Growth Hacking Sydney

From SecTalks

From Mangates Global Professional Learning Network

**After RSVP, please ensure to get your admission ticket from Humantix:** [https://events.humanitix.com/the-evolution-of-malware-sectalks-syd0x66-102nd](https://events.humanitix.com/the-evolution-of-malware-sectalks-syd0x66-102nd) Thanks to you for 1\. Keeping your RSVP up\-to\-date\. We are usually overbooked and have a long waitlist\. We will sign you in and keep track of RSVPs and attendance\. 2\. Aligning with SecTalks' [no-bullshit code of conduct](https://www.sectalks.org/coc/) 3\. Keeping the venue nice and tidy during and after the session **\# Presentation** ### **Title:** The Evolution of Malware: 50 Years of Digital Infection From the earliest boot sector viruses of the 1970s and 1980s to today's highly sophisticated malware campaigns, this talk explores how malware has evolved over the past five decades. We'll examine the major technological shifts that shaped modern threats—including polymorphism, fileless malware, ransomware, and living-off-the-land techniques—before taking a deep dive into real-world malware currently targeting the web hosting industry. Drawing on current threat hunting and incident response experience, the session will demonstrate how attackers operate today, how defenders detect them, and what lessons history still teaches us about protecting modern infrastructure. **Speaker:** Robbie Abraham Robbie Abraham is the Cyber Threat Operations Lead at Newfold Digital, the parent company of brands including Crazy Domains, Digital Pacific, and Network Solutions. With more than 20 years of experience in the web hosting industry, Robbie leads threat hunting and cyber threat intelligence initiatives focused on protecting Newfold's global infrastructure while contributing intelligence that helps strengthen the security of the broader internet community. **How to find us on the day?** An organiser will be on the bottom floor until 6:15 to help attendees access the lifts. # **Speed hiring** There is an opportunity for potential employers to do an impromptu 30-second description of their open role. If you are interested, speak with one of the organisers before the start of the session. Please note the best way to support SecTalks and tell others about your open roles is through sponsorship. We encourage companies, small or large, to come forward and support their local community. **\# Sponsors** * [SecDim](https://www.secdim.com) ([Connect](https://www.linkedin.com/company/secdim)) * [Google](https://careers.google.com) ([LinkedIn](https://au.linkedin.com/company/google)) * [Atlassian](https://www.atlassian.com/) ([LinkedIn](https://au.linkedin.com/company/atlassian)) **\# Notes** * For sponsoring SecTalks Sydney and supporting the non-profit community, contact [sydney@sectalks.org](sydney@sectalks.org) * To speak and submit CTF challenges at SecTalks, fill out [https://sessionize.com/sectalks](https://sessionize.com/sectalks) **After RSVP, please ensure to get your admission ticket from Humantix:** [https://events.humanitix.com/the-evolution-of-malware-sectalks-syd0x66-102nd](https://events.humanitix.com/the-evolution-of-malware-sectalks-syd0x66-102nd)

