Brand Strategy Berlin
Engage with Berlin's brand strategy communities

Fireside Chat with Marty Cagan and Elias Lieberich
Fri, Sep 18, 4:00 PMSo much is changing in the product world. Obviously Generative AI is already having a profound impact. But also several roles and methods of the past are no longer as relevant as they once were, with Agile being a prime example. Increasingly, companies are moving to the Product Operating Model to leverage AI's benefits, which also highlights the need for much stronger product leadership. During this fireside chat, [Marty](https://www.svpg.com/team/marty-cagan/) and [Elias](https://www.linkedin.com/in/lieberich/) will discuss these topics, emphasizing what this means for companies and product people in Germany. **Agenda** 18:00 – Doors open for snacks, drinks, and networking 19:00 – Welcome from organisers 19:10 – Fireside Chat with Marty Cagan and Elias Lieberich 20:10 – Networking 21:30 – Event ends **Please note:** * **Please bring your IDs as you’ll need it when entering the venue.** * The event is RSVP only: to enter, you must RSVP here on Meetup. * We'd like to capture the event with photographs for promotional purposes, such as sharing on LinkedIn after the event. If you have any concerns or preferences regarding this, please feel free to let us know beforehand. This event is orginised in collaboration with [Productlab](https://productlab.app/) and sponsored by [Delivery Hero](https://www.deliveryhero.com/) **About Marty Cagan:** Marty Cagan has been helping companies to move to the product model for more than 40 years. Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, advising and coaching, Marty served as an executive responsible for defining and building products for some of the most successful companies in the world, including HP Labs, Netscape Communications, and eBay. As part of his work with SVPG, Marty is an invited speaker at major conferences and top companies across the globe. Marty is also the author of the books INSPIRED: How to Create Tech Products Customers Love and EMPOWERED: Ordinary People, Extraordinary Products, and the new TRANSFORMED: Moving to the Product Operating Model. **About Elias Lieberich:** Elias is the founder of Product Matters and he spends his time coaching and advising companies on how to move to the product model and achieve the outcomes they need. He is particularly passionate about high-impact / high-complexity B2B solutions. During his 12+ years at Google, he created >$100Ms of impact across critical products such as YouTube and Google Ads. Elias has also created two landmark platforms in the reservations and deal space. Elias’ product experience includes YouTube, Google Search Ads and Intrinsic.ai. He has successfully led numerous product and engineering teams across the United States and Europe, including organizations with 100+ people.
![E-Commerce over Breakfast Berlin [register via Luma!]](https://secure-content.meetupstatic.com/images/classic-events/535544103/600x338.webp?w=3840)
E-Commerce over Breakfast Berlin [register via Luma!]
Fri, Oct 2, 7:00 AMA curated meetup for e-commerce operators to share learnings, strategies, and ideas. Free for e-commerce operators (approval required). Apply via Luma: [https://luma.com/de1xkage](https://www.google.com/url?q=https://luma.com/de1xkage&sa=D&source=calendar&usd=2&usg=AOvVaw25WU02--YTuAtgJ3FUAfU7) Exact location will be shared after approval.

