Sustainability

Come on out to our monthly Park Club, this time at Huntley Meadows! We'll take a pleasant late late May stroll through the wetlands and woods, with your fellow Environmentally conscious folks, which was gifted to Fairfax County by President Gerald Ford in 1975 after a long and storied history starting with George Mason (yes, that George Mason). The park is home to abundant wildlife and is known for attracting many birds, amphibians, and plants that are considered less common in the region. Secondary-growth forest sprinkled with several small, native-grass and wildflower meadows surround much of the wetland habitat. If you've never been, it's not to be missed!

Petitioning in the belly of the beast! From Cannabis legalization to reforming Washington DC’s election system - to raising the minimum wage - no one has lead more successful ballot initiatives in DC than Adam Eidinger. As Social Action director for Dr Bronner’s he’s been what MSNOW’s Rachel Maddow once called the family owned organic and fair trade company’s “Activist in Chief” for the past 25 years. Adam will share his thoughts on initiative 86 and reveal what’s in store for future projects. He’ll also be sharing free samples of Dr Bronner’s soap at his 30 minute talk. 🧼 Please be sure to RSVP here! https://stampede.proanimal.org/events Join your fellow animal lovers and DC Animal Protection to discuss what’s happening in the animal advocacy scene in DC! This series is a weekly meetup, with guest speakers from all of the major animals rights orgs. We’ll host non-profits such as Pro-Animal Future, International Council for Animal Welfare, DC Voters for Animals, The Humane League, Mercy for Animals and Direct Action Everywhere as well as local grassroots groups like the DC Coalition Against Foie Gras and sanctuaries. We’ll also have special sessions related to health, nutrition and mindfulness! We encourage anyone who is interested in helping animals to attend- no need to be vegan! Come learn about our rich variety of local activism. With protests, outreach, wheat-pasting, signature collecting, leafletting, lobbying, tabling etc. there’s something to match everyone’s comfort level and skill set. Coffee, bagels and community will be provided! Feel free to bring any extra treats to share (no animal products please.) Hope to see you soon! :) Note: Unfortunately, animals are not allowed at our venue. Please leave your furry friends at home.

Join us for conversations that go beyond small talk, diving into topics like the shifting nature of spirituality, the challenges and joys of midlife transitions, the impact of culture and capitalism, and the search for meaning in art, travel, and daily life. Our gatherings are about genuine, thought-provoking dialogue, with no set leader or strict agenda—just an open space to share ideas, perspectives, and experiences that matter to us. The direction of the discussion is shaped by everyone who shows up, making each event unique and enriching. Come ready to share, reflect, and connect with others who are also seeking deeper conversations. Let the conversation flow from topic to topic. Optional questions are listed below.

Optional Questions: Life Stages & Transitions

1. What did you think you'd have figured out by now that you're still completely winging?
2. When did you realize your parents' advice was for a world that no longer exists?
3. What are you finally old enough to stop pretending to care about?

Optional Questions: Identity After the Roles

4. Who are you when nobody needs anything from you?
5. What dream keeps resurfacing even though the "practical" time has passed?
6. How do you handle having the freedom you always said you wanted?

Optional Questions: AI & Being Human

7. What human experiences will AI never truly understand?
8. If machines handled all your have-to's, what would you actually do?
9. What becomes more precious as everything becomes automated?

Optional Questions: Belief & Meaning

10. What certainties have you given up, and what rushed in to fill that space?
11. How has knowing someone who died changed how you live?
12. What do you believe now that would shock your younger self?

Optional Questions: The Modern Psyche

13. What anxiety do you carry that previous generations didn't have?
14. Which of your survival strategies are you ready to retire?
15. What uncomfortable truth about happiness did it take you years to accept?

Optional Questions: Work & Purpose

16. When did you stop believing that your job would complete you?
17. What would you do for work if money and status weren't factors?
18. How has your definition of "making it" changed over the years?

Optional Questions: Relationships & Connection

19. What relationship dynamic do you keep recreating, and why?
20. When did you realize your parents were just people trying their best?
21. What kind of loneliness doesn't go away even when you're with others?