75 attendees

Social Ads Accelerator: 1 Day Intensive Workshop in Sydney

Mon, Aug 31, 2:00 PM

**Social Media Ads Bootcamp: Solving the Real Challenges That Cost You Ad Spend** "Great ad campaigns aren't luck. They're built, one day is enough to turn wasted spend into measurable results." **Ready to secure your spot? 🎯 Register now and complete your payment securely via Stripe Checkout!** [Click Here](https://buy.stripe.com/8x2bJ1aam1YGeG4aeg2oE43) **Program Details** **Duration:** 1 Full Day (8 Hours) **Delivery Mode:** Classroom (In-Person) **Language:** English **Credits:** 8 PDUs / Training Hours **Certification:** Course Completion Certificate **Refreshments:** Lunch, Snacks, and beverages will be provided during the session **Solve These Problems Before Your Next Ad Campaign** **If you would like weekend training sessions, kindly reach out to us at [info@mangates.com](info@mangates.com) for availability and scheduling.** **Where Ad Campaigns Actually Fall Apart** Not in the platform. Not in the budget size. Usually right at the moment targeting, creative, or bidding decisions go wrong and there's no clear system to catch it. That waste isn't inevitable it's a signal most marketers don't know how to read until the budget's already gone. This bootcamp closes that gap. Nine modules, each built around a real ad performance challenge, each giving you a technique you can apply immediately. **At a Glance** 9 modules. 1 day. 1 complete ad campaign process, covering everything from audience targeting and creative development to budgeting, platform-specific strategy, and performance optimization. No wasted sessions, no filler content, just a working framework you can apply the moment you walk out the door. **Nine Sticking Points, Nine Fixes** * **You don't understand how paid social ecosystems actually work** — Module 1 covers paid social platforms, their benefits and challenges, and key differences between ad platforms. * **Your targeting feels like a guess, not a strategy** — Module 2 covers audience segmentation, buyer personas, and retargeting with custom audiences. * **Your ad creative doesn't grab attention or convert** — Module 3 focuses on persuasive ad copy, effective visuals, and consistent branding. * **Your budget disappears without clear results** — Module 4 covers realistic budgeting, CPC/CPM/CPA models, and allocating spend across platforms. * **You're not getting results from Facebook or Instagram ads** — Module 5 covers Meta Ads Manager, lookalike audiences, placements, and A/B testing. * **LinkedIn and Google campaigns underperform** — Module 6 covers B2B targeting on LinkedIn, keyword and display targeting on Google, and measuring success through insights. * **You can't tell what's working and what isn't** — Module 7 covers key performance metrics, identifying underperforming ads, and refining campaigns with data. * **Your ads risk violating platform policies or losing relevance** — Module 8 covers ad policy guidelines, avoiding ad fatigue, and managing client expectations and reporting. * **You're not sure how to turn lessons into a real strategy** — Module 9 covers reviewing real-world campaigns and building your own mock ad plan. **Nothing Here Happens in Isolation** Weak targeting leads to wasted budget. Generic creative undermines even well-targeted campaigns. Fix these in silos, and you're still patching one leak at a time. This bootcamp connects the fixes, so by day's end, you're not holding scattered tactics — you have one connected process from targeting to optimization. **The Method Behind the Fixes** Rather than presenting abstract theory, each module follows a practical, hands-on structure: 1. **Identify the problem** — What typically goes wrong at this stage, and why 2. **Learn the framework** — A structured, repeatable method to address it 3. **Apply it immediately** — Through hands-on activities and platform practice 4. **Walk away with a tool** — Something usable in your very next campaign **What You'll Be Able to Do Differently** By the end of this bootcamp, you will be able to: * Create and manage effective paid campaigns across multiple social media platforms * Target audiences strategically and optimize ad delivery for maximum performance * Use analytics tools to measure, interpret, and improve ad results * Allocate budgets and manage bidding strategies effectively * Create ad content that drives engagement, clicks, and conversions **Who Faces These Problems (and Should Attend)?** * Digital marketing freelancers * Marketing agencies managing paid campaigns for clients **©2026 Mangates Tech Solutions Pvt Ltd. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.** **Format** Practical, applied learning — hands-on platform exercises and activities built around real ad performance challenges. You'll practice solving the actual problems, not just discuss them. **For Teams Facing the Same Challenges** If your agency or marketing team is running into these issues collectively, this bootcamp is available as a customized in-house session — tailored to your industry, platforms, and specific pain points. Delivered on-site or virtually, with group pricing available. **📧 Contact us today to schedule a customized in-house session: [corporate@mangates.com](corporate@mangates.com)** **FAQs** **1\. Do I need prior experience in running ad campaigns to attend?** No, the bootcamp works for both beginners and experienced marketers looking to sharpen their skills. **2\. Is this bootcamp only for agency professionals?** Not at all it's built for digital marketing freelancers and agency teams managing paid campaigns alike. **3\. Will I learn how to actually set up campaigns\, not just theory?** Yes, Module 5 and Module 6 walk you through hands-on platform setup across Meta Ads Manager, LinkedIn, and Google Ads. **4\. What if my targeting always feels like guesswork?** Module 2 is built exactly for covering audience segmentation, buyer personas, and retargeting with custom audiences. **5\. Does the bootcamp cover budgeting\, not just campaign strategy?** Yes, Module 4 covers realistic budgeting, CPC/CPM/CPA models, and how to allocate spend across platforms. **6\. What if my ad creative isn't converting?** Module 3 focuses specifically on persuasive ad copy, effective visuals, and maintaining brand consistency. **7\. Is this bootcamp only about Facebook and Instagram ads?** No, Module 6 also covers LinkedIn B2B targeting and Google's keyword and display targeting. **8\. Will I leave with something I can actually use right away?** Yes, every module follows an identify-learn-apply structure, so you walk away with a tool usable in your very next campaign. **9\. Can this bootcamp be customized for our agency or marketing team specifically?** Yes, group sessions can be tailored to your industry and platforms, delivered on-site or virtually. **10\. What does the day actually involve besides lectures?** Hands-on platform exercises, activities, and a mock ad plan built around real ad performance challenges — practical application, not passive listening. **11\. What is the refund policy?** You are eligible to request a refund up to 7 days before the event.

