Brand Strategy Sydney

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🏳️‍⚧️Trans Meetup Group: first meetup ever!!!

Tue, Nov 10, 8:00 AM

From Sydney Trans Meetup Group

This is a relaxed, welcoming evening for trans people of all ages to meet new people, make friends and start building a community together. Whether you’re new to Sydney’s trans community or simply looking to expand your social circle, this is an opportunity to connect with like-minded people in a casual, friendly setting. There’s no pressure to know anyone beforehand or to be the most outgoing person in the room. Come as you are, grab a drink if you’d like, have a chat and get to know some new faces. The goal is simple: to create a community where we can make genuine friendships, share experiences and enjoy social activities together. ✨ Everyone is welcome, whether you come alone or with a friend. Let’s take the first step towards building a vibrant and connected trans community in Sydney. We look forward to meeting you! 🏳️‍⚧️

1 attendee

Data Driven or Data Distracted!

Tue, Oct 27, 7:00 AM

From Sydney Creative Customer Experience (CCX)

4.7

Our CCX Sydney October event features a very lively and topical panel discussion entitled Data Driven or Data Distracted We will be applying a $10.00 cover charge to cover Food and drinks and on this occasion will be kindly hosted by the ONSET https://theonset.com.au The Onset is a specialist recruitment business deeply connected to Australia’s design and technology ecosystem. They work with ambitious companies, brilliant industry experts and a wider group of specialists across data, AI, design and transformation through The Omnia Collective. About the session **How Product, Design & Engineering actually use evidence to make decisions** How much data do we really need to make better product decisions? And when does being “data-driven” start getting in the way of good product thinking? For this CCX Sydney session, we’re bringing together four practitioners from different corners of the product ecosystem — analytics, strategy and service design, UX/CX, and engineering — to explore the role data and evidence actually play in product development and delivery. Each speaker will have **15 minutes to make their own case** for — or against — being **DATA-DRIVEN OR DATA-DISTRACTED**. Rather than presenting a single view, they’ll challenge us to look at how research, analytics, customer insight, AI, product requirements engineering and data can influence the decisions we make — from defining the problem and creating the PRD through to designing, building and releasing the product. Our speakers bring four very different perspectives: **Olga Pasikova\, Senior Analytics Director; Rob Tot\, Strategy & Service Design Lead; Thomas Shillingford\, UX \| CX \| Strategy \| AI and Author; and David Berigny\, Forward Deployed Engineer\.** Each panel member will bring their own experience, provocations and examples to the question: **when does data help us make better decisions — and when does it simply give us more information to react to?** Then we turn up the heat. Following the four presentations, **Sophie Greenfield, Senior Product & AI Designer at CBA**, will lead a lively panel discussion, bringing the speakers together to challenge each other's perspectives and explore the tensions between data, evidence, intuition, customer understanding and design judgement. Because being data-driven sounds simple. **Knowing what data to trust, what it actually means, and when to ignore it is where things get interesting.** **About our Panel:** ### Olga Pasikova **Senior Analytics Director** Olga Pasikova is a Senior Analytics Director and experienced digital analytics specialist with more than a decade working across data, analytics and digital measurement. She brings a strong ability to translate complex analytics challenges into clear strategic direction, helping teams use data to understand behaviour, measure outcomes and make better-informed decisions. Olga is also an active member of Sydney’s data and analytics community. ### Rob Tot **Strategy & Service Design Lead** Rob Tot is a Strategy and Service Design Lead who works at the intersection of customer needs, business strategy and service innovation. His work brings together strategic thinking and human-centred design to help organisations navigate complex problems, uncover opportunities and turn insight into meaningful product and service outcomes. ### Thomas Shillingford **UX \| CX \| Strategy \| AI \| Author** Thomas Shillingford is a UX and CX strategist, designer, author and speaker with extensive experience across digital products and customer experiences. His career has included work spanning research, customer journeys, interaction design, usability, design strategy and large-scale digital transformation. More recently, Thomas has been exploring the impact of AI on design practice, including how AI is changing design systems, strategy and the role of human judgement. ### David Berigny **Forward Deployed Engineer** David Berigny is a Forward Deployed Engineer working at the intersection of technology, product development and real-world customer problems. His role brings engineering directly into the product development process — translating customer and business needs into practical technical solutions, testing ideas in the field and using evidence from real-world implementation to inform what gets built and how it evolves. ### Sophie Greenfield FACILITATOR **Senior Product Designer & Facilitator** Sophie Greenfield is a Senior Product Designer at Commonwealth Bank with more than 20 years’ experience across UX, product design, research and digital strategy. Her career has spanned product strategy, customer research and experience design across organisations including CommBank, Westpac and ING Direct. Sophie has a particular interest in the intersection of **data, customer insight, product strategy and AI-enabled design**. She has been exploring and teaching AI-enabled design practices, from research synthesis and hypothesis validation to rapid prototyping and new ways of working for designers. For **DATA-DRIVEN OR DATA-DISTRACTED?**, Sophie will facilitate the conversation between our four speakers, challenging their perspectives and helping unpack the bigger question: **when does evidence genuinely improve product decisions — and when can data become a distraction from understanding the customer?** We are so excited to be wrapping up the year with this awesome panel discussion hosted by new friends of CCX Sydney, the ONSET. [https://theonset.com.au/](https://theonset.com.au/) Lastly make sure you Join us for sponsored drinks from Amplitude post the event at a nearby bar: Amplitude is the AI analytics platform built for data analysts, PMs, and growth teams. It doesn't just report on what happened; it shows you why and what to do next, all self-serve and in real time. And we're buying drinks. Join us after the meetup at the Strawberry hills hotel Regards Kevin, Lydia, Sylvia, James and Carolina.

