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Sydney SEO Collective - Naomi Vyas (Converting Traffic to Revenue)
Tue, Feb 24, 7:00 AMThe Sydney SEO Collective welcomes you to our **February 2026** SEO meetup! If you've ever wondered why your organic traffic keeps climbing but your revenue doesn't follow, this is the event for you. This month, we're excited to welcome **Naomi Vyas**, Freelance SEO Specialist, as our keynote speaker. She will be presenting **"Converting Traffic to Revenue: SEO-Led CRO Strategies."** This session is designed for anyone who wants to go beyond rankings and start making SEO directly accountable for business growth. Naomi will unpack a real-world case study that delivered a 478.9% increase in orders by integrating conversion intelligence into the SEO workflow. You'll learn how to use customer behaviour data to prioritise the right keywords, identify intent mismatches that silently kill revenue, turn engagement signals like scroll depth and assisted conversions into SEO insights, engineer internal linking around commercial funnels, and shift your reporting from sessions to sales. If you want actionable strategies to close the gap between traffic and revenue, this is one to attend. Naomi is an SEO Specialist with 6+ years of experience helping local businesses and major brands like Keywords Everywhere win the SERPs. She's passionate about the psychology of search, diving deep into customer behaviour to turn clicks into measurable growth. [https://www.linkedin.com/in/naomi-vyas-b000b418b/](https://www.linkedin.com/in/naomi-vyas-b000b418b/) **Make sure to RSVP and grab your ticket!** **Keynote Presentation:** Converting Traffic to Revenue: SEO-Led CRO Strategies **Sponsored By:** [Finder](https://www.finder.com.au/) [Prosperity Media](https://prosperitymedia.com.au/) [Shuffle Digital](https://shuffledigital.com.au) **Location:** Finder AU Level 10, 99 York St, Sydney NSW 2000 **Hosts:** Regan McGregor - SEO Lead at [Airtasker](https://airtasker.com/) Aaron Taylor - General Manager at [Prosperity Media](https://prosperitymedia.com.au/) **Running sheet:** 6pm - 6.30pm - Arrive, Finder AU - Level 10, 99 York St, Sydney NSW 2000 6.30pm - Introduce SEO Collective, Speakers 6.30pm - 6. 45pm - SEO news, algorithm updates, SERP volatility 6.45 - 7.00pm - Intermission **7pm - 7.45pm - Keynote: Naomi Vyas - Converting Traffic to Revenue: SEO-Led CRO Strategies** **7.45pm - 8pm - Q & A Session** 8.00pm - Networking **SEO Collective Organisers:** Regan McGregor - https://www.linkedin.com/in/regan-mcgregor/ Aaron Taylor - https://www.linkedin.com/in/aarontaylorseo/ Dejan Mladenovski - https://www.linkedin.com/in/dejan-m/ Nik Ranger - https://www.linkedin.com/in/nik-ranger-06086a27/ Peter Macinkovic - https://www.linkedin.com/in/inkovic/ Peter Mead - https://www.linkedin.com/in/petermeadseo/ Paula Glynn - https://www.linkedin.com/in/paula-glynn/ Sally Mills - https://www.linkedin.com/in/sally--mills/ **SEO Collective Background:** SEO Collective is an extension of the Melbourne SEO Meetup, which started when the Brisbane SEO group first met up at the Ship Inn, Brisbane Southbank, 7th Nov 2008. The feedback we've had is that the Collective events have been a great way to meet others in the industry in a relaxed environment and share some tips and hints on what you might know that can help them become a better web marketer or developer. It's about asking those tough questions and getting group consensus on what is the possible implications or complications on a particular method or technique you're thinking of using. We encourage a mix of business owners, web developers, affiliate marketers, SEM and SEO professionals as we all have small tips that will help you perform better online and play smarter. SEO Collective is just a relaxed and informal session on digital and web marketing, come along and meet others in your community no matter if you're a business owner, consultant, in-house or part of a larger agency. ## RSVP now to claim your free ticket!