1 attendee

--==Hack The Box Meetup Main Track IRL PHYSICAL EVENT==--

From Hack The Box Meetup: Sydney, AU

5.0

Hi All we are pleased to announce our first IRL event that will be held at the Cyber CX Sydney Location. This will be our first IRL physical event and as always all of these events are no cost free community events. Event Location: Cyber CX Level 23/2 Market St, Sydney NSW 2000 Time 6PM Join us as we walk through a recent machine and discuss tactics and recent cybersecurity vulnerabilities in this virtual event. as always there will be some HTB Giveaways at each event as well as some HTB swag. * Giveaways * Swag * Hacking HTB and walkthrough with explanations etc * Hardware hacking tools showcase... bring yours as well (please respect our hosts and don't break anything on site) * bring your laptop and hack with us! PreReq * a HTB account * Linux PWN box - Highly suggest making use of a personal VM over the HTB PWN box but if you need to this is ok * Join the Discord server [https://discord.gg/BYTUB6cbEN](https://discord.gg/BYTUB6cbEN) (Updated Discord Link) * Connect your email to your HTB account before the event if possible so I can add you to the private HTB instance for the event... (I will not be retaining anyone’s info and will respect your privacy, however HTB obviously has your info already) Rules: * must be 18+ (if not will you require parental consent of some type) * no bad behavior of any kind will be accepted * we welcome all religions, ethnic backgrounds and sexual [orientations...we](http://orientations...we) are the weirdos lol * no recording and or sharing info in these events and there will be no handouts they are just for the event * no sharing of sensitive info from the event (will be a current machine walkthrough and explanation) * everything we do is ethical * respect our host's location Note: that this is a passion project for me representing HTB, I love Cybersecurity and learning. I feel the best way to validate my own skill set is to share it with others, and also learn from them as well. Hope to see you there.

25 attendees

Sydney SEO Collective - Despina Gavoyannis (From SEO Tactician to Leader)