54 attendees

Ulo: petveture trans Esperantujo

Sat, Nov 7, 1:00 AM

From Esperanto in Sydney

4.8

***Ulo: petveture trans Esperantujo*** Kion signifas vivi en senfina vojaĝo tra kontinentoj, sen fiksita celo sur la mapo, sed kun la Internacia Lingvo kiel fidela kompaso? En ĉi tiu prelego vi aŭdos rakontojn pri eksterordinaraj renkontoj, petveturaj aventuroj kaj lokaj travivaĵoj — 18 monatojn de vagado de Eŭropo, tra Azio ĝis Aŭstralio. Ĝi estas vojaĝo trans pejzaĝoj, kulturoj kaj homaj destinoj, vidita tra la fotografia lenso de vojaĝanto, kiu uzas Esperanton por ligi homojn trans limoj. Venu, aŭskultu kaj malkovru kiel la nuntempa mondo aspektas el la perspektivo de Esperantisto.

1 attendee

Networking Drinks #33

Fri, Nov 6, 7:00 AM

From UX After Dark

4.7

Christmas is just around the corner! Come join us once again at **The Art Syndicate**, a unique wine bar and gallery nestled in Surry Hills for a relaxed evening blending local drinks and meaningful conversations. **Event info:** ✅ Discover amazing NSW wine, beer and spirits. ✅ Expand your network of designers & make connections that last. ✅ No formal talks or speeches *Check out my reviews on this page to see what others are saying!* **Venue information:**  You'll find us at this art gallery & wine bar in Surry Hills. They exclusively offer a curated selection of NSW-based wine, beer and spirits! There is even art for sale! **Check them out on socials:** https://www.instagram.com/theartsyndicate.com.au/ **How to find us:**  We are on Bourke Street, a short walk from Oxford Street or Central Station. **Join our What'sApp group:**  You'll find this link in the "Event Chat" section of this page :D Cheers, Josh

20 attendees

Stranger Soccer's 6-a-side match @ Fairfield!

Tue, Oct 27, 7:00 AM

From Stranger Soccer Sydney

4.9

Hey mates! If you're looking for a 6-a-side kickoff, we have it happening at **Fairfield every Tuesday from 6-7 pm**! Joining us is easy! Just download the Stranger Soccer app and register for free. Use the code **WELCOME** to book your first game for free if you're playing with us for the first time. We hope to see you on the pitch!

1 attendee

Improving Your Business with AI Agents (with Georges River Council)

Fri, Oct 30, 7:00 AM

From Western Sydney Tech Innovators

4.8

**A free evening with Georges River Council, part of NSW Small Business Month** Join Georges River Council and Western Sydney Tech Innovators (WSTI) to see how AI agents can take on everyday tasks in your business. **You must reserve your spot** at https://www.eventbrite.com.au/e/improving-your-business-with-ai-agents-tickets-2002685750992 **On the night** * A panel on AI trends and how local businesses are using AI. * A live demonstration of AI agents and generative AI tools handling real business tasks. * Examples you can apply in your own business * Q&A with the panel * Time to meet other local business owners * Food and refreshments throughout the evening **Who it is for** Business owners and operators: whether you’ve been in business for years, are just getting started, or simply want to become better connected with the local business community, you’re welcome to join us. This session will help equip you with practical insights and real-world examples to help your business innovate and grow. **Getting there** See the details at the Eventbrite registration page. **Registration** Registration is through Georges River Council's Eventbrite page. More details and RSVP here: https://www.eventbrite.com.au/e/improving-your-business-with-ai-agents-tickets-2002685750992

