This month we'll have two talks on the theme of "UX in Publishing" with speakers experienced in working in publishing houses.
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Talk 1:
"Get Full Text Research - Streamlining access to research on discovery tools and scholarly platforms"
By Leanne Dobson, UX Designer at Taylor & Francis Group
How to increase readership of journal articles by speeding up and simplifying how users access online content, reducing complexity through offering a familiar and consistent user experience across multiple publisher digital platforms, as well as improving readers’ experience by minimising access-related dead ends.
This is ever more prominent with Universities having to move fully online and a rapid increase in researchers accessing content off-campus. One thing is clear: researchers - along with their counterparts in industry and health services - need unrestricted access to research literature, pushing publishing companies to develop a better research culture.
About Leanne
Leanne Dobson is an experienced User Experience Designer at Taylor & Francis (T&F) Group, a leading publisher in academic books and journals in all areas of the Humanities, Social Sciences, Behavioural Sciences, Science, Technology and Medicine sectors.
Leanne has been in the publishing industry for over 10 years, working across web design / development and UX, and previously worked as a consultant on a wide range of digital products in Health, Engineering and Research.
Her current focus is on T&F’s ‘Author Experience’ and improving access to academic research, as well advancing rapid publication processes and online article submissions. She holds a bachelor’s in English and Publishing and studied UX / UI Design with CareerFoundry.
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Talk 2:
"Building an engaged user research community"
By Dave Johns, UX Designer at Fruto
Companies with large customer databases, such as publishers, can still find it difficult to recruit for user research. This talk looks at how we might leverage the existing tools at our disposal to not only recruit smoothly and cheaply for user research studies, but in doing so, engage customers with a new or improving product.
About Dave:
Dave Johns is a UX designer at Fruto who best enjoys workshopping, wireframing, and user research. He joined Fruto last year from Pearson (Edexcel), where he worked on digital tools for teachers, and set up the 'ResultsPlus' user research panel - the subject of this talk.
After a postgraduate certificate in Digital Art & Technology at i-DAT, Dave's early career saw him working across a range of online and print publishing processes, and has been, in various guises, a magazine editor, web content manager, content strategist, writer, and production editor.
Having found his calling as a UX designer, Dave, in true publishing style, still keeps a keen eye out for where systems and processes can be tweaked to make things run that little bit smoother.