Optional Questions: Time & Mortality

22. What are you running out of time to say or do?
23. How differently do you spend your time knowing it's finite?
24. What will you regret not trying, even if you fail?

Optional Questions: Society & Culture

25. What social convention do you follow even though it makes no sense?
26. Which generation do you understand least, and what might you be missing?
27. What aspect of how we live now will seem insane in 20 years?

Optional Questions: Personal Philosophy

28. What rule for life did you create after learning something the hard way?
29. When did you stop believing that everyone else had it figured out
30. What paradox about life have you learned to live with?

Come the whole time or if you just spend 30 minutes. All are welcome. You are welcome and encouraged to bring your own coloring supplies but, if you don't have any, I will have plenty and am happy to share! (coloring books, colored pencils, and markers). Part of the mission of this group is to provide us an opportunity to check out AND SUPPORT local businesses. So, please don't bring any outside food/drinks and, while purchasing something isn't at all a REQUIREMENT to participate in the event, I do strongly encourage you to try something from the vendor :) I look forward to seeing and meeting you there! ***\*\*DISCLAIMER*\*\*** Photos may be taken during the event to be shared here on Meetup so feel free to let me know if you'd like to be excluded from them.

**Join us in Falls Church for conversations that go beyond small talk.** Higher Grounds – Falls Church is where this growing network of gatherings began: a space for thoughtful, authentic dialogue about what matters most. Whether we’re exploring the nature of happiness, the challenges and possibilities of midlife, spirituality, culture, capitalism, parenting, or the role of art and travel in a meaningful life, every conversation is shaped by the people in the room. There’s no set leader or rigid agenda—just a shared commitment to listen as much as we speak. We start with brief introductions focused on what makes you *you* (not your LinkedIn bio), then dive straight into whatever is on people’s minds. The direction of each meetup emerges organically, making every event unique. MANDATORY: PLEASE REVIEW OUR COMMUNITY GUIDELINES IN THE GROUP DESCRIPTION. Everyone is expected to engage in respectful conversations and listen deeply as well as share. We have a zero tolerance policy of sexual harassment and hate speech. Come ready to share, reflect, and connect with others in Falls Church who are also seeking deeper conversations. **Suggested Questions: Life Stages & Transitions** 1. What did you think you'd have figured out by now that you're still completely winging? 2. When did you realize your parents' advice was for a world that no longer exists? 3. What are you finally old enough to stop pretending to care about? **Suggested Questions: Identity After the Roles** 1. Who are you when nobody needs anything from you? 2. What dream keeps resurfacing even though the "practical" time has passed? 3. How do you handle having the freedom you always said you wanted? **Suggested Questions: AI & Being Human** 1. What human experiences will AI never truly understand? 2. If machines handled all your have-to's, what would you actually do? 3. What becomes more precious as everything becomes automated? **Suggested Questions: Belief & Meaning** 1. What certainties have you given up, and what rushed in to fill that space? 2. How has knowing someone who died changed how you live? 3. What do you believe now that would shock your younger self? **Suggested Questions: The Modern Psyche** 1. What anxiety do you carry that previous generations didn't have? 2. Which of your survival strategies are you ready to retire? 3. What uncomfortable truth about happiness did it take you years to accept? **Suggested Questions: Work & Purpose** 1. When did you stop believing that your job would complete you? 2. What would you do for work if money and status weren't factors? 3. How has your definition of "making it" changed over the years? **Suggested Questions: Relationships & Connection** 1. What relationship dynamic do you keep recreating, and why? 2. When did you realize your parents were just people trying their best? 3. What kind of loneliness doesn't go away even when you're with others? **Suggested Questions: Time & Mortality** 1. What are you running out of time to say or do? 2. How differently do you spend your time knowing it's finite? 3. What will you regret not trying, even if you fail? **Suggested Questions: Society & Culture** 1. What social convention do you follow even though it makes no sense? 2. Which generation do you understand least, and what might you be missing? 3. What aspect of how we live now will seem insane in 20 years? **Suggested Questions: Personal Philosophy** 1. What rule for life did you create after learning something the hard way? 2. When did you stop believing that everyone else had it figured out 3. What paradox about life have you learned to live with?