Breaking Barriers 2026: An IWD Celebration of Women in Digital Marketing (PAID)
Thu, Mar 5, 6:30 AM**IMPORTANT:** Tickets are REQUIRED for entry to this event and MUST be purchased through Eventbrite. Tickets will be checked at the door and only those with purchased tickets will be admitted. **Get your tickets via Eventbrite!** https://www.eventbrite.com.au/e/breaking-barriers-2026-an-iwd-celebration-of-women-in-digital-marketing-tickets-1977797315010? **About** Get ready for an inspiring evening dedicated to deep networking, professional growth & powerful conversations with top female leaders. Thank you for your overwhelming interest in the **Women in SEO & Digital Marketing (WiSDM)** annual flagship International Women's Day event! This is the must-attend **flagship gathering** for **Sydney's digital marketing professionals**, from aspiring talent to senior leaders. Get ready for an inspiring evening dedicated to deep networking, professional growth, and powerful conversations. **This year's 3.5-hour format is specifically designed to maximise Deep Networking & Connection, featuring content focused on Resilience, Growth, and mastering the digital landscape.** **✨ Early Bird Tickets are Now Live! ✨** Secure your place at this exclusive gathering of top female leaders in Sydney immediately. This is your opportunity to purchase tickets at the best possible price before the next tier is released in January, guaranteeing you don't miss out on Sydney's most impactful IWD celebration. **Event Details:** * **What:** Breaking Barriers: An IWD Celebration of Women in Digital Marketing * **When:** Thursday, March 5th, 2026 (5:30 PM - 9:00 PM) * **Where:** The Great Room, 1 O'Connell Street, Sydney CBD * **Headline Partner:** Proudly partnered with **Withfrontier** * **Presented By:** A WiSDM Initiative, Powered by Switch Key Digital **Meet Our Inspiring Panellists:** Your host and moderator for the evening will be **Georgia Tan, Founder of WiSDM and Co-founder & Head of Search at Switch Key Digital**. Our inspiring panellists include: * **Ada Guan** – CEO & Co-founder, RDC.AI * **Amanda Morey** – Founder & Owner, NewThink * **Danika Houghton** – Senior Account Director, LinkedIn * **Jessica Bloemen** – Head of Digital Marketing and eCommerce (APAC), Pearson * **Jennifer Killian** – Independent Consultant and Fractional CMO * **Nina Juhl** – Senior Manager (Curiosity), UNSW Founders * **Pamela Cominos** – Founder, HERA Women *plus our Inspirational Keynote to be revealed shortly!* **Who Should Attend** This event is designed for **everyone who supports the mission of WiSDM** to empower women and gender-diverse professionals in digital marketing. This event is specifically designed for: * Aspiring and current women in leadership roles within the marketing industry. * Marketing professionals eager to future-proof their careers and adapt to evolving demands. * Individuals looking to gain strategic foresight and practical skills to excel in the changing world of work. * Allies and supporters passionate about connecting with and learning from a vibrant community dedicated to fostering an inclusive environment in digital marketing. *Please note that by attending this event, you consent to being photographed or video-recorded, as we'll be capturing the evening's highlights for our community and promotional purposes. If you would prefer not to be in our photos or videos, let a member of our team know and we'll be happy to accommodate your request.* **Important Disclaimers** *1\. Any changes to the core program will be communicated on the event page and via email\.* *2\. While the date \(March 5th\, 2026\) and location \(The Great Room\) are confirmed\, The Organiser reserves the right to change the date\, time\, or venue due to unforeseen circumstances or reasons beyond our reasonable control\. In the event of a change\, all ticket purchasers will be notified immediately via email and offered a full refund if the new details are unsuitable\.* We can't wait to see you in 2026 for more networking, growth and powerful conversations that inspire you! 💜🧡💚