15 attendees

Sydney Necklines and Frames for Your Face

Sat, Oct 31, 11:00 PM

From Evening Sketching Socials For Creative Souls

**🧥 Style That Suits Your Face – Live Session for Women** Most style advice ignores the one thing everyone sees first: your face. This live online session shows how face shape and colouring decide which haircuts, frames, collars and colours work for you. Written with women in mind: brows, hair framing, frames, necklines and the colours near your face that suit your contrast. Everyone who books gets a **tailored program** of their own, built from a short questionnaire (goals, budget, time, skin) and one front photo, with the measurements of their face. In the session we go through how to use it. Everyone booked at this time joins the same live session, and each person's program is built for their own face. Everything is non-surgical, and every step comes with what it costs and how good the evidence for it is. **RSVP here, then register through the link below** to get your place and your program. ### [🪞 BOOK YOUR PLACE 🪞](https://looksmaxplan.vercel.app/product/LooksmaxProgram?productType=LooksmaxProgram-women-style&audience=women&city=Sydney&groupurlname=evening-sketching-socials-for-creative-souls&productId=500301&startgmtdatetime=2026-10-31T23:00:00Z) --- ✅ **What you get:** - Your face shape, measured from one photo - Questions answered live - The haircut and frames that balance your face - Your own tailored program, with costs and timelines For adults (18+). No experience or special products needed. Small changes, in the right order. 🪞

20 attendees

☕🍫 Coffee, Chocolate & New Friends (20s & 30s) – It's Back! 🎉

Thu, Oct 29, 8:00 AM

From New Friends, New Memories – Sydney Socials (20s - 30s)

4.7

✨ **Follow us on Instagram for the latest events, updates & social adventures!** ✨: https://www.instagram.com/newfriends_sydney?igsi=cG1ybjM3ZWc0c2wz&utm_source=qr Love chocolate? Join us **weekly** for a relaxed midweek coffee catch-up with fellow chocolate lovers who enjoy good conversation, sweet treats, and a friendly vibe. 🍫🍰 This is a **casual, low-pressure weekly social**, perfect if you: ✅ Love chocolate (dark, milk, or white 🍫) ✅ Want something social but easy after work ✅ Are new to Meetup or just want familiar faces ✅ Prefer smaller, welcoming groups ✨ **What to expect** ✅ Midweek coffee catch-ups ✅ Buy your own coffee (and dessert if you like!) ✅ Friendly, relaxed chats — no forced icebreakers ✅ Come for 10 minutes or stay the whole time ✨ **Good to know** ✅ This is a **weekly recurring event** ✅ Limited spots to keep the group comfortable! ✅ New members always welcome 💰 **Membership Fee**: $10 one time only (Unlimited Events). Past attendees who have already paid are FREE to join again! Please send $10 via PayID to A MIU (0432847305) and send me a screenshot of your payment ***on the day before the event***. Thank you! If you’re a chocolate lover looking for a chill midweek reset and a regular social routine, this one’s for you ☕🍫 Stay tuned for any further updates! Alison - 0432847305 **Did you have fun?** 😄🎉 If you could please leave a quick review in the pop-up **“How did you find it?”** when the event has ended and share your thoughts. Your feedback will help us make the next one even better! 💬✨ 📝 **TERMS & DISCLAIMER:** ✅ If something has come up, please **Edit** your RSVP to ‘**Not Going**’ ASAP. This will allow others who are available to join. Thank you! 😊 ❌ **Late Cancellations** or **No Shows** will not be tolerated. You will forfeit the opportunity to join my future events!

