Sustainability
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Frequently Asked Questions
Yes! Check out sustainability events happening today here. These are in-person gatherings where you can meet fellow enthusiasts and participate in activities right now.
Discover all the sustainability events taking place this week here. Plan ahead and join exciting meetups throughout the week.
Absolutely! Find sustainability events near your location here. Connect with your local community and discover events within your area.
Sustainability Events Today
Join in-person Sustainability events happening right now
CoffeeRun, CoWork, & Collaborate: Black DMV Vegans Meal Planning
Greetings,
For the Spring/Summer warm weather season (approximately 6 months), let's meet again for another **Last Saturday of the Month CoffeeRun, CoWork, & Collaboration meeting** at **Union Market in NE DC**. Topics include but are not limited to personal development, accountability, community service, partnerships, projects, and team building with those who share similar values **(readers feel free to bring books; several indoor/outdoor restaurants, bars, lounges, stores, and coffee shops in the market area)**. **Meeting open to all backgrounds and ethnicities.**
May will focus on those interested in meal planning a designated number of vegan/plant-based/whole food dishes (to include meal planning for **possible Last Saturday of the month evening dinner events at local DC residences). Group tours of local DC residential space/venues for any planned dinners available for RSVPs verified in person and their guest list.**
Also, for those interested, **District Running Collective (DRC)** meets at this location (Union Market curbside) nearly every Wednesday evening (at 6:30pm) and Saturday mornings (at 7:00am for 6 to 10mile runners; 8:00am for 3 mile runners; three miles takes approximately 30 to 45 minutes depending on fitness level). Updates can be sent regarding any location changes/run rescheduling. Good opportunity for novice or more experienced runners to jumpstart their holistic health journey this season (e.g., sleep, diet, exercise, mental resilience) with others who share similar personal development goals (see DRC information link below).
**If you are not interested in the morning run or meal planning, feel free to RSVP for the coffee and conversation only.** If there are any questions, comments, or concerns regarding this meeting feel free to call or message. Updates may also be added to the event chat/comment section at any time, thank you.
**Link for District Running Collective (DRC)**
\*[https://www.districtrunningcollective.com/](https://www.districtrunningcollective.com/)
Alicia
(202) 627-0361
Sunday May 10th, 2026 2:00pm (update)
Swing's Coffee Roasters
This is a coffee roaster and cafe with a warehouse feel - Never been here before. Reviews are positive and it looks like there may be ample seating, but reserve your spot now to make sure you can be here for a simple start to a relaxing weekend. Join me.
(Please keep your RSVP updated if you know you won't be able to attend, so others who can join have the opportunity to. No discussions on politics, religion or potentially controversial topics. We're here to relax and have fun. Just be respectful and we'll be alright. Pay your own way, and enjoy!)
Manhattan Tip to Tip Walk (Union Station, 20 mi)
Let’s take DC UW on the road, and do a New York City walk! For this walk we will walk the entire length of Manhattan from Inwood in the north all the way to the Statue of Liberty lookout in the south. We will take a very meandering route through many of the parks and green spaces of Manhattan and hit up some of the top sights/attractions.
Disclaimer:
This is an all day affair. Expect to be up at or before 4am and not to be home until after midnight. While in NYC we will be walking 20+ miles. That means 8+ hours on our feet walking briskly. I also expect everyone to be self sufficient in navigation in case we are separated (I will be giving out physical maps of the route when we get to NYC).
Logistics:
We will be taking the train to New York. We will meet in the main hall of Union Station bright and early for the 5:20 AM Northeast Regional 160. Make sure to arrive 15-30 minutes early, also note that the metro does not run this early so you will need your own transportation (uber, walk/bike if you live close, etc.) We will get to NYC Penn Station at roughly 8:45 AM. Once we regroup we will take the subway to Inwood and start our walk. At the end of the day we will take the subway back to Penn Station and the 8:01 PM Northeast Regional 165 back to Union Station, getting back at 11:30 PM. Metro runs until 2 am on Saturday’s so we’ll be able to metro home.