Tue, Aug 25, 8:00 AM

From SEO Collective Sydney

4.6

The Sydney SEO Collective is back for our August 2026 meetup. This month we're talking about what it takes to move beyond SEO delivery and become the person shaping search strategy across a business. We're welcoming Despina Gavoyannis, AI Search Visibility Strategist at Ahrefs and Vivid Fish, as our keynote speaker. She'll be presenting "How to Level Up from SEO Tactician to Search Visibility Leader." Strong technical and tactical skills can build a career in SEO, but they will only take you so far. Despina will explain how to turn that expertise into strategic influence, communicate the commercial value of search and develop the skills needed to move into more senior, better-paid roles. She'll also look at what businesses need from their search teams as AI changes how people find information. That includes personalisation, keywordless discovery, conversational and spoken search, and the growing role of wearable AI. You'll leave with practical ideas you can share with your team and start using at work the next day. Despina has worked in SEO for more than 10 years, specialising in revenue-driven strategy and collaborating with UX designers, developers and marketers. Before joining Ahrefs, she worked as an SEO consultant, advising and training in-house and agency teams. Her work has helped brands generate more than $125 million in additional annual organic revenue. She is also the author of a book and two SEO courses, and has written extensively about SEO and AI search. [https://www.linkedin.com/in/despina-gavoyannis/](https://www.linkedin.com/in/despina-gavoyannis/) **Make sure to RSVP and grab your ticket!** **Keynote Presentation:** How to Level Up from SEO Tactician to Search Visibility Leader **Sponsored By:** [Finder](https://www.finder.com.au/) [Prosperity Media](https://prosperitymedia.com.au/) **Location:** Finder AU Level 10, 99 York St, Sydney NSW 2000 **Hosts:** Regan McGregor - SEO Lead at [Airtasker](https://airtasker.com/) James Norquay - Founder at [Prosperity Media](https://prosperitymedia.com.au/) **Running sheet:** 6pm - 6.30pm - Arrive, Finder AU - Level 10, 99 York St, Sydney NSW 2000 6.30pm - Introduce SEO Collective, Speakers 6.30pm - 6. 45pm - SEO news, algorithm updates, SERP volatility 6.45 - 7.00pm - Intermission **7pm - 7.45pm - Keynote: Despina Gavoyannis - How to Level Up from SEO Tactician to Search Visibility Leader** **7.45pm - 8pm - Q & A Session** 8.00pm - Networking **SEO Collective Organisers:** Regan McGregor - https://www.linkedin.com/in/regan-mcgregor/ James Norquay - https://www.linkedin.com/in/norquay/ Aaron Taylor - https://www.linkedin.com/in/aarontaylorseo/ Dejan Mladenovski - https://www.linkedin.com/in/dejan-m/ Nik Ranger - https://www.linkedin.com/in/nik-ranger-06086a27/ Peter Macinkovic - https://www.linkedin.com/in/inkovic/ Peter Mead - https://www.linkedin.com/in/petermeadseo/ Paula Glynn - https://www.linkedin.com/in/paula-glynn/ Sally Mills - https://www.linkedin.com/in/sally--mills/ **SEO Collective Background:** SEO Collective is an extension of the Melbourne SEO Meetup, which started when the Brisbane SEO group first met up at the Ship Inn, Brisbane Southbank, 7th Nov 2008. The feedback we've had is that the Collective events have been a great way to meet others in the industry in a relaxed environment and share some tips and hints on what you might know that can help them become a better web marketer or developer. It's about asking those tough questions and getting group consensus on what is the possible implications or complications on a particular method or technique you're thinking of using. We encourage a mix of business owners, web developers, affiliate marketers, SEM and SEO professionals as we all have small tips that will help you perform better online and play smarter. SEO Collective is just a relaxed and informal session on digital and web marketing, come along and meet others in your community no matter if you're a business owner, consultant, in-house or part of a larger agency. ## RSVP now to claim your free ticket!

17 attendees

Sydney 2600 IRL

Fri, Sep 4, 8:30 AM

From Sydney 2600

4.8

2600 Meetings exist as a forum for all interested in technology to meet and talk about events in technology-land, learn, and teach. Meetings are open to anyone of any age or level of expertise. The 2600 Australia chapter became prominent in 1999, bringing together people interested in computer security, electronic gadgetry, communications, privacy, and technology exploration in general. In addition to bringing these people together with meetings, mailing lists and seminars, we spoke up on issues such as Internet Censorship, Cybercrime, DVD encryption, and many other issues. Since then, many of the original members have moved on to new projects, however the 2600 Australia movement is still alive, with many new (and original) members active within the online community and monthly meetings, along with the occasional visitor from 2600's international chapters. Current projects and ongoing discussions: * Satelite hacking * Metadata, Privacy & Anonymity * Decentralised Networks * 3D Printing/Manufacturing/other hacking stuff * Programming for fun and proffit * Drones and other similar stuff

5 attendees

Start with Why ~ Coffee catchup where every sip sparks a new perspective.