Walk 3 miles circle followed by brunch. Bring a bag and we can do our civic duty to cleanup as we pass trash

**Lake Artemesia Walk – College Park** Join us for a relaxed, easy-paced walk around beautiful Lake Artemesia. A chance to unwind, enjoy nature, and connect with others in a calm, welcoming setting. We’ll walk the scenic loop, take in the lake views, and enjoy light conversation along the way. All fitness levels are welcome. **Main parking lot:** **55th Ave & Berwyn Rd** College Park, MD 20740 Bring plenty of water, whatever you need for your hike, and your awesome authentic self. Keep it easygoing. RELEASE OF LIABILITY & ASSUMPTION OF RISK AGREEMENT: By being a member of this Group, RSVPing to any Activity, or participating in any Activity, You accept and agree to the terms and conditions described below: 1. You acknowledge that hiking in nature carries the risk of potential harm to yourself, including the risk of injuries such as broken bones or muscle/tendon injuries, illness, disability, or death. 2. You agree that You will at all times be responsible for Yourself and Your own safety. 3. You release and hold harmless with respect to all injury, disability, death, or loss of property, whether caused by negligence or otherwise, this group's leadership and members for the hikes that you participate in. 4. You acknowledge and agree that this Group is merely a collection of friends or potential friends who enjoy doing activities, and that in no event does any Organizer or Other Member assume any responsibility or liability for You. 5\. You agree not to sue and to release\, discharge\, waive and hold harmless all organizers and other members from and against all liabilities\, claims\, demands\, losses\, damages\, suits and proceedings\, for negligence\, carelessness or any other cause which you may have or that hereafter may accrue arising\, resulting from or related to your membership in this group or participation in any activity\.

[Profs and Pints Northern Virginia](https://www.profsandpints.com/washingtondc) presents: **“Artemis II and Beyond,”** on how the recent space mission fits into long-term plans for the Moon, with Michael J. Neufeld, retired senior curator for the Space History Department of the Smithsonian’s National Air and Space Museum. [Advance tickets: $13.50 plus sales tax and processing fees. Available at [https://events.ticketleap.com/tickets/profsandpints/northern-virginia-artemis-ii-beyond](https://events.ticketleap.com/tickets/profsandpints/northern-virginia-artemis-ii-beyond) .] NASA’s recent, spectacular Artemis II mission is a sign that the United States is serious about sending humans to the Moon again. Gain an understanding of how Artemis II fits in both past and planned lunar missions with historian Michael Neufeld, who was lead curator of the Smithsonian’s Destination Moon exhibit. He has taught at Johns Hopkins, Colgate, and other universities, and is the author or editor of nine books dealing with the history of technology. He’ll start by looking at the aftermath of the Apollo program of a half century ago and why it ended only four years after its first lunar mission. He’ll consider why no lasting lunar programs emerged from major announcements by two presidents, George H.W. Bush and George W. Bush, that astronauts would be going back to the Moon and on to Mars. His vividly illustrated lecture will then explore how Artemis is a product of a human spaceflight program that has changed dramatically over the past 50 years. We’ll look at how collaboration with Europe, Canada and Japan became integral to the shuttle and International Space Station programs, and how the rise of new commercial space companies such as SpaceX has enabled NASA to buy both space services and space craft. Both international and commercial partners are involved in the latest Moon efforts, with SpaceX and Blue Origin expected to supply the landers to take astronauts down to a planned base on the Moon’s South Pole. How soon will any of this happen? Probably not as quickly as NASA says, but the specter of a Chinese landing on the Moon by 2030 is one obvious reason to keep things moving along. We’ll look at the sustainability of the Artemis space program for at least the next decade or so. You’ll emerge from the talk with no doubt that exciting days are ahead for space fans. (Doors: $17, or $15 with a student ID. Listed time is for doors. The talk starts 30 minutes later.) Image: The Artemis II mission launch (NASA photo).