Departure Train: Northeast Regional 160 at 5:20 am. WAS -> NYP
Return Train: Northeast Regional 165 at 8:01 pm. NYP -> WAS
Preparations:
Please bring everything you may need to for an all day excursion. That includes a backpack with water, snacks, potential rain gear depending on weather, and potentially a packaged lunch (I haven’t fully decided on the food situation, but I’m hoping we can have a picnic lunch as a group in central park).
Start Location: Union Station (main hall)
End Location: Union Station
Mileage: \~20
Map: https://www.komoot.com/tour/2765159836?share_token=aw4NS31Zmdq5ggP2098zzOCnxoqWtzEt2XqY39KwgXOVUZV1FC&ref=wtd
Disaster+Travel+Wilderness First Aid (In-Person) Certification Course
Hands-on learn how to save life & limb, when mired in the wilderness of an urban disaster zone, travel or rural area far from hospital, or natural area miles from an access point, during the critical minutes or hours before ambulance arrival. Come away with actual do-it-yourself care-giving skill and confidence, and 2-year SOLO certification. Counts as WFR Recertification, too. No prerequisites.
YOUR SPOT IS NOT RESERVED UNTIL YOU'VE COMPLETELY REGISTERED AT WWW.SOLOWFA.COM \***Spaces are limited. REGISTER: www.solowfa.com or 434.326.4697**
Can't make these dates? Check out more course locations and dates on our website.
WHO: Open to the general public, adults & teens with solid attention spans. Know your loved ones are safe wherever they are.
WHY: Mired in a disaster zone, travel or rural area far from a hospital, or natural area miles from an access point ... accidents, destructive weather, and terrorism happen, and all-too-often members of a group are not capable of dealing with the emergency. This leads to improper care of the patient, and endangers the entire group. Many recreational accidents are preventable, and improper care of trauma can compound even simple injuries. Very few first aid programs actually address the issues of providing emergency care in a setting where 911 is overwhelmed or not immediately reachable. In this course, classroom instruction and Q&A are interwoven with practical work and problem-solving exercises. Hands-on experience - a most powerful learning tool - during scenarios comprise \~50% of class.
TIMING: This is a 2-day class, Saturday and Sunday, 8:00am -7pm each day.
Fee: $295 (Earlybird)
Hyattsville Tai Chi Meet Up
In the first 30 minutes of class, Qi Gong(5 organ and spirit enlivening)exercises are taught. In the last hour, the class is divided into beginner, intermediate and advanced groups and are taught Lao (old) Yang Tai Chi Chuan.
Outreach for Animals in Olney, MD
We'll be standing in front of a busy intersection in Olney, MD (will message interested folks the address), holding signs that show why this town needs to stop eating animals and go vegan.
Anyone who wants to leaflet can but it's optional!
Thanks for your interest in joining,
Sonia
Sustainability Events This Week
Discover what is happening in the next few days
Park Club - Huntley Meadows
Come on out to our monthly Park Club, this time at Huntley Meadows!
We'll take a pleasant late late May stroll through the wetlands and woods, with your fellow Environmentally conscious folks, which was gifted to Fairfax County by President Gerald Ford in 1975 after a long and storied history starting with George Mason (yes, that George Mason).
The park is home to abundant wildlife and is known for attracting many birds, amphibians, and plants that are considered less common in the region. Secondary-growth forest sprinkled with several small, native-grass and wildflower meadows surround much of the wetland habitat.
If you've never been, it's not to be missed!
GREEN 'Sunday' HAPPY HOUR
A fabulous Sunday Happy Hour with half-priced appetizers, glass of wine and rail drinks, for a green convo. This is mainly a social event and it is organized in joint with my other meetups. We usually draw a large crowed and you might want to get hold of me, at the event, to know, where the green group is. We invite guest speakers on our Happy Hours, from time to time. If you are interested to speak on any green and sustainable issues, please let us know. We will arrange a forum for you.
This is a perfect venue to mingle. The restaurant boasts an expansive outdoor patio, trendy lounge and contemporary dining area. A fusion of Sports Bar, Night Club and Hookah joint. All in one!
GOOD PEEPS, GOOD GREENERS, GOOD FOOD, GOOD VIBE & GOOD LAID BACK SUNDAY.