Sun, Aug 30, 3:00 AM

From Start with Why ~ Coffee Cups & Purposeful Conversations

PLEASE BE ADVISED! We will be outside the cafe, near the stairs to the chessboard area. NOT IN THE CAFE. Discover your ‘why’, build with intention, and connect with like-minded people who are ready to create, grow, and 10X their lives. A friendly meetup with like-minded people that love learning and growing🙌Let’s grab a cuppa coffee or matcha and connect over what fuels our growth. Whether you're into books that challenge your mindset, habits that build a better you, or future goals that you are excited about, lets enjoy talking about how we evolve—this is a friendly space to share ideas, swap inspiration, and cheer each other on!🤗 Hi I've a book recommendation! " Woman living Deliciously" by Florence Given. Great for Men and Woman ! For self esteem!

3 attendees

Manly Entrepreneurs - monthly Meetup

Wed, Sep 2, 9:00 AM

From Manly Entrepreneurs

Schedule --- • 19:00 - 19:30 General networking starts. Setup space, open the first. Brief Introduction Round (Who are you? What do you do?). FREE drinks • 19:30 - 20:00 What bugs you (i.e. Lean Mastermind)? • 20:00 - 21:00 Topic of the day (see speaker details below). Q & A • 21:00 - 21:15 Last drinks. Closing down. Carry on partying elsewhere. **Details** --- General get together. Share the latest news in the entrepreneurs community. Have a drink with like minded people Exchange stories from the trenches and tips on how to run a better business. **Lean Mastermind Session** --- Share a Challenge or an idea you have for your start up / business How can we help you resolve your problem or help you improve on your idea? ## **Topic of the Day: TBA** A critical guide through the Hype Wonderland ## **Speaker of the Day: TBA** Wait and see ## **Audience** Suitable for those with a growing business looking to share solutions and experience to accelerate growth and value. Bring a friend/aspiring entrepreneur. **Format** --- Casual get together/Mastermind **Sponsors** --- Thanks for [WOTSO](https://wotso.com/locations/manly) for hosting the event and Michael from https://www.magaconsult.com/about for nourishment (i.e. free drinks and nibbles). Thanks to Amazon Web Services for their ongoing support: [https://aws.amazon.com/getting-started](https://aws.amazon.com/getting-started)

