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Berlin Memex Conference 2026 | Attention in the Age of AI
Thu, Sep 17, 7:00 AMAI is producing a huge volume of content like never before, and so understanding human experience and attention is now crucial. **AI is creating an incredible amount of content in a rapidly evolving digital world. Social media posts, Reels, and videos; shopping reviews and product descriptions; and, of course, advertising—all of these make it essential to understand genuine human experience and attention in your marketing and market research.** With the theme “Attention in the Age of AI: Redefine Human Experience in the New Era of AI,” we are once again hosting our own Memex Conference in Berlin this year to bring together researchers from the fields of user experience, media research, shopper research, science, and the arts. **Register here:** **[https://www.memex-conference.com/](https://www.memex-conference.com/)** Our speaker lineup on September 17 will focus intensively on the possibilities of AI in marketing and research and will highlight the profound impacts on our perception, meaning-making, and human attention in selected presentations. **Check out the program here:** **[https://download.eye-square.com/web/m/Memex_Berlin26_Program.pdf](https://download.eye-square.com/web/m/Memex_Berlin26_Program.pdf)** **Memex Conference Berlin offers you:** * Direct exchange with thought leaders: Through our guest speakers, you’ll gain diverse perspectives from renowned experts on our conference theme and the immediate effects of the current transformation on the human experience and a better understanding of the new AI landscape. * Get Practical insights based on real data from actual research contexts: eye-tracking data, behavioral signals, user experience insights, and implicit measurements from studies on shopping, social media, and traditional media. * Expert tips for your daily work: We address real-world challenges—How can you capture and retain the attention of consumers and users in an AI-dominated era? How do you build genuine human connections and personalized experiences to respond to change and influence where and how customers discover, decide, and buy? **Join us for an inspirational conference to get a clear understanding of the current digital communications environment and learn more about tools to enhance the human experience of your brand or products, attract more attention, and successfully position your brand in a disruptive market!**
![E-Commerce over Breakfast Berlin [register via Luma!]](https://secure-content.meetupstatic.com/images/classic-events/535544103/600x338.webp?w=3840)
E-Commerce over Breakfast Berlin [register via Luma!]
Fri, Sep 4, 7:00 AMA curated meetup for e-commerce operators to share learnings, strategies, and ideas. Free for e-commerce operators (approval required). Apply via Luma: [https://luma.com/r4ipii5m](https://luma.com/r4ipii5m) Exact location will be shared after approval.

A conversation with Bob Baxley on Apple’s enduring impact on product design
Sat, Sep 19, 3:00 PMPlease note: registrations are subject to host approval and space is limited 👉 **Register:** [here](https://luma.com/BobBaxley) This meetup will be divided into two main parts, designed to provide both deep industry insights and interactive discussion: **Part 1: Keynote Talk & Q&A** **Speaker:** Bob Baxley, Designer, Writer, & Advisor (ex-Apple, Pinterest, Yahoo!) **A Conversation on Apple’s Enduring Impact on Product Design:** Lately, industry conversations have been dominated by AI design tools and automated craft. In this wide-ranging talk, Bob explores how Apple influenced the fundamental relationship between humans and technology—reframing software not merely as a utility, but as a medium of individual empowerment. > *"I think the dream of a 'bicycle for the mind' is still out there, but it’s certainly gotten buried by the capitalist impulse over the past few years... My hope is to shift people’s thinking so that they see software as a medium — on par with movies, music, and books — versus a tool."* — **Bob Baxley** **Part 2: Networking, Drinks & Refreshments** Connect with fellow designers, product managers, and builders over drinks and light snacks provided by our host, N26. ## 🗓️ Agenda * **17:00:** Doors open & arrival * **18:30:** Keynote Talk + Q&A with Bob Baxley * **19:30:** Networking & Refreshments * **21:00:** Doors close ## 🚀 Registration & Security While this event is **completely free to attend**, capacity is capped and subject to host approval. If you can no longer attend, please update your RSVP so we can free up a spot for someone on the waitlist. **Important Security Requirement:** Please sign up using your **full legal name** and bring a valid photo ID (Passport or ID Card) to the event. Due to N26 building safety regulations, RSVPs without full names cannot be approved, and security may decline entry if the name on your registration does not match your ID. ## 📚 Preparation (Optional) If you'd like to explore the context before the talk, feel free to check out these resources: * **Book:** *Becoming Steve Jobs* by Brent Schlender & Rick Tetzeli * **Podcasts:** *Raw Data* (Prelude, Drop City, The Looking Glass) * **Articles:** *The Atlantic* ("Beauty: The New Business Tool", "As We May Think") ## 👤 About the Speaker **Bob Baxley** is a Silicon Valley–based designer, writer, and advisor with a 35-year career leading teams at Apple, Pinterest, Yahoo!, and beyond. Blending humanist philosophy with software design, he advocates for building products with deep empathy and concern for the people on the other side of the screen.

Chess Evening
Sat, Sep 5, 5:00 PM**👋 Hello Strangers! —** For all players and chess-curious folks out there who want to chill, make friends, and enjoy some chess: We are hosting a daily meetup in Mitte / Prenzlauerberg for all experience levels. It doesn't matter if you just watched the Queen's Gambit or if you have been playing regularly for a while. **Join us** — Daily from 7-10pm **Expected Behavior** — [Conduct](https://strangerchess.com/conduct/) **Pics** · [Instagram](https://www.instagram.com/strangerchess/) / **Chat** · [Telegram](https://t.me/strangerchess) / **Web** · [Strangerchess.com](https://strangerchess.com/) (No need to bring anything, boards, clocks, etc. are provided)

Building What’s Next: AI Workflows, Agent Show & Tell & the Future of Software
Tue, Sep 15, 3:00 PMWe’re relaunching our innovation meetup with an evening of frontier tech, AI, disruption, impact, and wealth creation. Sponsored by Leferrando, the event will feature fast, practical show-and-tells of AI workflows, tools, and favorite agent systems—with food, drinks There are limited seats 30, so please RSVP Want to share your own frontier workflow? Contact me to speak at the event.

Transits Workshop
Wed, Sep 2, 4:00 PMWelcome to Astro Meetup Berlin's special workshop on Astrological Transits — a practice that tracks the living movements of planets across the zodiac and their shifting dialogue with our birth charts, offering a dynamic map of timing, growth, and transformation. In this 2-hour deep dive, we'll explore what transits are all about. You'll gain an understanding of how planetary movements work and why they are particularly relevant in these transformative times. We'll also touch on the topic of the current planetary weather and what it means from a transit perspective. In the final part of the session, we'll explore the major transiting planets and their cycles, followed by time for your questions. Transits tell the story of life through the mechanics of planetary timing. Our purpose for the workshop is to help you align with the rhythms of your own chart and navigate life through a deeper understanding of cosmic cycles. Your host, Eric, has studied astrological transits for more than 13 years. He has a didactic teaching approach that is beginner friendly. Guidelines: – Start: 18:00 sharp (arrive earlier if you like) – Bring a printout of your natal chart so you can calculate your transits – Respect, warmth, and honesty are essential – This is an event with limited spots, so be sure to RSVP (don't cancel last minute) We will charge a 7€ fee. Warm regards, The Astro Meet Up orga team.
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