• Half Price Drafts;
• $ 5 Domestic Bottled Beers
• $5 Wines;
• $5 House Drinks;
• $6 Select Bar Bites;
• $6 Mad Rose Margarita
• $6 bar bites include: chicken quesadilla, burger sliders, wings, hummus and pita.
METROING : Mad Rose is few steps from Clarendon Metro Station. However, please take into account Metro's Weekend Track Work & Service Adjustments. Check it on http://www.wmata.com/ and plan accordingly.
Pro-Animal Meetup
Petitioning in the belly of the beast! From Cannabis legalization to reforming Washington DC’s election system - to raising the minimum wage - no one has lead more successful ballot initiatives in DC than Adam Eidinger. As Social Action director for Dr Bronner’s he’s been what MSNOW’s Rachel Maddow once called the family owned organic and fair trade company’s “Activist in Chief” for the past 25 years. Adam will share his thoughts on initiative 86 and reveal what’s in store for future projects. He’ll also be sharing free samples of Dr Bronner’s soap at his 30 minute talk. 🧼
Please be sure to RSVP here! https://stampede.proanimal.org/events
Join your fellow animal lovers and DC Animal Protection to discuss what’s happening in the animal advocacy scene in DC! This series is a weekly meetup, with guest speakers from all of the major animals rights orgs. We’ll host non-profits such as Pro-Animal Future, International Council for Animal Welfare, DC Voters for Animals, The Humane League, Mercy for Animals and Direct Action Everywhere as well as local grassroots groups like the DC Coalition Against Foie Gras and sanctuaries. We’ll also have special sessions related to health, nutrition and mindfulness!
We encourage anyone who is interested in helping animals to attend- no need to be vegan! Come learn about our rich variety of local activism. With protests, outreach, wheat-pasting, signature collecting, leafletting, lobbying, tabling etc. there’s something to match everyone’s comfort level and skill set.
Coffee, bagels and community will be provided! Feel free to bring any extra treats to share (no animal products please.) Hope to see you soon! :)
Note: Unfortunately, animals are not allowed at our venue. Please leave your furry friends at home.
Green Brunch Buffet
◦Join us for a laid-back Sunday Brunch. The Brunch is All-You-Can-Eat buffet and a bottle of Champagne (750 ml) with Orange Juice. You make your own mimosa. Just only for $ 35.00 per person without tax & gratuity!
It includes French toast, pancakes, waffles, omelettes made to order, Pasta, Salads, Roast Beef, Pork Ribs, oyster bar, cheese bar and Salmon, plenty of fresh fruit, yogurt, cakes, cookies, and pudding....mmmm!
After brunch, we mingle and socialize.
Closest Metro Station is Clarendon. Please take into account Metro's Weekend Track Work & Service Adjustments. Check it on http://www.wmata.com/ and plan accordingly.
Meaningful Conversation and Coffee. At Caffe Amouri in Vienna
Join us for conversations that go beyond small talk, diving into topics like the shifting nature of spirituality, the challenges and joys of midlife transitions, the impact of culture and capitalism, and the search for meaning in art, travel, and daily life. Our gatherings are about genuine, thought-provoking dialogue, with no set leader or strict agenda—just an open space to share ideas, perspectives, and experiences that matter to us. The direction of the discussion is shaped by everyone who shows up, making each event unique and enriching.
Come ready to share, reflect, and connect with others who are also seeking deeper conversations. Let the conversation flow from topic to topic. Optional questions are listed below.