1 attendee

From EVP & CPO of Walmart US to Advisor for MrBeast: A Chat with Jon Alferness

Tue, Aug 25, 7:30 AM

From LTP Events Sydney

4.6

Some careers shape products. Others shape industries. Join Leading the Product for an exclusive evening with [Jon Alferness](https://www.linkedin.com/in/jon-alferness-b193a3/) — one of Silicon Valley's most accomplished product leaders, advisor and investor. Jon is a highly experienced technology and product leader with more than 20 years' experience in Silicon Valley and the global retail sector, including recent focus on the food and grocery sector. Across more than two decades, his career has been defined by senior executive roles delivering digital transformation and innovation at some of the world's most influential technology companies, including Google, Pinterest, Lyft and, most recently, as Executive Vice President and Chief Product Officer at Walmart US whilst a Strategic Advisor to MrBeast — a role encompassing eCommerce, Financial Services, Health & Wellness, Merchant Tools, and Last Mile Delivery. Prior to Walmart, Jon spent 13 years at Google, where as Vice President of Product Management, he played a pivotal role in developing Google Ads across Search, Mobile, Shopping, and Travel, driving innovations that shaped the digital advertising landscape. Now, Jon's roles consist of Non Executive Director for Woolworths Group and Advisor/Investor to many companies. Hosted as an intimate Fireside Chat, with Brainmates CEO [Adrienne Tan](https://www.linkedin.com/in/adriennetan/) driving the fireside chat, this is a rare opportunity for the Australian product community to hear directly from someone who has operated at the highest levels of global product leadership. This will be an open, candid conversation exploring what it really takes to build enduring product organisations, lead through constant technological change, make high-stakes decisions, and develop the next generation of product leaders. We'll dive into topics including: * How product leadership has evolved across the world's biggest technology companies. * What separates exceptional product organisations from merely good ones. * Leading through AI, disruption and constant change. * Building products, teams and cultures that scale. * The lessons, mistakes and experiences that only come from operating at the very highest level. Following the fireside conversation, we'll open the floor for an audience Q&A, giving attendees the chance to ask their own questions and engage directly with one of the industry's most experienced product executives. We'll then continue the conversation over drinks and networking with Sydney's product community. **Evening timeline** 5.30 – 6.15pm: Arrive, grab a drink, and connect 6.15 – 7.15pm: Fireside conversation with Jon Alferness and audience Q&A 7.15 – 8.00pm: Networking, conversation, and connection Whether you're an experienced product leader, an aspiring executive, or simply curious about how the world's best product organisations think and operate, this promises to be an evening of practical insights, honest stories, and unforgettable access. A huge shoutout to Dovetail for their gracious hosting at their Surry Hills office. We'll have light food and drinks covered—all we ask is that you bring your curiosity, your questions, and your perspective. RSVP your spot today.

93 attendees

Career Mini-Games: Test-Drive Career Paths Before You Commit

From Transformational Leaders Collective

4.5

How many years does it take to discover whether you're better suited to founding a startup, joining a fast-growing company, becoming a consultant, building a social enterprise, or forging your own unconventional path? What if you could explore them all in just two hours? Join us for an interactive, game-based experience where you'll rotate through a series of career pathway stations, each designed to simulate a different world of work. Through mini-games, discussions, and real conversations with others, you'll gain a feel for what each path demands and whether it excites you. Think of it as part networking event, part career expo, and part workshop. Rather than committing months or years to discover what fits, you'll have the chance to experiment in a safe, low-risk environment. Ask the difficult questions, challenge your assumptions, and explore possibilities without real-world consequences. Whether you're curious about launching a startup, finding a co-founder, becoming a specialist consultant or contractor, joining an ambitious scale-up, or pursuing another direction altogether, you will get value from knowing the rewards what each path offers. 🎟️ Register to attend: [https://luma.com/9mptle28](https://luma.com/9mptle28) **WHO THIS IS FOR:** * students exploring future career options * early-career professionals seeking direction * people considering change or transition * aspiring founders and entrepreneur enthusiasts * anyone searching for purpose * curious minds who enjoy games and hands-on activity Expect meaningful conversations, plenty of networking, and snacks to keep the ideas flowing. 🎟️ Register to attend: [https://luma.com/9mptle28](https://luma.com/9mptle28) **ABOUT THE HOST** ***Jonathan Lee*** is an experience designer, facilitator, and founder of Utopia Rising, with over 25 years of involvement in personal development. Known for creating playful yet meaningful social experiences, Jonathan specialises in holding space to allow the kind of participation that leads to connection, full self-expression, and insight. Since 2016, he has hosted 50+ events across 20+ original themes, including Gratitude, Paparazzi, Creative Arts, Productivity, Philosophy, Innovation, Evolution, and Time Travel, among others. 🎟️ Register to attend: [https://luma.com/9mptle28](https://luma.com/9mptle28)

3 attendees

Earning Influence: Why Strong Design work doesn't move the room

From Sydney Creative Customer Experience (CCX)

