Growth Hacking Los Angeles
Unlock growth opportunities in Los Angeles

From Months to Days: How AI Is Rewriting Commercial Production
Fri, Jun 5, 3:15 PMJoin us for a behind-the-scenes look at how AI is transforming commercial production—and what it takes to build creative systems that actually perform. Jethro Rothe-Kushel is the Founder & CEO of Ritual Ads, a studio using AI to take brands from concept to finished commercial in days—not months—while improving performance through rapid iteration and real-time analytics. After more than 20 years producing major campaigns for brands like Google, Apple, and Amazon, Jethro saw firsthand how slow, expensive, and inefficient traditional production could be. Instead of accepting that model, he built something different. At Ritual Ads, the commercial production process is reimagined end-to-end—using AI to move from storyboard to finished spot in days, not months, while enabling faster iteration, real-time testing, and stronger performance. In this session, Jethro will break down how this approach works in practice, including: * How AI is compressing the timeline of commercial production * Why more iteration leads to better creative outcomes * What a modern “creative + performance” stack actually looks like * Lessons learned building and scaling a system designed for speed, consistency, and results This is a practical, real-world look at how advertising is evolving—and what builders, marketers, creatives, operators, and investors need to understand to stay ahead. *** ### **About the Speaker** Jethro Rothe-Kushel is the Founder & CEO of Ritual Ads, a studio using AI to take brands from concept to finished commercial with speed, precision, and measurable performance. He brings over 20 years of experience across film, television, and advertising, having produced major campaigns for leading brands including Apple, Netflix, American Express, Google, and Amazon. He is a former VP of the Producers Guild of America, representing thousands of top producers nationwide. Earlier in his career, Jethro documented the lives of people experiencing homelessness in Los Angeles—work that contributed to major public funding efforts and long-term housing initiatives. That experience continues to inform his belief in storytelling as a force for real-world change. Today, he leads Ritual Ads at the intersection of AI and storytelling, helping brands move faster while staying authentic and effective. *** **Networking** Come early to connect with fellow founders, technologists, creatives, and community members. Friday Coffee Meetup is as much about the people in the room as it is about the conversation on stage.

LayerOne 2026 InfoSec/Hacking Conference
Sat, May 23, 4:00 PM\*\*\*\* **READ ME: LayerOne is an OFF SITE event that REQUIRES REGISTRATION. RSVPing on Meetup is not a ticket to the event!** Register at https://www.layerone.org/registration\*\*\* The LayerOne Information Security & Hacking Conference is right around the corner at the Pasadena Hilton hotel! It features two days of awesome technology and security presentations, villages (hands-on areas), contests, events, and more! All attendees to LayerOne get an electronic badge and entry comes with breakfast both days and a banquet dinner on Saturday night. LayerOne is staffed by many of the NSL keyholders and members and we'd love for you to attend! LayerOne 2026 May 23-24, 2026 [https://www.layerone.org](https://www.layerone.org/events/) What's in store for this year? A whole lot of awesome content, new friends, and, as always, a huge amount of hands-on fun! === Why should I attend? === Our focus is on learning, fun, and friends. LayerOne offers some of the most unique and interesting hands-on areas you'll ever see at a conference. Come learn about hacking, technology, security, and more without the high price tag or long lines. Interested in learning more about these areas? Interested in networking with other like-minded folks? Interested in meeting some of the best and brightest in the information security world? Then LayerOne is for you! === How do I register for the event? === Head over to [https://www.layerone.org/registration/](https://www.layerone.org/registration/) to get yourself pre-registered for the event. Registration is available on-site but costs more - register online now to save some money! Registration includes access to both days of the event, a badge, breakfast on both days, and a banquet dinner on Saturday night. Need a hotel room for the event? We recommend it. Parties have been known to be hotel-room inducing for many attendees. You can book your room at the conference hotel with a very discounted rate at COMING SOON === 2026 Presentation Lineup === Full details at: https://www.layerone.org/speakers/ * Adrian Novoa – RedTeam 2026: Initial Access in Modern Environments * b0t – Watch This! Writing malicious Bluray Discs * cesi0 – What Your Car Knows: Digital Forensics and Modern Infotainment Systems * Eliad Kimhy – The History of Malware: 40 Years of Viruses, Worms, and Other Strange Creatures * Jack Hooker & Erwin Karincic (Dollarhyde) – Hacking Drones for Fun and Knowledge * jk – Hacking Doodleburg – Reverse Engineering Electronic Children’s Toy Firmware * Joe Rozner – Vibes all the way Down * Larry Suto – Hunting Rogue Autonomous Agents: A Field Guide to AI Threats the SOC Can’t See * Mehmet Sencan – Pulverize Chips with a Squib in the Heatsink * Mohsen Ahmadi – SPECTRA: Semantic Pattern Extraction for Scalable Malware Detection and Signature Automation * Priyank Nigam – Trusted Senders and Untrusted Outcomes: Modern HTML Injection Exploitation * Tobias Mueller – Busting Black Basta: Exploting Ransomware === Contests and Events === LayerOne is known for being the most hands-on conference around. We want you to learn and socialize by doing! Hands-on villages: * Lockpicking Village * Hardware Hacking Village * Hacking & CTF Village * RaiseMe Career Village * Chillout / Gaming Area Contests/Events: * (Electronic) Badge Hacking Contest * Capture the Flag (CTF) * Soldering Olympics * Hebocon Robot Battles * Tamper-Evident Contest * Demo Party * Ham Testing * FAST Farm Store (Web Hacking Workshops) * Much more! Full details of all contests and events are available at: [https://www.layerone.org/events/](https://www.layerone.org/events/)