PLEASE CHECK THE ONLINE MEDITATION CALENDAR FOR DETAILS OF THESE MORE THAN 50 SERVICES A WEEK- https://onlinemeditation.yogananda.org/calendar/

The Signal Film Festival at Silver Branch Brewing Company is dedicated to the power of short-form storytelling, showcasing films up to 10 minutes in length across narrative, documentary, animation, and more. Benefiting the Alzheimer’s Association National Capital Area Chapter, the Signal Film Festival is dedicated to unique cinematic voices that cut through the static to deliver compelling, impactful, and innovative stories. Admission is FREE, seating is limited and on a first come first serve basis. If you do not have a ticket, simply check in at the registration table upon arrival. The Festival takes place in-person on May 31, 2026 the Silver Branch Brewing Company from 4:00pm to 8:00pm. The address is 8401 Colesville Road #150, Silver Spring, MD 20910. PARKING: Paid parking available one block away at the county's Cameron Street Garage on 8530 Cameron Street (Better pricing than street or private parking.) \-\-\-\-\-\-\-\- Tentative Schedule: 4:00 PM - 5:00 PM: Doors Open & Networking 5:00 PM - 5:15 PM: Welcome & Opening Remarks 5:15 PM - 7:30 PM: Film Screenings 7:30 PM - 8:00 PM: Audience Voting & Awards Ceremony 8:00 PM - 10:30 PM: After Party & Networking at the Silver Branch Brewing Co. \-\-\-\-\-\-\-\- Visit [https://www.signalfilmfestival.com](https://www.signalfilmfestival.com/) to keep up to date. \-\-\-\-\-\-\-\- Awards & Prizes: "Silver Branch Award" - Audience Favorite Film "Arlyne Award" - Jury Award for Best Mini Film "Howard Award" - Jury Award for Best Short Film \-\-\-\-\-\-\-\- For more information about the Signal Film Festival visit [https://www.signalfilmfestival.com](https://www.signalfilmfestival.com/). To keep up with festival news and details follow us on social media: Facebook - [facebook.com/SignalFilmFestival](facebook.com/SignalFilmFestival) -and- [facebook.com/groups/dcfilmmakers](facebook.com/groups/dcfilmmakers) Instagram - [instagram.com/signalfilmfestival](instagram.com/signalfilmfestival) Twitter - [x.com/signalfilmfest](x.com/signalfilmfest) -and- [x.com/brianfilms](x.com/brianfilms) TikTok - [tiktok.com/@signalfilmfestival](tiktok.com/@signalfilmfestival) \-\-\-\-\-\-\-\- This event is supported by the Brian Frankel Law Firm, DC Filmmakers Group, Wheaton Film Festival, Silver Branch Brewing Company, and the Alzheimer’s Association National Capital Area Chapter.

Join us for an hour of relaxing Yoga which. Cost: Free Level: Beginners What we will be doing: 1. This will be an hour long beginners flow yoga class. You are welcome to join if you are experienced or absolute beginner, just being interested is enough. Yoga is for everyone! 2. Through this meetup we will learn some yoga poses, breathing techniques, stretch our body, build strength. More importantly, we will try to learn about our body and find inner peace. Please: 1. don't get too full before practice but you can always bring snacks. 2. Please be on time, class will start on time. 3. Wear comfy clothes. 4. Bring your own mat or towel, water and YOURSELF. 5. UnRSVP if you can't make it. Disclaimer: Please consult with your healthcare provider before beginning any exercise program, including yoga. Yoga involves physical movement and may not be suitable for everyone. It is important to listen to your body and modify poses as needed to accommodate your individual needs and abilities. By participating in this yoga class, you acknowledge that you are responsible for your own safety and well-being, and agree to release the instructor from any liability for injuries or damages that may occur during or after the class