From Western Sydney Tech Innovators

Welcome Back CCX Sydney to our events for 2026 from myself, Lydia, Sylvia and James and we are planning a bumper selection of speakers for this year. Our next event on August 18th will feature two unique presentations from Designers Dan Whelan and Ariel Blackman both from Commonwealth Bank. We will be hosting by the Team at Hipages special thanks to Carlos Guedes and Natalia Furtado. Our first Talk from CBA Product Design leader, Dan Whelan: **Earning Influence: Why Strong Design Work Doesn't Move the Room** **About Dan's Talk** You're doing great work. Decisions move on without you anyway. Here's why — and what has to be true before that changes. It's easy to assume that if the work is good enough, it earns its own influence. It doesn't. Design gets described, by default, in process terms — what was explored, tested, shipped — while the room is listening for risk, revenue and consequence, meaning how we describe the work to each other isn't the value our stakeholders want to see. Good work can fail to move a decision, because how it's described isn't connected to the decision's value. This talk covers the two things that usually get in the way of making your work land. First, the translation problem: why the same piece of work, described two different ways, gets two completely different receptions from your non-designer stakeholders. Second, the gap underneath: work that fails to land because it was never linked to key behaviour to start with, it was built around untraceable best practice. This talk covers both, so the next time you do good work, it doesn't get ignored. **About Dan** Dan Whelan is a design leader with 20 years across companies including Intuit and CommBank, and some of Australia's most complex financial products. She writes and speaks on decision quality and behavioural design, helping designers close the gap between doing strong work and having it influence the room. Our second speaker also from CBA will Ariel Blackman, User Experience Designer on Neurodivergent Strategies **About Ariels talk** Neurospicy Awareness, Acceptance & Strategies An honest look at life as a neurodivergent designer. Through personal stories and practical strategies, Ariel shares what she's learned about managing overwhelm, working with her brain instead of against it, and embracing self-acceptance along the way. Expect a mix of lived experience, useful tools, and a healthy dose of neurospicy chaos **About Ariel:** Ariel Blackman is a Product Designer with over 10 years of experience creating digital products and experiences. Alongside her design career, she's spent years learning how to navigate life as a neurodivergent person, developing practical tools and strategies to better understand herself, manage overwhelm, and work with her brain rather than against it. Passionate about sharing lived experiences with honesty, humour, and vulnerability, Ariel enjoys creating spaces where people feel seen, understood, and accepted. She believes that while everyone's experience is different, there is immense value in sharing the strategies and lessons we've learned along the way. Please note that we will be back at Hipages for our August Event so please familiarise yourself with The location and Start Time. We hope to See you in August and are really looking forward to Hearing from both Dan and Ariel.

55 attendees

Automate Your Marketing and Sales with AI Agents

Sat, Aug 22, 3:30 AM

4.8

This is a paid event. There is a limited number of Early Bird tickets at $39 until 14th August, after which the Standard Ticket price is $49. **"I** **know I should be marketing more — but I don't know where to start, or how to keep it up."** Sound familiar? You're running the wrong engine. In this 3-hour hands-on workshop, you'll build an AI Marketing & Sales Agent that helps capture leads, nurture customers, draft outreach, and follow up — so you can focus on growing the business instead of chasing it. Walk in curious. Walk out with a working AI Agent. **Everything provided. Just turn up and build.** WSTI gives you the workstation, AI licence, and project handout for a team of 3 — no setup, no subscriptions to buy. **What You'll Walk Out With** * A working AI Marketing & Sales Agent built during the session * Hands-on experience setting it up on a real business scenario * A clear understanding of the resources and next steps to apply this to your own business **Who This Is For** * Solo founders and service providers who want more customers without more hours * Small businesses that struggle to keep marketing consistent * Consultants, agencies, retail, B2B service providers — anyone selling something and wanting AI to lighten the load * Anyone curious about how Western Sydney SMEs are already running on Agentic AI **What to Expect** * **Background** — what Agentic AI is and how it transforms marketing and sales work * **Demo** — a live walk-through with a real business scenario * **Hands-on Project** — build your own AI Agent at the table. * **Agent Skill Setup** — quick exercises to build reusable AI skills * **Next Steps** — how to take this further **Run on AI Agents Series — August 2026** * **Sat 8 Aug** · Automate Your Business Operations with AI Agents * **Sat 15 Aug** · Automate Your Content Creation and Social Media with AI Agents * **Sat 22 Aug** · Automate Your Marketing & Sales with AI Agents * **Sat 29 Aug** · Automate Your Business with AI Agents — AI OS Build Day *(full-day flagship)* **FAQ** * *Do I need to know anything about AI before I come?* No. We start from "I've heard of ChatGPT" level. If you can use email, you can do this. * *Do I need to bring a laptop?* No — **WSTI provides everything** during the session. You'll work in a team of 3 sharing one workstation with AI licences and the AI Agent platform already set up. Bring your own laptop only if you'd like to keep tinkering afterward. * *What platform do you use?* We work with Claude Code and Claude Cowork — the same approach can be applied with other Agentic AI tools and platforms too. * *Do I need an AI licence to join?* No — WSTI provides everything you need to use during the workshop(Worth $20) * ### **Notice of Photography and Filming** By entering this event, you acknowledge that photography, audio, and video recording may occur. Your attendance constitutes your consent to be photographed, filmed, and/or recorded and to the release, publication, exhibition, or reproduction of such media for promotional purposes by Western Sydney Tech Innovators (WSTI). If you prefer not to be photographed or recorded, please inform a WSTI team member upon arrival. Thank you for your understanding and cooperation.

