance in this charmer” that’s both “hilarious and deeply moving!” SUMMER OF ICE CREAM, VOL 2: SHAKE NO. 8! Ranked the #1 Ice Cream Shop in Columbus in 2024, this is the perfect place to kick off our Summer of Ice Cream and grab a sweet treat after the show! Their menu features an array of traditional, specialty and vegan shakes, hot cocoa, and more! You can check out their full menu here: [https://www.shakeno8.com/menu.php](https://www.shakeno8.com/menu.php) PLAN: We’ll plan for a 7pm-ish showing and will meet in the lobby area about 20 minutes before the show. Once showtime is announced, advance ticket purchase is advised! Once you have yours, please list your seat number in the Comments section of this event. We'll head to nearby Shake No. 8 immediately following the show! Should be a fun one, Dan

Join us for our June Book Club gathering where we will come together to discuss [The Queer Principles of Kit Webb](https://catsebastian.com/the-queer-principles-of-kit-webb/) by Cat Sebastian in a safe and welcoming environment. Make new friends who share your passion for books and connect with fellow LGBTQ book enthusiasts.

Who else is ready to sit outside? Join us for a casual chat over coffee & tea at Grandview Grind! Come out and meet some new people, enjoy your favorite drink, and make some new friends!