Sydney Sitecore User Group (SUG) is back! Let's reconnect
Wed, Mar 4, 6:30 AMIt's been a while, Sydney Sitecore community. Too long, actually. So we're getting the band back together - and we want you there. **What's happening?** This isn't a formal meetup with slides and speakers. Consider it a reboot. We're meeting up at Fortress in Chippendale to reconnect, catch up, and talk about what you actually want from the Sydney SUG in 2026 and beyond. Bring your opinions. Bring your ideas. Bring your war stories. **We want to hear:** * What topics matter to you right now? * What format works - deep dives, demos, lightning talks, pure networking? * How can we make this community genuinely useful? **The details:** * Wednesday 4 March * 5:30pm onwards * Fortress Sydney, Central Park Mall, Level 2/28 Broadway, Chippendale NSW 2008, Australia * Drinks and good conversation Whether you've been in the Sitecore world for years or you're newer to the ecosystem, come along. This one's about connection, not content. RSVP so we know numbers. See you there.

Notion x Fishburners: Building with Agents on Notion
Tue, Feb 24, 5:00 AM**IN ORDER TO BE ACCEPTED TO THIS EVENT, YOU MUST APPLY ON THE LUMA LINK** https://luma.com/4jadse0w # You're buried in docs, calls, drowning in Slack threads, and manually copy-pasting between tools. There's a better way. What if your investor pipeline updated itself? Customer feedback auto-routed to the right team? Weekly reporting took 5 minutes instead of 5 hours? **Build custom AI agents that solve real startup problems. No code required.** *** ## What Is This Workshop? A tactical, hands-on build session with Notion's APAC Startup Market Lead, Alex Dam and Fishburners, where you learn how to build agents in Notion for a myriad of startup use-cases. Watch live builds, get templated prompts to make your building process easier & leave with working agents and/or inspiration to build your own in Notion. *** ## What You'll Learn 1. **The Basics:** We teach you the fundamentals on building Custom agents in Notion 2. **Live Build #1: Discovery Call Insights Agent -** Track conversations and surface insights, pain points & key themes from your discovery calls with prospect customers. 3. **Live Build #2: Automated Weekly Reporting** – Pulls metrics, generates summaries, sends stakeholder updates every Monday. 4. **BONUS**: Learn to Connect all your other tools with Notion to enrich your agents capabilities. *** ## This Is For You If: * ☑️ Founder/operator at an early-stage startup * ☑️ Sick of manual busywork stealing time from shipping product and selling * ☑️ Already use Notion or open to it * ☑️ Want hands-on learning, not slides * ☑️ Operate lean and need to punch above your weight *** ## The Details **📅 Date:** 24th Feb **🕐 Time:** 4:00pm **📍 Location:** Shared Upon Approval **💰 Cost:** Free (limited spots) **👥 Capacity:** 60 Founders/Builders max **💻 Bring:** Laptop + Notion account (or apply for one here to [get 6 Months of Notion’s Business Plan for free + AI Agents)](https://ntn.so/fishburnerscustomagentsworkshop2026) *** ## What You'll Walk Away With ✅ 2 agent templates ready to duplicate ✅ Exclusive Notion for Startups trial offer ✅ Resources to help you along your journey *** ## FAQs **Need to code?** Nope. 100% no-code. **Never used Notion?** We’ll do an intro to Notion basics at the start then delve into AI use-cases. **What to bring?** Laptop + Notion account (apply here to get 6 Months of Notion’s Business Plan for free + AI Agents). We provide templates, coffee, Wi-Fi. Location **The Jungle (Level 13, 477 Pitt Street, Haymarket)**

Start with Why ~ Coffee catchup where every sip sparks a new perspective.
Sun, Feb 22, 4:00 AMDiscover your ‘why’, build with intention, and connect with like-minded people who are ready to create, grow, and 10X their lives. A friendly meetup with like-minded people that love learning and growing🙌Let’s grab a cuppa coffee or matcha and connect over what fuels our growth. Whether you're into books that challenge your mindset, habits that build a better you, or future goals that you are excited about, lets enjoy talking about how we evolve—this is a friendly space to share ideas, swap inspiration, and cheer each other on!🤗

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