What we're about

The Houston Lean Startup Circle conducts FREE monthly workshops to help entrepreneurs learn and apply lean startup principles using the Founder’s Journey Framework* by LeanMastery. The Founder’s Journey Framework helps first time and struggling founders avoid mistakes that cost time and money.

Come join us to learn, work, and get help as you strive to make products that customers want.

For new members who are actively working on their own startup or are trying to figure out the best way to get started, we offer FREE ONLINE ACCESS to an overview of the Founder’s Journey Framework. You can learn more about LeanMastery and register for FREE access here (https://houtx.co/LeanStartupHOU_About_LeanMastery).

You can also learn more about the Founder’s Journey Framework, including the Essential Questions, Learning Objectives and Mastery Skills Gained, by clicking here (http://lean.fyi/LMweb_Overview).

This is not a group to promote general entrepreneurship through story telling or get-rich-quick schemes. This group is for people who are pursuing the American Dream of building their own thriving business by introducing new products and services that deliver extraordinary value to their customers.

Check out Lean Houston's Startup Resources at leanhouston.org (https://houtx.co/LeanHoustonResources).

* Founder’s Journey Framework (TM), developed by Stephen White, and Shafique Pappa on behalf of LeanMastery, is based on the works by Eric Ries (https://houtx.co/LeanStartupHOU_EricRies), Steve Blank (https://houtx.co/LeanStartupHOU_SteveBlank), and Bill Aulet (https://houtx.co/LeanStartupHOU_BillAulet) as well as Stephen and Shafique’s collective experience starting multiple successful businesses and having coached hundreds of founders on their startups.

The Lean Startup is a trademark and service mark owned by Eric Ries.

Upcoming events (3)

Product Value KPIs: What’s the best way to measure the feature effectiveness?

If your customer churn or product returns are above 5%, this workshop will teach you how to identify which metrics work best for your startup to analyze value delivery and concentrate your product roadmap around the 4 stages of value delivery. By first identifying your startup’s value delivery KPIs, you’ll be able to reduce customer churn and increase customer referrals. During this hand’s-on FREE workshop, we’ll learn the 4 stages of value delivery and the relationship to customer segmentation, explore the 2 KPIs that help measure the success of each feature as it’s implemented, discover how packaging your features produces incremental sales, discuss how features can create a sticky customer, Understand how features aid in marketing to new customers, Identify the differences between vanity metrics and actual value delivery, and learn how to set the success criteria for each KPI. Topic: Product Value KPIs Essential question: What’s the best way to measure the effectiveness of product features? Objectives: Explore the techniques to quantify each product component’s value potential to your user and understand the 4 stages of value delivery. Audience: early stage startup team members (pre-funding through seed stage), inexperienced entrepreneurs, curious enterprise executives and employees, university students interested in learning lean methods. FOOD and DRINKS will be provided! Schedule: 6:30-7:00PM: Networking & Food 7:00-8:00PM: Workshop 8:00-8:30PM: More Networking Logistics: Meetup date/time: Thursday, April 4th at 6:30PM Location: Houston Technology Center, 410 Pierce, Houston, Texas 77002 Directions and Parking: FREE street parking after 6:00PM (see map) This meetup is part 3 of the 2019 Houston Lean Startup series: Understanding how to build products that your CUSTOMERS ACTUALLY WANT, USE AND TELL OTHERS ABOUT as you deliver 10X the value over existing solutions. For new members who are actively working on their own startup or are trying to figure out the best way to get started, we offer FREE ONLINE ACCESS on LeanMastery to an overview of the Founder’s Journey Framework, which helps first time and struggling founders avoid mistakes that cost time and money. If you’re interested, you can learn more about LeanMastery and register for FREE access here: https://houtx.co/LeanStartupHOU_FreeOnlineAccess

Product Value Validation: What is the best way to validate value delivery?