Join our ASL Brunch on Sundays in Greenbelt! All ASL users and learners are welcome. Brunches are alternately held at two restaurants in Greenbelt, both in the same town plaza. ODD WEEKS: 1st, 3rd, and 5th Sundays, we meet at Cedars of Lebanon, 103 Centerway. EVEN WEEKS: 2nd and 4th Sundays, we meet at New Deal Café,113 Centerway. We are the Greenbelt ASL Community, a group of both Deaf and hearing people who hang out, chat about everyday goings on, trade stories, get to know each other better, and of course, enjoy food together. Many members use ASL as their primary language, several are interpreters or other fluent ASL users, while others are ASL learners who wish to improve their skills while making new friends. Before or after brunch, you can visit the farmer's market and small coop grocery store in the plaza. Please RSVP so we can contact you via email if needed. Our group is on Facebook as Greenbelt ASL Community. Some longtime Brunch attendees don't mark their attendance here, so feel free to stop by even if you don't see others who have RSVP'd on Meet-up.

Garden to the Max Join the Inniswood Garden Society for their annual meeting and garden reception. Featured speaker, Teresa Woodard, will discuss maximalist gardening Having a maximalist garden is a bold aesthetic choice—yet it also brings vitality back to the earth, in an abundant expression of more. Garden to the Max celebrates gardens across the US that embrace maximalism through joy and wonder, nonstop blooms, and abundant layers 06/07/2026 Time: 2:00 pm - 4:00 pm Days: Sun Inniswood Metro Gardens 940 S Hempstead Rd Westerville, OH, 43081 (614)508-8111 Location Map: Innis House.

June 17, 2026: Worthington Library. Wild Ohio: The Best of Our Natural Heritage. Jim McCormac. Worthington, Ohio. 7 pm.

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com

Stop by the Licking County Master Gardener Volunteers’ (MGVs) table at the Farmers Market to pick up your free Veggie plant of the month to add (or start!) your vegetable garden. The little plants come with instructions and tips. Have other garden related questions? Bring your questions to one of the MGVs in the green shirts. ******************* Newark Grows 1st & 3rd Friday, May 1-Oct. 2 Our Booth at the Canal Farmers Market 4pm- 7pm 36 E. Canal Street, Newark JOIN US AT THE CANAL MARKET DISTRICT FARMERS MARKET IN NEWARK, May – October (First and third Fridays of the month) Free plants, seeds, and gardening information! May 1 Buttercrunch Lettuce May 15 Double Curled Parsley June 5 Mark Twain Tomato June 19 Aconcagua Elongated Sweet Pepper July 3 Market Closed for 4th of July Weekend July 17 Silver Slicer Cucumber August 7 Wizard Coleus August 21 German Thyme September 4 Sweet Bunch non heading Broccoli September 18 Strike Shell Pea October 2 Garlic No RSVP needed- just show up and enjoy the market! See you there!

