What we're about

Are you passionate about creating great online and mobile user experiences? If you're based in Northern Virginia or the DC metro area come join us to participate in talks about user experience design and networking opportunities. Meetups are held virtually on Zoom.
Twitter: http://twitter.com/novauxmeetup
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YouTube: https://www.youtube.com/c/NoVAUXMeetup

Upcoming events (2)

Examining User Interface Frictions Through Design Principles

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As users of technology, there are times when our goals feel supported, and we’re guided seamlessly through an interface. But there are times when we experience friction, and instead of being assisted by the system, it burdens us. Friction can be experienced emotionally and cognitively. It can also be experienced through decreased productivity and efficiency. All these diminish user experience.

In this talk, I will share my learnings from examining the various friction-filled interactions that I experienced as a user. I will discuss the different kinds of friction I experienced as a user, the design principles that I used to analyze user experience friction, and the concrete and speculative negative consequences that stem from user experience friction (revenue loss, increased support costs, expensive rework, brand value deterioration, and opportunity cost).

Grace Kim is a User Experience Designer committed to creating value-added solutions backed by data and science. She is fascinated by the mechanisms behind interaction design, which is what drove her transition from Marketing to User Experience Design two years ago. Her design approach is rooted in first principles and aims to deliver productive user experiences. Grace strives to create flexible and scalable designs through the continuous improvement, knowledge, and practice of User Experience Design.

Convincing stakeholders to build innovative kid-led experiences at Outschool

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How do you convince a company that has never designed for kids to create a kids-first platform? Then how do you actually do it well? This is a case study of how we convinced Outschool leadership to invest in a kids-first product, and how we developed a way for kids to explore self-guided learning. We’ll showcase methods here that you might be able to use to make big innovative leaps in user experience while satisfying your business stakeholders.

Jing started her career at Apple and has since helped 12+ companies build successful products: her design was featured on the App Store, she helped a new B2B SaaS product earn $1MM+ in revenue, and created a system that is used by 4,000+ schools. Most recently, Jing has built the UX team at Outschool from scratch - now serving 1MM+ kids around the world with live online classes.

Ashley Mannetta is a user experience researcher and manager at Outschool. Previously she directed user research & design at early learning app developer HOMER and at science & creativity app developer Tinybop.

Past events (124)

WORKSHOP: Getting to Know Your Users – User Research 101

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