If you’re unsure which features your customers want or you’ve built features that are rarely used by your target customer, this workshop will teach you how to iteratively improve feature design until you achieve Problem-Solution Fit and assess how your product delivers value according to the User’s Journey. By validating your product feature’s value delivery with Early Adopters prior to build, you’ll understand how to iteratively build the features that improve your customer retention and reduce customer churn. During this hand’s-on FREE workshop, we’ll explore how to build test plans that measure feature effectiveness, learn how to iteratively test the 4 stages of value delivery, understand how to conduct the value test experiments, and discuss how to evaluate the value experiment results and take corrective action. Topic: Product Value Validation Essential question: What is the best way to validate feature value delivery? Objectives: Explore techniques founders use to improve features rapidly through customer feedback. Audience: early stage startup team members (pre-funding through seed stage), inexperienced entrepreneurs, curious enterprise executives and employees, university students interested in learning lean methods. FOOD and DRINKS will be provided! Schedule: 6:30-7:00PM: Networking & Food 7:00-8:00PM: Workshop 8:00-8:30PM: More Networking Logistics: Meetup date/time: Thursday, May 2nd at 6:30PM Location: Houston Technology Center, 410 Pierce, Houston, Texas 77002 Directions and Parking: FREE street parking after 6:00PM (see map) This meetup is part 4 of the 2019 Houston Lean Startup series: Understanding how to build products that your CUSTOMERS ACTUALLY WANT, USE AND TELL OTHERS ABOUT as you deliver 10X the value over existing solutions. For new members who are actively working on their own startup or are trying to figure out the best way to get started, we offer FREE ONLINE ACCESS on LeanMastery to an overview of the Founder’s Journey Framework, which helps first time and struggling founders avoid mistakes that cost time and money. If you’re interested, you can learn more about LeanMastery and register for FREE access here: https://houtx.co/LeanStartupHOU_FreeOnlineAccess

Product Value Optimization: Why is optimization essential to acquire customers?

If you’ve been curious how top companies develop products that are habit forming, this workshop will teach you strategies to rapidly improve your features to increase your customers’ lifetime value and your product’s viral coefficiency. By developing an optimization plan for your product’s value delivery, you’ll understand how to design and implement features that create sticky customers and keep your users wanting more. During this hand’s-on FREE workshop, we’ll understand how value validation experiment results can optimize each feature, discuss 4 activities to increase your customer lifetime value, explore 2 marketing approaches to improve your product’s viral coefficiency, compare 8 techniques to prompt your customer tell others about your product, and assess how your value optimization plan compares to the User’s Journey. Topic: Product Value Optimization Essential question: Why is value optimization essential to acquiring and retaining customers while having them tell others about your product? Objectives: Learn value optimization techniques that help you rapidly improve your product features, introduce new features that retain existing customers, and develop value-add features that help create referrals from existing customers. Audience: early stage startup team members (pre-funding through seed stage), inexperienced entrepreneurs, curious enterprise executives and employees, university students interested in learning lean methods. FOOD and DRINKS will be provided! Schedule: 6:30-7:00PM: Networking & Food 7:00-8:00PM: Workshop 8:00-8:30PM: More Networking Logistics: Meetup date/time: Thursday, June 6th at 6:30PM Location: Houston Technology Center, 410 Pierce, Houston, Texas 77002 Directions and Parking: FREE street parking after 6:00PM (see map) This meetup is part 5 of the 2019 Houston Lean Startup series: Understanding how to build products that your CUSTOMERS ACTUALLY WANT, USE AND TELL OTHERS ABOUT as you deliver 10X the value over existing solutions. For new members who are actively working on their own startup or are trying to figure out the best way to get started, we offer FREE ONLINE ACCESS on LeanMastery to an overview of the Founder’s Journey Framework, which helps first time and struggling founders avoid mistakes that cost time and money. If you’re interested, you can learn more about LeanMastery and register for FREE access here: https://houtx.co/LeanStartupHOU_FreeOnlineAccess

Photos (164)