5 attendees

Purpose to Meaningful Impact: Turn Intention into Action

Mon, Aug 24, 2:00 AM

From Transformational Leaders Collective

4.5

Purpose becomes powerful when we turn intention into action. But knowing your purpose is only the beginning. Creating lasting impact requires the ability to understand people, challenge unconscious patterns, communicate across differences, collaborate effectively and turn intention into sustained action. Whether you are already leading a people impact initiative, building a social impact business, transforming an organisation from within, or simply exploring how to align your career and capabilities with a deeper sense of purpose, this is an opportunity to connect with others who share your desire to make a difference. Join us for an inspiring and informal **Business for Good lunch in Parramatta**. Hosted by **Marcelle Bernard** at WSU Launchpad, this gathering brings together people who are actively shaping a more sustainable, inclusive and human-centred future. You don't need to have everything figured out. If you have a desire to use your experience and talents for something that matters, then come to: 🌱 Share what you're working on 🤝 Meet potential collaborators and like-minded leaders 💡 Explore ideas and opportunities for greater impact 🧭 Connect your professional skills and leadership with a deeper sense of purpose 🌏 Discover how others are creating positive change for people and planet 🎟️ **Registration is essential. Book your spot at:** [https://events.humanitix.com/parramatta-business-for-good-lunch-wsu-launchpad](https://events.humanitix.com/parramatta-business-for-good-lunch-wsu-launchpad) 🍽️ **Catering is provided.** Dietary requirements can be provided during checkout. 🌿 Open to anyone passionate about creating positive impact. **ABOUT** **Marcelle Bernard BPsych, DTM** is a leadership, communication and behavioural transformation specialist who helps individuals and teams become more effective leaders and peak performers by addressing the subconscious patterns that can hold them back. Through her work, Marcelle brings together psychological science, interpersonal and cultural intelligence, emotional responsibility, inclusive leadership, collaborative communication and habit-building to create transformation that extends beyond the training room. **Hosted by SECNA** [https://www.secna.org.au/about-page](https://www.secna.org.au/about-page) exists to build a thriving social enterprise sector in NSW and the ACT. Our approach is practical and people-led — building relationships, fostering collaboration, and enabling conditions for social enterprises to grow, connect, and thrive. 👇🏽👇🏽👇🏽 🎟️ **Registration is essential. Book your spot at:** [https://events.humanitix.com/parramatta-business-for-good-lunch-wsu-launchpad](https://events.humanitix.com/parramatta-business-for-good-lunch-wsu-launchpad) ☝🏽☝🏽☝🏽

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