Optional Questions: Life Stages & Transitions
1. What did you think you'd have figured out by now that you're still completely winging?
2. When did you realize your parents' advice was for a world that no longer exists?
3. What are you finally old enough to stop pretending to care about?
Optional Questions: Identity After the Roles
4. Who are you when nobody needs anything from you?
5. What dream keeps resurfacing even though the "practical" time has passed?
6. How do you handle having the freedom you always said you wanted?
Optional Questions: AI & Being Human
7. What human experiences will AI never truly understand?
8. If machines handled all your have-to's, what would you actually do?
9. What becomes more precious as everything becomes automated?
Optional Questions: Belief & Meaning
10. What certainties have you given up, and what rushed in to fill that space?
11. How has knowing someone who died changed how you live?
12. What do you believe now that would shock your younger self?
Optional Questions: The Modern Psyche
13. What anxiety do you carry that previous generations didn't have?
14. Which of your survival strategies are you ready to retire?
15. What uncomfortable truth about happiness did it take you years to accept?
Optional Questions: Work & Purpose
16. When did you stop believing that your job would complete you?
17. What would you do for work if money and status weren't factors?
18. How has your definition of "making it" changed over the years?
Optional Questions: Relationships & Connection
19. What relationship dynamic do you keep recreating, and why?
20. When did you realize your parents were just people trying their best?
21. What kind of loneliness doesn't go away even when you're with others?
Optional Questions: Time & Mortality
22. What are you running out of time to say or do?
23. How differently do you spend your time knowing it's finite?
24. What will you regret not trying, even if you fail?
Optional Questions: Society & Culture
25. What social convention do you follow even though it makes no sense?
26. Which generation do you understand least, and what might you be missing?
27. What aspect of how we live now will seem insane in 20 years?
Optional Questions: Personal Philosophy
28. What rule for life did you create after learning something the hard way?
29. When did you stop believing that everyone else had it figured out
30. What paradox about life have you learned to live with?
Meaningful Conversation and Coffee - Northside Social Falls Church
**Join us in Falls Church for conversations that go beyond small talk.**
Higher Grounds – Falls Church is where this growing network of gatherings began: a space for thoughtful, authentic dialogue about what matters most. Whether we’re exploring the nature of happiness, the challenges and possibilities of midlife, spirituality, culture, capitalism, parenting, or the role of art and travel in a meaningful life, every conversation is shaped by the people in the room.
There’s no set leader or rigid agenda—just a shared commitment to listen as much as we speak. We start with brief introductions focused on what makes you *you* (not your LinkedIn bio), then dive straight into whatever is on people’s minds. The direction of each meetup emerges organically, making every event unique.
MANDATORY: PLEASE REVIEW OUR COMMUNITY GUIDELINES IN THE GROUP DESCRIPTION. Everyone is expected to engage in respectful conversations and listen deeply as well as share. We have a zero tolerance policy of sexual harassment and hate speech.
Come ready to share, reflect, and connect with others in Falls Church who are also seeking deeper conversations.