Practical PM AI Workflows with OpenClaw
Fri, May 29, 1:00 AM**NOTE:** This is a PAID Event - You need to purchase a ticket here: [https://www.eventbrite.com/e/practical-pm-ai-workflows-openclaw-tickets-1988793725570?](https://www.eventbrite.com/e/practical-pm-ai-workflows-openclaw-tickets-1988793725570) From Reddit Research to a Live Prototype — All from Discord What if you could go from idea to a working prototype. without setup overhead, complex tooling, or even opening your laptop? Join PMA.LA and [David Guttman](https://www.linkedin.com/in/david-guttman/), Open Claw Contributor , for a live, hands-on demo as he walks through how he used OpenClaw to go from identifying a real-world customer pain point to designing, building, and hosting a working prototype. Starting with Reddit research, OpenClaw searched for recurring frustrations and uncovered a common freelancer problem: chasing unpaid invoices. From there, David used AI agents to: * Identify user pains and opportunities * Generate product concepts and workflows * Design an application experience * Build and deploy a functional prototype * Coordinate the entire process directly from Discord The result is “Chaser,” an AI-assisted invoicing follow-up tool created through an end-to-end AI workflow. This session is designed for product managers, founders, designers, engineers, operators, and curious builders who want to better understand what modern AI workflows actually look like in practice. Topics will include: * Working with AI agents beyond simple prompting * Rapid product ideation and validation * AI-assisted prototyping workflows * Using OpenClaw from mobile and Discord * Practical lessons learned from real-world experimentation * Where AI workflows are heading next Expect a practical, conversational evening with live demos, Q&A, and plenty of time to connect with others in the LA product and builder community. **Event Details:** **Date:** May 28 📍 Location: Intersections LA, Culver City. 🎟️Ticket: $25 Food & beverage are included. Limited tickets available! ### **Speaker** David Guttman sets up AI employees for founders and solopreneurs. Over 20+ years in software, he's led teams shipping the content platform behind Disney.com and StarWars.com, video ad servers handling 10 billion requests a day, and an LMS that TIME named one of 2020's Best Inventions. He's also the creator of Spec.LA, an invitation-only makers' meetup in Los Angeles. ### **Agenda** Networking (6:00 PM - 7:00 PM): Begin the evening by connecting with like-minded professionals. Presentation & Q&A (7:00 PM - 7:45 PM): Our esteemed speaker will guide us through an enlightening presentation. Post-Event Networking (7:45 PM - 8:40 PM): Continue the conversation and build deeper connections with fellow attendees. Discuss insights from the session and explore potential collaborations.

NSL Hacks - TBA
Sat, Jun 13, 2:00 AMA monthly meeting for those interested in learning more about cyber security, hacking, penetration testing, reverse engineering, and embedded security. If you're interested in cyber security, come make some friends and learn some new things! If you're reading this, we haven't updated the topic for this month yet. We have a mixture of lectures, hand-on workshops, contests, events, and social things throughout the year. Check back soon for updated details for this month's meetup - or just show up and have a good time! ============================= **Where do I park? / How do I get inside?** Parking: There is free street parking on N Ontario St. It is usually easy to find a spot after business hours or on weekends. Getting inside: Once you park, head down the walkway, we are the long building in the back (see link for overhead directions) # **Parking and entry images**: https://032.la/#contact **What does this cost?** This event is FREE, but we are happy to accept donations in cash or online. You can become a NSL member or make a donation online at https://032.la/membership-info/

Leveraging AI for Omnichannel Success
Thu, May 28, 1:00 AMWe are hosting a productive dinner night for around 25 e-commerce leaders in Downtown LA on Wednesday, 27th May. The topic on paper is Leveraging AI for Omnichannel Success. The real reason we're doing it is to put a group of operators in one room who don't usually get to share a table. A few of the brands already coming: GuruNanda, KingsLand, Neuma Beauty, Sunco, Tote&Carry, U Beauty. When: **Wednesday, 27th May, 6:00 PM PT** Where: **The Inanna Bar, Hoxton Downtown LA** RSVP: **https://luma.com/8k92dhz3** Just personalised cocktails, sharp peers, and the kind of honest conversation you usually only get one-on-one. If you're a founder or growth lead at a DTC, retail, or marketplace brand and want a seat at this one, RSVP above or send me a DM. Also happy to take one or two referrals. If there's someone in this group who you think should absolutely be at this table, tag them in the comments and I'll reach out. See you in LA.

Connect. Collaborate. Grow
Fri, Jun 12, 1:00 AM**Connect. Collaborate. Grow!** **2nd Thursday Monthly** Join top **business owners** and **real estate investors** for an evening of live, high-impact networking. This is where like-minded people meets serious opportunity. Share **actionable insights**, discuss market trends, and forge the strategic relationships needed to unlock new revenue streams and investments. Discover 120 Power Networking Tips **http://PremierWealthBuilders.com/NetworkingTips** Accelerate your business growth by finding strategic partners, filling your pipeline, and discovering your next major deal. Connect and collaborate. **Your next major connection is here.** **Want tips to save time and make more money?** **http://PremierWealthBuilders.com**
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