100 Minuten Zukunft – Der Salon der Zukünfte @BEYDES
Wed, Sep 23, 3:00 PM### Salon 02 - Thema: „Daten, KI und Supplements - ### Wie gesund sind und leben wir 2040 in Berlin?“ *\- Impulse aus der Zukunftsforschung \-Austausch \- Workshop \-* ### **Entwickle mit uns wieder dystopische, wünschenswerte und utopische Szenarien zur mentalen, körperlichen und digitalen Gesundheit!** Unsere Gesundheit ist uns allen wichtig. Der Gesundheitsmarkt wächst und Longivity, KI und Suplements treiben die Entwicklung voran. Gleichzeitig kommt unser Gesundheitssystem an seine Grenzen. Der **"Salon der Zukünfte**" öffnet den Raum um Zukunft zu denken. Das Erlebnisformat beginnt mit einem pointierten Impuls zur Methode Futures Thinking und Informationen aus der Zukunftsforschung mit Fokus "Gesundheit". Anschließend begibst du dich mit deinem Team im Futures Thinking Zukunftssprint ins Jahr 2040. In 100 Minuten entwickelt ihr in dem wissenschaftlich-kreativen Prozess unterschiedliche Zukunftsszenarien zu eurem Kernthema. **100 Minuten können reichen, um den Blick auf morgen neu zu ordnen.** Neben **Design Thinking** ist **Futures Thinking** eine wichtige Methode, um mögliche Zukunftszenarien zu durchdenken. Der Methodenkoffer gibt Sicherheit in Veränderungsprozessen und hilft bei strategischen Entscheidungen. Wenn du die Methode zusammen mit anderen kennenlernen willst, melde dich an: **[Anmeldung: "Salon der Zukünfte" am 23. September 2026 an.](https://www.eventbrite.de/e/100-minuten-zukunft-2-der-salon-der-zukunfte-beydes-tickets-1990316475155)** **Ein Abend wie eine kleine Heldenreise** Dieses besondere Erlebnisformat, verbindet Menschen aus Politik, Wissenschaft, Medien, Wirtschaft und engagierter Zivilgesellschaft – erfahrene Entscheider:innen und junge Zukunftsgestalter:innen. Maximal 25 Personen können teilnehmen. Die Begrenzung ermöglicht einen dynamischen und kreativen Prozess, echte Begegnung und Co-Creation zwischen Generationen und Disziplinen. Der kleine Unkostenbeitrag enthält ein Softdrink und senkt die No-Show-Rate. **Der Salon stellt sich diesmal diese Fragen:** * Was passiert, wenn Daten, KI und Supplements den Alltag bestimmen? * Was passiert, wenn Gesundheit zur mentalen, finanziellen und sozialen Frage wird? * Welche Trends treiben diese Entwicklung voran? * Was bedeutet das konkret für die Gesundheit von uns Berlinerinnen und Berlinern? Es geht um analytische Klarheit. Aktuelle Entwicklungen werden eingeordnet und der Blick geweitet. Was anfangs abstrakt erscheint, wird überraschend konkret. Diffuse Unsicherheiten verwandeln sich in beschreibbare Zukunftsbilder. Aus Diskussionen entstehen Handlungsoptionen. **Orientierung in unsicheren Zeiten** Der Salon vermittelt mehr als Methodenkompetenz. Er stärkt das Zukunfts-Mindset: • Komplexität strukturiert denken • Narrative erkennen und gestalten • Risiken und Chancen systematisch abwägen • konkrete nächste Schritte ableiten Gerade in einer Zeit, in der Futures Thinking weder in Schule noch Universität selbstverständlich gelehrt wird, bietet dieses Format eine seltene Gelegenheit, Gestaltungskompetenz praktisch zu erleben. Durchgeführt wird das Format diesmal von Elle Langer - sie ist Innovationsentwicklerinnen und strategische Zukunftsgestalterin für Menschen in Organisationen in Transformationsprozessen. **TIPP:** **Regelmäßige Orientierung in komplexen Zeiten** Wer die Methode vorher kennenlernen möchte, kann sich beim 2-tägigen Kurs am 17. und 18. September im Bereich für Berufliche Weiterbildung bei der vhs Berlin-Schöneberg anmelden. [Anmeldung Futures Thinking Kurs](https://www.volkshochschule.de/kursfinder.php?id=vhs-berlin-tempelhof-schoeneberg-100-minuten-zukunft-mit-future-thinking-zukunftsstrategien-kompetent-gestalten~11005797953) Der **100 Minuten Zukunft - Salon der Zukünfte** findet regelmäßig alle 2-3 Monate zu unterschiedlichen Themen statt. Nächster Termin ist im November 2026 von 17:00 – 19:30 Uhr @BEYDES. Wer Teil dieses besonderen Formats sein möchte, sollte sich frühzeitig anmelden. **[Anmeldung: "Salon der Zukünfte" am 23. September](https://www.eventbrite.de/e/100-minuten-zukunft-2-der-salon-der-zukunfte-beydes-tickets-1990316475155)**[ ](https://www.eventbrite.de/e/100-minuten-zukunft-2-der-salon-der-zukunfte-beydes-tickets-1990316475155)**[2026.](https://www.eventbrite.de/e/100-minuten-zukunft-2-der-salon-der-zukunfte-beydes-tickets-1990316475155)**[ ](https://www.eventbrite.de/e/100-minuten-zukunft-2-der-salon-der-zukunfte-beydes-tickets-1990316475155) **Die Agenda:** **Einlass** 04:45 PM - 05:00 PM **Impulsvortrag** 05:00 PM - 05:20 PM **100 min Futures Thinking in Teams** 05:20 PM - 07:00 PM **Raum für Austausch und Diskussion** 07:00 PM - 07:30 PM Anschließend gibt es Raum für nächste Schritte und Austausch. Nach einem Impulsvortrag zu einem Thema startet die Zukunftsreise. In 100 Minuten exploriert ihr in Teams verschiedene Szenarien zum Thema mit der Methode Futures Thinking als Sprint. Wenn Zeit ist, entwickelt ihr Szenarien u.a. mit KI-Visualisierungen. Mehr über **100 Minuten Zukunft** auf der [Webseite ](https://www.100minutenzukunft.de/) Folge uns auf [LinkedIn ](https://www.linkedin.com/company/100-minuten-zukunft/?viewAsMember=true) Schreibe uns: hallo@100minutenzukunft.de

