Steve Portigal: Learning From User Research War Stories + Book Signing

Name: Steve Portigal: Learning From User Research War Stories + Book Signing
Start: 2017-03-17T18:30:00-07:00
End: 2017-03-17T21:30:00-07:00
Location: Blankspaces Santa Monica

Hosted by Brian C.

People in UX - LA

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The Interaction Design Foundation (https://www.interaction-design.org/local-group/north-america/united-states/los-angeles) and LAUX Meetup cordially invite you to the upcoming event - Steve Portigal: Learning From User Research War Stories + Book Signing + After Party.

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Stories make the world go round. As people who do user research, we love stories. At its simplest, our job is to gather stories and to retell them. War Stories are stories about contextual user research (research out in the field) and the inevitable mishaps that ensue. These stories are in turn bizarre, comic, tragic and generally astonishing.

Steve’s collection of stories fills a longstanding need for the design and research community; to share what can go wrong, because that’s the reality. For a practice that is not always well-understood or trusted, there’s pressure for us to only speak to the successes, but examining the human messiness of this work can help develop our skills and our community.

In this presentation, drawn from years of gathering war stories (http://www.portigal.com/category/series/warstories/) and his book Doorbells, Danger, and Dead Batteries (http://rosenfeldmedia.com/books/user-research-war-stories/), Steve will share some of the best stories, examine the patterns revealed by the stories, and articulate the different lessons revealed by this large collection of stories.

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About Steve
Steve Portigal helps companies to think and act strategically when innovating with user insights. He is principal of Portigal Consulting (http://www.portigal.com/), and the author of two books: The classic Interviewing Users: How To Uncover Compelling Insights (http://rosenfeldmedia.com/books/interviewing-users/) and new, Doorbells, Danger, and Dead Batteries: User Research War Stories (http://rosenfeldmedia.com/books/user-research-war-stories/). He’s also the host of the Dollars to Donuts podcast (http://www.portigal.com/podcast/), where he interviews people who lead user research in their organizations (including Citrix, Airbnb, eBay and Pinterest). Steve lives in a small coastal town just outside of San Francisco and actively seeks out new ramen restaurants.

Agenda

5:00 - Interviews with media

5:30 - Venue setup volunteers arrive

6:30 - Attendee check-in

6:30 - Book signing (no books for sale at the event)

7:00 - Upcoming events and community announcements

7:05 - Venue sponsor introduction

7: 10 - Event sponsor introduction

7:20 - Speaker introduction - Carol Rossi

7:25 - Steve Portigal's presentation (50 min.)

8:15 - Sharing war stories from four members of the local community. (5 min. per person with Carol Rossi., Dennis Nordstrom and more.)

8:35 - Q&A

8:45 - Book drawing by Steve Portigal & Brian Clayton

8:50 - Book signing (no books for sale at the event)

9:00 - After party - ONYX Rooftop Bar, an indoor-outdoor lounge with ocean views, top of Hotel Shangri-La, 1301 Ocean Ave, Santa Monica, CA 90401 (https://www.google.com/maps/place/ONYX+Rooftop+Bar/@34.0153955,-118.5011618,17z/data=!3m1!4b1!4m5!3m4!1s0x80c2a4c541d81923:0x176f400f0e1fdadb!8m2!3d34.0153911!4d-118.4989677)

To take advantage of the book signing opportunity, please bring your Steve Portigal books to the event.

Be sure to join us in reading Steve's new book, Doorbells, Danger, and Dead Batteries, which is the upcoming UX Bookclub Los Angeles's (https://www.meetup.com/UX-Bookclub-Los-Angeles/) book selection of the month.

Contests + Challenges | Big Thanks to Rosenfeld Media
Join the fun with these twitter and other challenges and win!

The one who tweets the most during the event will win a free copy of Steve's new book, Doorbells, Danger, and Dead Batteries (http://rosenfeldmedia.com/books/user-research-war-stories/)! So, go ahead and warm up those fingers for tweeting. And, be sure to thank Rosenfeld Media (https://twitter.com/RosenfeldMedia) for their generous book contribution.

Also, the one who takes the most photos during the event will win a free copy of Steve's new book.

Those who blog about the event, create Storify posts, take photos, do podcasts and things along these line have a chance to win a free copy of Steve's new book too. So go out, do you thing and nail it. Be sure to share your work with us at info@lauxmeetup.com

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Steve Portigal: Learning From User Research War Stories + Book Signing

People in UX - LA

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