30 attendees

Sydney The Practical Guide to Men’s Face Shape

Sat, Oct 31, 11:00 PM

From Evening Sketching Socials For Creative Souls

**🧥 Style That Suits Your Face – Live Session for Men** A live 60-minute session on Zoom, starting at this event's start time, about choosing what suits YOUR face: the haircut, glasses frames, necklines and colours that balance your face shape and colouring. Written with men in mind: haircut and facial hair for your face shape, frames, collars and the colours that suit you. Before the session you answer a five-minute questionnaire and add one front photo. Your face is measured from 478 points and you get your own **tailored program**: which changes suit your face shape and goals, in what order, with costs and timelines. Everyone booked at this time joins the same live session, and each person's program is built for their own face. No ratings, no scores, no needles: practical, evidence-rated changes you can make at home. **An RSVP on its own won't get you in.** Register through the link below to book your place. ### [🪞 BOOK YOUR PLACE 🪞](https://looksmaxplan.vercel.app/product/LooksmaxProgram?productType=LooksmaxProgram-men-style&audience=men&city=Sydney&groupurlname=evening-sketching-socials-for-creative-souls&productId=500301&startgmtdatetime=2026-10-31T23:00:00Z) --- ✅ **What you get:** - A live 60-minute session on Zoom - The colours that suit your contrast - Your own tailored program, with costs and timelines - Questions answered live - Your face shape, measured from one photo - The haircut and frames that balance your face For adults (18+). No experience or special products needed. Your best look is closer than you think. ✨

20 attendees

AI on Tap | Sydney | Episode 7

Thu, Nov 5, 6:30 AM

From AI on Tap - Australia

4.8

**AI on Tap: Real AI. Real People. Real Beer.** **📍** Sydney’s monthly meetup for AI-curious marketers and business minds *Forget the hype. Let's talk AI over a drink.* ***Tired of AI hype and jargon? So are we.*** AI on Tap is a no-pressure hangout where business minds swap stories about what’s actually working with AI - and what’s not. No slides. No hard sell. No tech-bro vibes. Just real conversations, a bit of learning and a few cold drinks. ***What To Expect*** *Stories from the trenches* Hear from local leaders actually using AI – from streamlining operations to scaling sales. What’s working, what’s not, and what they’d do differently. *Ideas you can use tomorrow* Practical stuff you can immediately try in your own business – no fluff, just value. *People who get it* Like-minded professionals navigating the same AI questions and challenges. Share what you’ve tried, ask what you’re stuck on, and figure it out together. *Great beer and a relaxed vibe* El Loco serves up ice-cold beers alongside bold flavours. Grab a pint and settle in for an evening of laid-back, intelligent conversation. ***Who's It For?*** Whether you’re leading a team or just getting curious, if you want to understand AI’s real-world impact, you’re welcome here: * Business leaders trying to make sense of AI’s potential * Managers exploring tools to improve productivity * Founders and entrepreneurs experimenting with AI * Knowledge workers who want to stay relevant * Anyone interested in practical, human-first AI conversations *No technical background required - we speak human, not code.* ***Meet Your Hosts*** [Sean Pereira](https://www.linkedin.com/in/sean-pereira-/) \- Co\-Founder\, [AI on Tap](realaiontap.com) \| Co\-CEO [Outlean](outlean.ai) ***Event Details*** 📅 **When:** Nov 5th, 5:30 PM onwards 📍 **Where:** El Loco at Slip Inn 🍺 **What to bring:** Just yourself (and maybe a mate) 💰 **Cost:** $ 25 🎯 **Format:** Expert panel + lightning tips + mingling + optional one-on-one chats with hosts ***Why We're Doing This*** We believe that businesses using AI will replace those that don’t – and the ones that thrive will be the ones that learn fast, adapt faster, and support each other along the way. AI on Tap brings people together to share practical AI stories from the frontlines. No theory, just results. ***Ready to see what AI can really do for your business?*** Grab a pint and join the conversation. 👋 First-timers especially welcome!