**Suggested Questions: Life Stages & Transitions**
1. What did you think you'd have figured out by now that you're still completely winging?
2. When did you realize your parents' advice was for a world that no longer exists?
3. What are you finally old enough to stop pretending to care about?
**Suggested Questions: Identity After the Roles**
1. Who are you when nobody needs anything from you?
2. What dream keeps resurfacing even though the "practical" time has passed?
3. How do you handle having the freedom you always said you wanted?
**Suggested Questions: AI & Being Human**
1. What human experiences will AI never truly understand?
2. If machines handled all your have-to's, what would you actually do?
3. What becomes more precious as everything becomes automated?
**Suggested Questions: Belief & Meaning**
1. What certainties have you given up, and what rushed in to fill that space?
2. How has knowing someone who died changed how you live?
3. What do you believe now that would shock your younger self?
**Suggested Questions: The Modern Psyche**
1. What anxiety do you carry that previous generations didn't have?
2. Which of your survival strategies are you ready to retire?
3. What uncomfortable truth about happiness did it take you years to accept?
**Suggested Questions: Work & Purpose**
1. When did you stop believing that your job would complete you?
2. What would you do for work if money and status weren't factors?
3. How has your definition of "making it" changed over the years?
**Suggested Questions: Relationships & Connection**
1. What relationship dynamic do you keep recreating, and why?
2. When did you realize your parents were just people trying their best?
3. What kind of loneliness doesn't go away even when you're with others?
**Suggested Questions: Time & Mortality**
1. What are you running out of time to say or do?
2. How differently do you spend your time knowing it's finite?
3. What will you regret not trying, even if you fail?
**Suggested Questions: Society & Culture**
1. What social convention do you follow even though it makes no sense?
2. Which generation do you understand least, and what might you be missing?
3. What aspect of how we live now will seem insane in 20 years?
**Suggested Questions: Personal Philosophy**
1. What rule for life did you create after learning something the hard way?
2. When did you stop believing that everyone else had it figured out
3. What paradox about life have you learned to live with?
Sustainability Events Near You
Connect with your local Sustainability community
Maximalist Gardening - Talk at Inniswood
Garden to the Max
Join the Inniswood Garden Society for their annual meeting and garden reception. Featured speaker, Teresa Woodard, will discuss maximalist gardening
Having a maximalist garden is a bold aesthetic choice—yet it also brings vitality back to the earth, in an abundant expression of more. Garden to the Max celebrates gardens across the US that embrace maximalism through joy and wonder, nonstop blooms, and abundant layers
06/07/2026
Time: 2:00 pm - 4:00 pm
Days: Sun
Inniswood Metro Gardens
940 S Hempstead Rd
Westerville, OH, 43081
(614)508-8111
Location Map: Innis House.
Wild Ohio: The Best of Our Natural Heritage. Jim McCormac
June 17, 2026: Worthington Library. Wild Ohio: The Best of Our Natural Heritage. Jim McCormac. Worthington, Ohio. 7 pm.
June 2026 AWS Columbus - Topic to be announced
Topic to be announced.
**THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/
**DIRECTIONS**
Franklin University
Fisher Hall
300 E. Main St, Columbus, OH 43215
Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8
Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map.
NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct.
**Want to sponsor the pizza and/or bar tab?**
Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com
Free Vegetable Plant of the Month @CanalStreet Farmers Market- Mark Twain Tomato
Stop by the Licking County Master Gardener Volunteers’ (MGVs) table at the Farmers Market to pick up your free Veggie plant of the month to add (or start!) your vegetable garden.
The little plants come with instructions and tips.
Have other garden related questions? Bring your questions to one of the MGVs in the green shirts.
*******************
Newark Grows
1st & 3rd Friday, May 1-Oct. 2
Our Booth at the Canal Farmers Market
4pm- 7pm
36 E. Canal Street, Newark
JOIN US AT THE CANAL MARKET DISTRICT FARMERS MARKET IN NEWARK, May – October (First and third Fridays of the month) Free plants, seeds, and gardening information!
May 1 Buttercrunch Lettuce
May 15 Double Curled Parsley
June 5 Mark Twain Tomato
June 19 Aconcagua Elongated Sweet Pepper
July 3 Market Closed for 4th of July Weekend
July 17 Silver Slicer Cucumber
August 7 Wizard Coleus
August 21 German Thyme
September 4 Sweet Bunch non heading Broccoli
September 18 Strike Shell Pea
October 2 Garlic
No RSVP needed- just show up and enjoy the market! See you there!
Franklin Park Conservatory / Columbus Brewing Company
**History**
The [Franklin Park Conservatory](https://www.fpconservatory.org/)’s roots trace back to 1852 when the Franklin County Agricultural Society purchased 88 acres of land to host the Ohio State Fair. After the fair moved to its permanent home, the city of Columbus transformed the grounds into Franklin Park in 1884. This transition shifted the space from a temporary event site to a dedicated public green space for the growing community. The park became a central hub for outdoor recreation and early civic gatherings in the neighborhood.
In 1895, the landmark Victorian-style Palm House opened its doors, drawing heavy inspiration from the Glass Palace of the 1893 World’s Columbian Exposition in Chicago. This iron and glass structure became an immediate icon, housing exotic plants that residents would otherwise never see in the Midwest. It remains the oldest part of the facility and serves as a primary link to the conservatory’s 19th-century origins. For decades, it stood as a singular testament to grand horticultural architecture in Central Ohio.
A major turning point arrived in 1992 when Columbus hosted AmeriFlora '92, an international horticultural exhibition. This massive event prompted a $16 million renovation and expansion, adding significantly more greenhouse space and the Dorothy M. Davis Showhouse. The festival put the conservatory on the international map and fundamentally changed its scale and ambition. Following the event, the facility transitioned from a city-run park to a private, non-profit organization.
In 2003, the conservatory’s identity was further defined through a long-term partnership with world-renowned glass artist Dale Chihuly. After a successful exhibition, the Friends of the Conservatory purchased most of the glass installations, creating the largest permanent collection of Chihuly’s work in a botanical setting. These vibrant glass sculptures are now woven throughout the biomes, blending art with nature. This addition helped cement the conservatory as a premier cultural destination rather than just a botanical garden.