Chess Evening
Sun, Sep 20, 5:00 PM**👋 Hello Strangers! —** For all players and chess-curious folks out there who want to chill, make friends, and enjoy some chess: We are hosting a daily meetup in Mitte / Prenzlauerberg for all experience levels. It doesn't matter if you just watched the Queen's Gambit or if you have been playing regularly for a while. **Join us** — Daily from 7-10pm **Expected Behavior** — [Conduct](https://strangerchess.com/conduct/) **Pics** · [Instagram](https://www.instagram.com/strangerchess/) / **Chat** · [Telegram](https://t.me/strangerchess) / **Web** · [Strangerchess.com](https://strangerchess.com/) (No need to bring anything, boards, clocks, etc. are provided)

A conversation with Bob Baxley on Apple’s enduring impact on product design
Sat, Sep 19, 3:00 PMPlease note: registrations are subject to host approval and space is limited 👉 **Register:** [here](https://luma.com/BobBaxley) This meetup will be divided into two main parts, designed to provide both deep industry insights and interactive discussion: **Part 1: Keynote Talk & Q&A** **Speaker:** Bob Baxley, Designer, Writer, & Advisor (ex-Apple, Pinterest, Yahoo!) **A Conversation on Apple’s Enduring Impact on Product Design:** Lately, industry conversations have been dominated by AI design tools and automated craft. In this wide-ranging talk, Bob explores how Apple influenced the fundamental relationship between humans and technology—reframing software not merely as a utility, but as a medium of individual empowerment. > *"I think the dream of a 'bicycle for the mind' is still out there, but it’s certainly gotten buried by the capitalist impulse over the past few years... My hope is to shift people’s thinking so that they see software as a medium — on par with movies, music, and books — versus a tool."* — **Bob Baxley** **Part 2: Networking, Drinks & Refreshments** Connect with fellow designers, product managers, and builders over drinks and light snacks provided by our host, N26. ## 🗓️ Agenda * **17:00:** Doors open & arrival * **18:30:** Keynote Talk + Q&A with Bob Baxley * **19:30:** Networking & Refreshments * **21:00:** Doors close ## 🚀 Registration & Security While this event is **completely free to attend**, capacity is capped and subject to host approval. If you can no longer attend, please update your RSVP so we can free up a spot for someone on the waitlist. **Important Security Requirement:** Please sign up using your **full legal name** and bring a valid photo ID (Passport or ID Card) to the event. Due to N26 building safety regulations, RSVPs without full names cannot be approved, and security may decline entry if the name on your registration does not match your ID. ## 📚 Preparation (Optional) If you'd like to explore the context before the talk, feel free to check out these resources: * **Book:** *Becoming Steve Jobs* by Brent Schlender & Rick Tetzeli * **Podcasts:** *Raw Data* (Prelude, Drop City, The Looking Glass) * **Articles:** *The Atlantic* ("Beauty: The New Business Tool", "As We May Think") ## 👤 About the Speaker **Bob Baxley** is a Silicon Valley–based designer, writer, and advisor with a 35-year career leading teams at Apple, Pinterest, Yahoo!, and beyond. Blending humanist philosophy with software design, he advocates for building products with deep empathy and concern for the people on the other side of the screen.

Berlin Options Trading Round Table – Monthly Meetup
Thu, Sep 17, 5:00 PMJoin us for a relaxed after-work gathering of the Berlin Options Trading Round Table. Experienced traders come together to share insights on strategies, risks, and opportunities in today’s markets. We discuss volatility, market sectors, commodities, individual stocks, and also dive into future megatrends and their impact on society and markets. Connect, exchange ideas, and gain fresh perspectives—all in a casual, friendly atmosphere. We speak German and English!
Trusted by millions worldwide
Popular groups

TikTok Shop & E-Commerce Hub

Brands & Bytes

Aromachology: The Architecture of Emotion by ÆR

Business Strategy & Innovation Meetups (Powered by CxLEVER)

Design Sprints Berlin

Online Business Growth Cafe

DesignDesign

Product Build Day // Berlin
Frequently asked questions
Related content
Discover more groups and events that match your interests