**History** The [Franklin Park Conservatory](https://www.fpconservatory.org/)’s roots trace back to 1852 when the Franklin County Agricultural Society purchased 88 acres of land to host the Ohio State Fair. After the fair moved to its permanent home, the city of Columbus transformed the grounds into Franklin Park in 1884. This transition shifted the space from a temporary event site to a dedicated public green space for the growing community. The park became a central hub for outdoor recreation and early civic gatherings in the neighborhood. In 1895, the landmark Victorian-style Palm House opened its doors, drawing heavy inspiration from the Glass Palace of the 1893 World’s Columbian Exposition in Chicago. This iron and glass structure became an immediate icon, housing exotic plants that residents would otherwise never see in the Midwest. It remains the oldest part of the facility and serves as a primary link to the conservatory’s 19th-century origins. For decades, it stood as a singular testament to grand horticultural architecture in Central Ohio. A major turning point arrived in 1992 when Columbus hosted AmeriFlora '92, an international horticultural exhibition. This massive event prompted a $16 million renovation and expansion, adding significantly more greenhouse space and the Dorothy M. Davis Showhouse. The festival put the conservatory on the international map and fundamentally changed its scale and ambition. Following the event, the facility transitioned from a city-run park to a private, non-profit organization. In 2003, the conservatory’s identity was further defined through a long-term partnership with world-renowned glass artist Dale Chihuly. After a successful exhibition, the Friends of the Conservatory purchased most of the glass installations, creating the largest permanent collection of Chihuly’s work in a botanical setting. These vibrant glass sculptures are now woven throughout the biomes, blending art with nature. This addition helped cement the conservatory as a premier cultural destination rather than just a botanical garden. Recent years have seen the site expand beyond the glass walls to emphasize community engagement and outdoor education. The 2018 opening of the Scotts Miracle-Gro Foundation Children’s Garden added two acres of interactive landscape designed for hands-on learning. The Scotts Miracle-Gro Company Community Garden Campus also provides local residents with space to grow their own food and learn sustainable practices. Today, the conservatory balances its historic Victorian charm with modern commitments to local ecology and the Columbus community. **Maps of the Conservatory** Here is the [main map](https://www.fpconservatory.org/wp-content/uploads/2025/08/franklin-park-zones-scaled.jpg) of the Conservatory grounds. Here's a [map of the areas](https://www.fpconservatory.org/wp-content/uploads/2026/02/ConstructionMap-2026.jpg) in which the Conservatory has ongoing construction (see below). **Summary** For this event, we'll explore Columbus's highly-rated and very popular Conservatory. As mentioned above, the Conservatory is doing renovations on parts of the facility. These renovations are scheduled to be ongoing until the Fall of next year. Basically, no matter when you go to the Conservatory over the next 18 months, you're going to see some metaphorical orange barrels. So let's just go now. **Tickets and pricing** On the first Sunday of every month, the Conservatory is free for residents of Franklin County and the city of Columbus. You must bring an ID to receive this discount. (Yes, they do check.) Otherwise, tickets are $25.20. Members of the Columbus Zoo (of which I am one) do get a discount on tickets, though I have never actually bought a ticket to the Conservatory (I've always gone on free days). I believe the discount is $4. Parking is always free. If you have additional questions about pricing or whether and for what you qualify, you can reach the Conservatory at 614-715-8000. **Where we'll meet** We will meet just outside the main entrance. I guarantee there's going to be a line. The Conservatory is always popular on free days, and especially in nice weather. **Your GPS is stupid!** Be careful simply typing "Franklin Park Conservatory" in your GPS and going where it tells you. The only way to access the parking lot to the Conservatory is off of Broad Street. Unfortunately, since Google Maps is unable to find its way out of a wet paper bag, it has a tendency to want to take people to a mythical, non-existent Conservatory entrance on Nelson Road. If your GPS does this, just drive to the north side of the Conservatory along Broad Street. Your GPS should then redirect you to the main Conservatory entrance. If your GPS doesn't, then throw your phone away\* and look for the big Conservatory sign on the south side of Broad Street between Nelson Road and Franklin Park West. You also should be able to use the map pin I've provided, below, and it should properly direct you to where you need to drive. \* Don't really do this. **After the event** After stopping to smell the roses, for those that are interested, we'll head to the nearby [Columbus Brewing Company Beer Hall](https://columbusbrewing.com/location/beer-hall/) for [drinks](https://columbusbrewing.com/location/beer-hall/#draft-list) and [lunch](https://columbusbrewing.com/location/beer-hall/#food-menu). The Beer Hall's actual address is [200 Kelton Ave, Columbus, OH 43205](https://www.google.com/maps/place/200+Kelton+Ave,+Columbus,+OH+43205/data=!4m2!3m1!1s0x883889a94ac4acad:0xadb2e60240dbc38b?sa=X&ved=1t:242&ictx=111) (it's literally just on the south side of the Conservatory). Be sure this is where your GPS is taking you when you use it, as the Brewing Company has a taproom on Harrison Avenue that is *not* what you want for this event. We should be at the Beer Hall by 1 if you can't make the Conservatory and just want to join us for drinks.

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)