Recent years have seen the site expand beyond the glass walls to emphasize community engagement and outdoor education. The 2018 opening of the Scotts Miracle-Gro Foundation Children’s Garden added two acres of interactive landscape designed for hands-on learning. The Scotts Miracle-Gro Company Community Garden Campus also provides local residents with space to grow their own food and learn sustainable practices. Today, the conservatory balances its historic Victorian charm with modern commitments to local ecology and the Columbus community.
**Maps of the Conservatory**
Here is the [main map](https://www.fpconservatory.org/wp-content/uploads/2025/08/franklin-park-zones-scaled.jpg) of the Conservatory grounds. Here's a [map of the areas](https://www.fpconservatory.org/wp-content/uploads/2026/02/ConstructionMap-2026.jpg) in which the Conservatory has ongoing construction (see below).
**Summary**
For this event, we'll explore Columbus's highly-rated and very popular Conservatory. As mentioned above, the Conservatory is doing renovations on parts of the facility. These renovations are scheduled to be ongoing until the Fall of next year.
Basically, no matter when you go to the Conservatory over the next 18 months, you're going to see some metaphorical orange barrels. So let's just go now.
**Tickets and pricing**
On the first Sunday of every month, the Conservatory is free for residents of Franklin County and the city of Columbus. You must bring an ID to receive this discount. (Yes, they do check.) Otherwise, tickets are $25.20.
Members of the Columbus Zoo (of which I am one) do get a discount on tickets, though I have never actually bought a ticket to the Conservatory (I've always gone on free days). I believe the discount is $4.
Parking is always free.
If you have additional questions about pricing or whether and for what you qualify, you can reach the Conservatory at 614-715-8000.
**Where we'll meet**
We will meet just outside the main entrance. I guarantee there's going to be a line. The Conservatory is always popular on free days, and especially in nice weather.
**Your GPS is stupid!**
Be careful simply typing "Franklin Park Conservatory" in your GPS and going where it tells you.
The only way to access the parking lot to the Conservatory is off of Broad Street. Unfortunately, since Google Maps is unable to find its way out of a wet paper bag, it has a tendency to want to take people to a mythical, non-existent Conservatory entrance on Nelson Road.
If your GPS does this, just drive to the north side of the Conservatory along Broad Street. Your GPS should then redirect you to the main Conservatory entrance. If your GPS doesn't, then throw your phone away\* and look for the big Conservatory sign on the south side of Broad Street between Nelson Road and Franklin Park West.
You also should be able to use the map pin I've provided, below, and it should properly direct you to where you need to drive.
\* Don't really do this.
**After the event**
After stopping to smell the roses, for those that are interested, we'll head to the nearby [Columbus Brewing Company Beer Hall](https://columbusbrewing.com/location/beer-hall/) for [drinks](https://columbusbrewing.com/location/beer-hall/#draft-list) and [lunch](https://columbusbrewing.com/location/beer-hall/#food-menu).
The Beer Hall's actual address is [200 Kelton Ave, Columbus, OH 43205](https://www.google.com/maps/place/200+Kelton+Ave,+Columbus,+OH+43205/data=!4m2!3m1!1s0x883889a94ac4acad:0xadb2e60240dbc38b?sa=X&ved=1t:242&ictx=111) (it's literally just on the south side of the Conservatory). Be sure this is where your GPS is taking you when you use it, as the Brewing Company has a taproom on Harrison Avenue that is *not* what you want for this event.
We should be at the Beer Hall by 1 if you can't make the Conservatory and just want to join us for drinks.
Data & Analytics Wednesday - Finding Product Insights
**The Behavior Gap: Where Products Win or Lose**
Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap.
Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn:
* Why understanding customer behavior is a quant and qual challenge
* How to spot the signals that actually predict behavior change
* Where AI accelerates insight, and where it creates distraction
* How to get meaningfully closer to customers, without adding more tools
This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work.
**About Our Speaker**
[Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use.
Thanks to our 2026 sponsors:
[Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro)
More info at [cbusdaw.com](https://cbusdaw.com)





