2 attendees

Storytelling: To Connect Us and Bring a Sense of Belonging

Thu, Oct 29, 7:00 AM

From Transformational Leaders Collective

4.5

**The Connection Collective** brings people together through real stories, shared experiences and human connection — creating community, nurturing belonging and helping reduce social and emotional isolation. Connection shouldn’t be something we have to navigate alone. People can be surrounded by others and still feel lonely, socially disconnected or emotionally isolated. **The Connection Collective** creates real-world opportunities for people to meet, listen, share and feel part of something — because meaningful connection and belonging are important parts of a healthy community. Join us for an intimate community evening where storytellers share true personal stories inspired by a different theme each month. The theme gives the evening a shared starting point, but every story is unique, funny, moving, surprising or reflective. Each story lasts up to eight minutes and comes from lived experience. Come as a storyteller or as a listener. No speaking experience is required, just a real story and a willingness to share. Leave feeling more connected. You can join us in one of two ways: 1. 🎤 As a **storyteller**, sharing an 8 minute true story * Your story might be about being seen, accepted or included. * It might be about finding your people, discovering where you fit * Or experiencing the feeling of coming home. 2. 👂 As an **audience member**, coming along to listen and connect There’s something powerful about hearing real stories from real people. We begin to recognise ourselves in each other and discover just how connected we already are. If you’re considering sharing a story but don’t feel completely ready, this is your invitation to answer the call to be courageous, and improvise some parts of it along the way 😉 Sometimes, we only recognise the growth after we’ve taken the step. 🎟️ Register to attend: [https://events.humanitix.com/storytelling-night-redfern?dateId=69a917f2db815ecdcd0b6c91](https://events.humanitix.com/storytelling-night-redfern?dateId=69a917f2db815ecdcd0b6c91) **ABOUT** ***João Bazan***, is the Founder of ***The Connection Collective***, a Sydney-based not-for-profit dedicated to strengthening social connection, emotional wellbeing, and community belonging. Through storytelling events and supportive spaces for reflection and conversation, the Collective brings people together to share real experiences, listen deeply, and build meaningful human connection. Connection shouldn’t be something we have to navigate alone. #### Stay connected Instagram: @theconnectioncollective_tcc **Website:** **[www.theconnectioncollective.au](http://www.theconnectioncollective.au/)**

2 attendees

Sydney Scale Your Glow-Up: Look Rested Naturally

Sat, Oct 31, 11:00 PM

From Evening Sketching Socials For Creative Souls

**✨ The Non-Surgical Glow-Up for Men** A live 60-minute session on Zoom, starting at this event's start time, about the non-surgical changes that make the biggest visible difference: skin, hair, brows, grooming, posture and how you come across in photos. Written with men in mind: skin that looks rested, a haircut and beard line that frame the jaw, brows and posture. Everyone who books gets a **tailored program** of their own, built from a short questionnaire (goals, budget, time, skin) and one front photo, with the measurements of their face. In the session we go through how to use it. It's one live session for everyone booked at this time; your program is the part that's tailored to you. Everything is non-surgical, and every step comes with what it costs and how good the evidence for it is. **RSVP here, then register through the link below** to get your place and your program. ### [🪞 GET YOUR TAILORED PROGRAM 🪞](https://looksmaxplan.vercel.app/product/LooksmaxProgram?productType=LooksmaxProgram-men-looks&audience=men&city=Sydney&groupurlname=evening-sketching-socials-for-creative-souls&productId=500301&startgmtdatetime=2026-10-31T23:00:00Z) --- ✅ **What you get:** - Your face measurements and face shape - Non-surgical only, nothing to inject - Questions answered live - Your own tailored program, built from your answers and one photo - A live 60-minute session on Zoom For adults (18+). No experience or special products needed. Small changes, in the right order. 🪞

20 attendees

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Frequently asked questions

Meetup is a platform for discovering and participating in local events and groups centered around shared interests. People use it to connect with communities and attend events both in-person and online.

To find brand strategy events in Sydney, search for specific keywords like 'brand strategy' on Meetup. You'll access a variety of group activities featuring brand management professionals.

Absolutely! Meetup provides opportunities to connect with brand professionals in Sydney. By joining relevant groups, you can engage with industry experts and expand your network.

The frequency of events varies by group, with some hosting regular meetups and others meeting occasionally. Check specific event schedules on the group page.

There are events for all skill levels, including beginners. Many groups offer introductory sessions where newcomers can learn the basics and build their confidence.

Creating a Meetup account is free. However, some events might have fees set by the hosts to cover costs. Always check event details for specific costs.

Yes, you can start your own brand strategy group in Sydney. By creating a group, you can invite others to join and organize events that align with your focus.

To join a group, log into Meetup, search for groups focused on brand strategy in Sydney, and simply click 'Join' on groups that interest you.

If there isn't a specific group for your niche in brand strategy, consider starting your own, or wait as new groups frequently form, expanding available options.

Meeting new people is a common goal, but attendance varies by event. Engaging actively with the community increases your chances of making connections.

You can RSVP 'No' if you can't attend an event. It's courteous to update your status to help organizers plan effectively.

To RSVP, log into Meetup and navigate to the event of your choice in Sydney. Click 'Attend' to let organizers know you'll join the event.

Not all events are in-person; some brand strategy events are hosted online, offering flexibility for participants to join from anywhere.

While Meetup facilitates introductions, success in networking depends on your active participation and interaction with others in the community.

Organizational quality varies by group. Reading reviews and checking group activities can help gauge logistics. Contacting hosts for more info is advisable.

Brand Strategy Sydney